Course Title: Apply the elements and principles of design

Part B: Course Detail

Teaching Period: Term1 2012

Course Code: GRAP5281

Course Title: Apply the elements and principles of design

School: 340T Art

Campus: City Campus

Program: C5234 - Diploma of Visual Art

Course Contact : Ninna Cikoja

Course Contact Phone: +61 3 9925 4472

Course Contact Email:TAFEArt@rmit.edu.au

Name and Contact Details of All Other Relevant Staff

Teacher:
Phillip Allan
Contact : e61299@ems.rmit.edu.au

Nominal Hours: 100

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

This course develops the knowledge and skills required to extend artistic practice to explore and apply the principles of design to an artwork.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:	VPAU013 Elements and principles of design
Element:	Develop and refine design solution
Performance Criteria:	1.1 Research and analyse information, ideas and approaches with consideration of intellectual property, moral rights and copyright requirements to assist in identifying and clarifying concept design needs. 1.2 Identify and prioritise main elements and design considerations 1.3 Examine technical aspects of the design concept 1.4 Appraise the aesthetics of the design 1.5 Develop design ideas based on initial research for discussion
Element:	Explore design elements and principles to inform concept
Performance Criteria:	2.1 Explore and experiment with a range of design solutions based on research and analysis 2.2 Test various design solutions using the elements and principles of design 2.3 Take account of particular safety or environmental issues associated with the use of different techniques and media 2.4 Purpose design solution and present outcomes in a progressive and logical format 2.5 Evaluate the potential for new approaches based on capabilities of techniques already used 2.6 Adapt and use relevant ideas and approaches
Element:	Identify and evaluate appropriate process and techniques to achieve design
Performance Criteria:	3.1 Determine a design solution based on knowledge and understanding of different techniques 3.2 Consider and establish criteria for selecting techniques, tools, equipment, materials required for the production of concepts based on experimentation results 3.3 Select approach to work which meets established criteria 3.4 Refine design solution based on ongoing experimentation and feedback
Element:	Realise design solution
Performance Criteria:	4.1 Identify possible constraints of materials related to desired outcome 4.2 Identify range of potential techniques to achieve desired outcome 4.3 Identify the imposed design limitations 4.4 Produce prototype design using alternative methods and techniques 4.5 Evaluate protoype design in terms of conceptual vision/design solution 4.6 Identify design shortcomings 4.7 Identify approaches to overcome design shortcomings
Element:	Research for design solution ideas
Performance Criteria:	5.1 Select and apply the elements and principles of design to create design solution 5.2 Realise the design using techniques and media selected from research and experimentation to meet design solution 5.3 Evaluate and respond to the potential for changes in the use of techniques and experimentation to meet the design solution 5.4 Refine the design solution based on ongoing experiences with the production of the work 5.5 Use safe working practices throughout the production oft he work 5.6 Consider issues of presentation and take action accordingly

Learning Outcomes

This course will provide you with a focus on the acquisition of essential industry skills.

On completion of this course you will be able to:
•   Prepare and maintain physical resources for the production of artworks
•    Explore a range of design elements and principles both using traditional and digital techniques
•   Produce both traditional and digital images

You will also have an understanding of:
•    Occupational health and safety procedures
•    Physical properties and capabilities of the most commonly used materials
•    Techniques, materials and tools and the way they can be adapted and extended in the production of artworks
•    Approaches to artworks and the work of key practitioners
•    Elements and principles of design
•    Historical and theoretical contexts (introductory level)
•    Copyright, moral rights and intellectual property issues

Details of Learning Activities

Students complete workshops and projects that are both traditional (collage on paper, gouache on paper) and digital (Photoshop images).

Workshops are short tasks usually involving the investigation of a specific set of principles or Photoshop skills.
Students usually work from a given set of imagery
Digital submission on the server is required for assessment.

Projects usually last for three or more weeks involving a greater selection of imagery and individual direction.
Original artwork or printouts are required for submission.

Workshop 1    : Computer Drawing (2)
Workshop 2    : Composition - Use digital shapes to produce four composition samples
Workshop 3    : Photoshop Exercise : Colour Space

Project 1 :    Colour harmony

1a. Produce a colour wheel, six harmony squares

1b. Colour harmony painting from Project 3 Shape & Interval digital image

Project 2: Unity and Balance in a Composition

2a. Produce three composition collages

2b. Scan all three collages

2c. Analysis of one collage

Project 3: Shape and interval

Set up all collages and re compose a new image (in Photoshop) using Shape & Interval principles

