Course Title: Apply the elements and principles of design

Part B: Course Detail

Teaching Period: Term1 2012

Course Code: GRAP5281

Course Title: Apply the elements and principles of design

School: 340T Art

Campus: City Campus

Program: C5234 - Diploma of Visual Art

Course Contact : Ninna Cikoja

Course Contact Phone: +61 3 9925 4472

Course Contact Email:TAFEArt@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Teacher: 
Phillip Allan
Contact :   e61299@ems.rmit.edu.au

Nominal Hours: 100

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

This course develops the knowledge and skills required to extend artistic practice to explore and apply the principles of design to an artwork.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

VPAU013 Elements and principles of design

Element:

Develop and refine design solution

Performance Criteria:

1.1 Research and analyse information, ideas and approaches with consideration of intellectual property, moral rights and copyright requirements to assist in identifying and clarifying concept design needs.
1.2 Identify and prioritise main elements and design considerations
1.3 Examine technical aspects of the design concept
1.4 Appraise the aesthetics of the design
1.5 Develop design ideas based on initial research for discussion

Element:

Explore design elements and principles to inform concept

Performance Criteria:

2.1 Explore and experiment with a range of design solutions based on research and analysis
2.2 Test various design solutions using the elements and principles of design
2.3 Take account of particular safety or environmental issues associated with the use of different techniques and media
2.4 Purpose design solution and present outcomes in a progressive and logical format
2.5 Evaluate the potential for new approaches based on capabilities of techniques already used
2.6 Adapt and use relevant ideas and approaches

Element:

Identify and evaluate appropriate process and techniques to achieve design

Performance Criteria:

3.1 Determine a design solution based on knowledge and understanding of different techniques
3.2 Consider and establish criteria for selecting techniques, tools, equipment, materials required for the production of concepts based on experimentation results
3.3 Select approach to work which meets established criteria
3.4 Refine design solution based on ongoing experimentation and feedback

Element:

Realise design solution

Performance Criteria:

4.1 Identify possible constraints of materials related to desired outcome
4.2 Identify range of potential techniques to achieve desired outcome
4.3 Identify the imposed design limitations
4.4 Produce prototype design using alternative methods and techniques
4.5 Evaluate protoype design in terms of conceptual vision/design solution
4.6 Identify design shortcomings
4.7 Identify approaches to overcome design shortcomings

Element:

Research for design solution ideas

Performance Criteria:

5.1 Select and apply the elements and principles of design to create design solution
5.2 Realise the design using techniques and media selected from research and experimentation to meet design solution
5.3 Evaluate and respond to the potential for changes in the use of techniques and experimentation to meet the design solution
5.4 Refine the design solution based on ongoing experiences with the production of the work
5.5 Use safe working practices throughout the production oft he work
5.6 Consider issues of presentation and take action accordingly


Learning Outcomes


This course will provide you with a focus on the acquisition of essential industry skills.

On completion of this course you will be able to:
•    Prepare and maintain physical resources for the production of artworks
•    Explore a range of design elements and principles both using traditional and digital techniques
•    Produce both traditional and digital images

You will also have an understanding of:
•    Occupational health and safety procedures
•    Physical properties and capabilities of the most commonly used materials
•    Techniques, materials and tools and the way they can be adapted and extended in the production of artworks
•    Approaches to artworks and the work of key practitioners
•    Elements and principles of design
•    Historical and theoretical contexts (introductory level)
•    Copyright, moral rights and intellectual property issues


Details of Learning Activities

Students complete workshops and projects that are both traditional (collage on paper, gouache on paper) and digital (Photoshop images).

Workshops are short tasks usually involving the investigation of a specific set of principles or Photoshop skills.
Students usually work from a given set of imagery
Digital submission on the server is required for assessment.

Projects usually last for three or more weeks involving a greater selection of imagery and individual direction.
Original artwork or printouts are required for submission.

Workshop 1    : Computer Drawing (2)
Workshop 2    : Composition - Use digital shapes to produce four composition samples
Workshop 3    : Photoshop Exercise : Colour Space

Project 1 :        Colour harmony

                         1a. Produce a colour wheel, six harmony squares

                         1b. Colour harmony painting from Project 3 Shape & Interval digital image

Project 2:         Unity and Balance in a Composition

                         2a. Produce three composition collages

                         2b. Scan all three collages

                         2c. Analysis of one collage

Project 3:         Shape and interval

                         Set up all collages and re compose a new image (in Photoshop) using Shape & Interval principles

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The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.


Teaching Schedule

WeekActivitityTasks
   1.Orientation

   2.Overview of the Course

Introduction to Project 1 : Colour Harmony
Identifying colour language and harmony issues
   3.Introduction to Project 1 : Colour Harmony

Project 1a : Colour Harmony - Hand painted colour exercises

Identifying colour language and harmony issues
   4.Project 1a : Colour Harmony - Hand painted colour exercises
Identifying colour language and harmony issues
   5.Project 1a : Colour Harmony - Hand painted colour exercises

Working in the Mac computer lab.
Identifying colour language and harmony issues
   6.Working in the Mac computer lab.