The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Teaching Schedule

Week	Activitity	Tasks
1.	Orientation
2.	Overview of the Course Introduction to Project 1 : Colour Harmony	Identifying colour language and harmony issues
3.	Introduction to Project 1 : Colour Harmony Project 1a : Colour Harmony - Hand painted colour exercises	Identifying colour language and harmony issues
4.	Project 1a : Colour Harmony - Hand painted colour exercises	Identifying colour language and harmony issues
5.	Project 1a : Colour Harmony - Hand painted colour exercises Working in the Mac computer lab.	Identifying colour language and harmony issues
6.	Working in the Mac computer lab. Workshop 1 : Computer Lab. Exercise & Drawing	Identify computer room set-up and student responsibilities Identify basic aspects of Photoshop
7.	Workshop 1 : Computer Lab. Exercise & Drawing Workshop 2 : Use digital shapes to produce four composition samples	Identify basic aspects of Photoshop Identifying composition issues using the ‘layers’, ‘move’, and ‘rotate’ functions of Photoshop
8.	Workshop 2 : Use digital shapes to produce four composition samples Workshop 3 : Photoshop Exercise: Colour spacel	Identifying composition issues using the ‘layers’, ‘move’, and ‘rotate’ functions of Photoshop Identifying colour space issues
9.	Workshop 3 : Photoshop Exercise: Colour space Project 2a : Unity and Balance in a Composition	Identifying colour space issues Identifying composition issues
10.	Project 2a : Unity and Balance in a Composition	Identifying composition issues
11.	Project 2a : Unity and Balance in a Composition	Identifying composition issues
12.	Project 2b : Unity and Balance in a Composition : Scan all three collages Project 2c : Unity and Balance in a Composition Analysis of one collage	Using the scanner Setting up a scanned image in Photoshop Image analysis and basic aspects of Photoshop
13.	Project 2c : Unity and Balance in a Composition Analysis of one collage	Image analysis and basic aspects of Photoshop
14.	Project 3 : Shape and Interval – Digital collage based on Project 2 scanned images	Identifying shape and interval and composition issues using Photoshop
15.	Project 3 : Shape and Interval – Digital collage based on Project 2 scanned images Project 1b : Colour Harmony : Colour painting based on Project 2	Identifying shape and interval and composition issues using Photoshop Identifying colour issues Using colour mixing to construct a colour harmony painting.
16.	Project 1b : Colour Harmony : Colour painting based on Project 2	Identifying colour issues Using colour mixing to construct a colour harmony painting.
17.	Assessment and moderation week
18.	Assessment and moderation week

Learning Resources

Prescribed Texts

References

Gage, John 'Color in Art'. Peachpit Press. 2008
Itten, Johannes 'The Elements of Colour'. Wiley. 1970
Lauer, David A. & Pentak, Stephen ’Design Basics’ Wadsworth Publishing. 7th Ed. 2008 Weinmann, Elaine & Lourekas, Peter ’Photoshop CS45’ - Visual Quickstart Guide. Peachpit Press. 2010

Other Resources

Overview of Assessment

To demonstrate competency in this course, you will need to complete the following evidence of assessment to a satisfactory standard. You will receive feedback on all assessment. On completion of this course, you will receive graded assessment.

Assessment may incorporate a range of methods to assess performance and the application of essential underpinning knowledge.

The ability to apply the elements and principles of design and which:
•    demonstrates an ability to experiment and explore a design concept
•    demonstrates an ability to identify and evaluate appropriate process and techniques to achieve a design solution
•    demonstrates a command of selected advanced techniques which are consistent with the conceptual vision
•    demonstrates a knowledge of materials and tools (both traditional and digital) and how they are used and extended
•    work must reflect consistent interaction with tutors in the studio in order to be considered for assessment

Assessment Tasks

Semester 1:
The submission of three Workshops and three Projects
All Workshops and the Project 2b & 2c are submitted on the Server prior to the assessment week. All other work is submitted during your allocated day in the semester week starting on June 3.

A satisfactory assessment concludes the Semester 1 submission.
Students who present a ‘not satisfactory’ folio will be required to submit the incomplete Elements & Principles work before or by the November assessment.

Assessment Matrix

Assessment Evidence	Element	Essential Skills	Essential Knowledge	Critical Aspects
Elements and Principles workbook	Research for design solution ideas Explore design elements and principles to inform concept Develop and refine design solution Identify and evaluate appropriate process and techniques to achieve a visual art design	Design technology and techniques as related to area of specialisation	Knowledge of the formal elements and principles of design and their specific application to the visual arts knowledge of the design process aesthetics of design appropriate design language and terminology characteristics of a visual art design and how the elements interact with each other.	The ability to apply the elements and principles of design and which: • demonstrates an ability to experiment and explore a visual art design concept • demonstrates an ability to identify and evaluate appropriate process and techniques to achieve design solution.
Elements and Principles Folio	Explore design elements and principles to inform a concept Develop and refine a design solution Identify and evaluate appropriate process and techniques to achieve a visual art design Realise design solution	The physical properties and capabilities of the range of materials, tools and equipment (both traditional materials and computer) used in the specialisation area	Knowledge of the formal elements and principles of design and their specific application to the visual arts knowledge of the design process aesthetics of design appropriate design language and terminology characteristics of a design and how the elements interact with each other the physical properties and capabilities of the range of materials, tools and equipment (both traditional materials and computer) used in the specialisation area.	Demonstrates an ability to experiment and explore a visual art design concept demonstrates an ability to experiment and explore a visual art design concept demonstrates a command of selected advanced techniques which are consistent with the conceptual vision demonstrates a knowledge of materials and tools and how they are used and extended.
Group Tutorial	Identify and evaluate appropriate process and techniques to achieve design		Organisational and legislative occupational health and safety procedures in relation to specialisation area awareness of copyright, moral rights and intellectual property issues environmental issues associated with the tools and materials used in specialist area the physical properties and capabilities of the range of materials, tools and equipment (both traditional materials and computer) used in the specialisation area specialisation area.	The ability to critically analyse own work

Other Information

Feedback

You will receive verbal and written feedback by teacher on your work. This feedback also includes suggestions on how you can proceed to the next stage of developing your projects.

Plagiarism

RMIT has a strict policy on plagiarism. Please refer to the website for more information on this policy.

Special consideration Policy (Late Submission)

All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension.

Please refer to the following URL for extensions and special consideration:

http://www.rmit.edu.au/browse;ID=qkssnx1c5r0y;STATUS=A;PAGE_AUTHOR=Andrea%20Syers;SECTION=1; The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

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Course Title: Apply the elements and principles of design

Part B: Course Detail

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