Workshop 1 : Computer Lab. Exercise & Drawing
Identify computer room set-up and student responsibilities

Identify basic aspects of Photoshop
   7.Workshop 1 : Computer Lab. Exercise & Drawing


Workshop 2 : Use digital shapes to produce four composition samples
Identify basic aspects of Photoshop

Identifying composition issues
using the ‘layers’, ‘move’, and ‘rotate’ functions of Photoshop
   8.Workshop 2 : Use digital shapes to produce four composition samples


Workshop 3 : Photoshop Exercise: Colour spacel
Identifying composition issues
using the ‘layers’, ‘move’, and ‘rotate’ functions of Photoshop

Identifying colour space issues
   9. Workshop 3 : Photoshop Exercise: Colour space

Project 2a : Unity and Balance in a Composition
Identifying colour space issues

Identifying composition issues
 10.Project 2a : Unity and Balance in a Composition
Identifying composition issues
 11.Project 2a : Unity and Balance in a Composition Identifying composition issues
 12.Project 2b : Unity and Balance in a Composition : Scan all three collages


Project 2c : Unity and Balance in a Composition Analysis of one collage
Using the scanner
Setting up a scanned image in Photoshop

Image analysis and basic aspects of Photoshop
 13.Project 2c : Unity and Balance in a Composition Analysis of one collage
Image analysis and basic aspects of Photoshop
 14.Project 3 : Shape and Interval – Digital collage based on Project 2 scanned images
Identifying shape and interval and composition issues using Photoshop
 15.Project 3 : Shape and Interval – Digital collage based on Project 2 scanned images

Project 1b : Colour Harmony : Colour painting based on Project 2
Identifying shape and interval and composition issues using Photoshop

Identifying colour issues
Using colour mixing to construct a colour harmony painting.
 16.Project 1b : Colour Harmony : Colour painting based on Project 2
Identifying colour issues
Using colour mixing to construct a colour harmony painting.
 17.Assessment and moderation week
 
 18.Assessment and moderation week
 

       


Learning Resources

Prescribed Texts


References

Gage, John 'Color in Art'. Peachpit Press. 2008

Itten, Johannes 'The Elements of Colour'. Wiley. 1970

Lauer, David A. & Pentak, Stephen ’Design Basics’ Wadsworth Publishing. 7th Ed. 2008
Weinmann, Elaine & Lourekas, Peter ’Photoshop CS45’ - Visual Quickstart Guide. Peachpit Press. 2010


Other Resources


Overview of Assessment

To demonstrate competency in this course, you will need to complete the following evidence of assessment to a satisfactory standard. You will receive feedback on all assessment. On completion of this course, you will receive graded assessment.

Assessment may incorporate a range of methods to assess performance and the application of essential underpinning knowledge.

The ability to apply the elements and principles of design and which:
•    demonstrates an ability to experiment and explore a design concept
•    demonstrates an ability to identify and evaluate appropriate process and techniques to achieve a design solution 
•    demonstrates a command of selected advanced techniques which are consistent with the conceptual vision
•    demonstrates a knowledge of materials and tools (both traditional and digital) and how they are used and extended
•    work must reflect consistent interaction with tutors in the studio in order to be considered for assessment


Assessment Tasks

Semester 1:
The submission of three Workshops and three Projects
All Workshops and the Project 2b & 2c are submitted on the Server prior to the assessment week. All other work is submitted during your allocated day in the semester week starting on June 3.   

A satisfactory assessment concludes the Semester 1 submission.
Students who present a ‘not satisfactory’ folio will be required to submit the incomplete Elements & Principles work before or by the November assessment.


Assessment Matrix

Assessment EvidenceElementEssential SkillsEssential KnowledgeCritical Aspects
Elements and Principles workbookResearch for design solution ideas

Explore design elements and principles to inform concept

Develop and refine design solution

Identify and evaluate appropriate process and techniques to achieve a visual art design
Design technology and techniques as related to area of specialisationKnowledge of the formal elements and principles of design and their specific application to the visual arts

knowledge of the design process

aesthetics of design

appropriate design language and terminology

characteristics of a visual art design and how the elements interact with each other.
The ability to apply the elements and principles of design and which:

•    demonstrates an ability to experiment and explore a visual art design concept
 
•    demonstrates an ability to identify and evaluate appropriate process and techniques to achieve design solution.
 
Elements and Principles FolioExplore design elements and principles to inform a concept

Develop and refine a design solution

Identify and evaluate appropriate process and techniques to achieve a visual art design

Realise design solution
The physical properties and capabilities of the range of materials, tools and equipment (both traditional materials and computer) used in the specialisation areaKnowledge of the formal elements and principles of design and their specific application to the visual arts

knowledge of the design process

aesthetics of design

appropriate design language and terminology

characteristics of a design and how the elements interact with each other

the physical properties and capabilities of the range of materials, tools and equipment (both traditional materials and computer) used in the specialisation area.
Demonstrates an ability to experiment and explore a visual art design concept
 
demonstrates an ability to experiment and explore a visual art design concept

demonstrates a command of selected advanced techniques which are consistent with the conceptual vision
 
demonstrates a knowledge of materials and tools and how they are used and extended.
 
Group TutorialIdentify and evaluate appropriate process and techniques to achieve design Organisational and legislative occupational health and safety procedures in relation to specialisation area

awareness of copyright, moral rights and intellectual property issues

environmental issues associated with the tools and materials used in specialist area

the physical properties and capabilities of the range of materials, tools and equipment (both traditional materials and  computer) used in the specialisation area specialisation area.
 
The ability to critically analyse own work

Other Information

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Feedback

You will receive verbal and written feedback by teacher on your work.  This feedback also includes suggestions on how you can proceed to the next stage of developing your projects.

 

Plagiarism

RMIT has a strict policy on plagiarism. Please refer to the website for more information on this policy.

 

Special consideration Policy (Late Submission)

All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension.

Please refer to the following URL for extensions and special consideration:

http://www.rmit.edu.au/browse;ID=qkssnx1c5r0y;STATUS=A;PAGE_AUTHOR=Andrea%20Syers;SECTION=1; The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Course Overview: Access Course Overview