Course Title: Create and implement exhibition space
Part B: Course Detail
Teaching Period: Term1 2014
Course Code: MKTG5877C
Course Title: Create and implement exhibition space
School: 320T Architecture & Design
Campus: City Campus
Program: C5235 - Diploma of Visual Merchandising
Course Contact : Sam Falanga
Course Contact Phone: +61 3 9925 4670
Course Contact Email:samuel.falanga@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Justin Compton
email - justin.compton@rmit.edu.au
T. 9925 4678
Nominal Hours: 80
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
None
Course Description
This unit describes the performance outcomes, skills and knowledge required to design and implement displays in exhibition spaces.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
SIRRMER020A Create and implement exhibition space |
Element: |
1. Assess the specific design requirements of exhibitions |
Performance Criteria: |
. |
Element: |
2. Produce sketches and rendered concept drawings |
Performance Criteria: |
. |
Element: |
3. Source audio and lighting suppliers and products |
Performance Criteria: |
. |
Element: |
4. Design, install and bump out display |
Performance Criteria: |
. |
Learning Outcomes
This unit requires the team member to apply knowledge of project planning to negotiate client requirements, assess the specific design requirements of exhibitions, develop sketches and concept drawings, arrange relevant suppliers, and install and bump out exhibition displays.
Details of Learning Activities
Learning Activities
Learning activities will include field research, observation of existing exhibition and event environments, case studies, lectures, tutorials, team exercises, industry visits and running of an event.
In class activities may include:
• class exercises to review discussions/lectures
• practical demonstrations
• seminar presentations
• lectures
• design
• guest lecture
• group discussion
• workshops
• online research
• independent project based work
• teacher directed group activities/projects
• site visits (observations)
• tutorials
Out of class activities may include:
• Blog/Wiki discussion and participation
• seminar presentations
• design
• guest lecture
• group discussion
• workshops
• online research
• independent project based work
• teacher directed group activities/projects
• site visits (observations)
• ‘workshopping’ of student projects
Teaching Schedule
| Week | Topic | Competency & Elements | |||
| Lead a team to foster innovation | Create exhibition space | ||||
| 1 | Orientation |
|
|||
| 2 | Introduction, Venues | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 3 | Venue visit 1 | 1,3 | |||
| 4 | Directed learning | 1,3 | |||
| 5 | Venue review presentation | 1,2,6 | 1,3 | ||
| 6 | Event theming | 1,2,4,6 | 1,2,3,4 | ||
| 7 | Supplier Visits | ||||
| 8 | Directed learning | 3,4 | 2,4 | ||
| 9 | Theming presentations & the design brief | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 10 | Custom System organizer exhibition stands & The design brief 1 | 1,3 | |||
| 11 | Ergonomics | 1,2 | 1,2,3,4 | ||
| 12 | Self directed learning | ||||
| 13 | Model making | 3,4 | 1,2,3,4 | ||
| 14 | System stand design progress meeting | 5 | 1,2,3,4 | ||
| 15 | System stand design presentations | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 16 | Event planning & risk assessment | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 17 | Intellectual property | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 18 | Major event planning meeting | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 19 | Self directed learning | 1,2,3,4 | |||
| 20 | Major event planning meeting | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 21 | Major event planning meeting | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 22 | Major event planning meeting | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 23 | Major event planning meeting | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 24 | Major event running | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 25 | Major event running | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 26 | Event visit | ||||
| 27 | Custom exhibition stand designs | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 28 | Custom exhibition stand designs | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 29 | Custom exhibition stand designs | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 30 | Custom exhibition stand presentations | 1,2,3,4,5,6 | 1,2,3,4 | ||
| 31 |
Please note: While your teacher will cover all the material in this schedule, the weekly order is subject to change depending on class needs and availability of speakers and resources.
Learning Resources
Prescribed Texts
Title:Human dimension & interior space : a source book of design reference standards / by Julius Panero and Martin Zelnik. |
0823072711 : |
References
Other Resources
Commercial Supplier catalogues
Creative design resources including websites, magazines and books
RMIT will provide you with some of the resources and tools for learning in this
course through our online systems and access to specialised facilities and relevant software. You will also have access of the library resources
Overview of Assessment
Evidence of the following
• demonstrated ability to negotiate with an exhibitor and develop alternative designs for exhibition merchandising
• demonstrated ability to work in a team and install and bump out an exhibition display
• consistent application of relevant OHS requirements
• answers to questions on exhibition merchandising.
Assessment Tasks
Assessment tasks in this course are either formative or summative. Formative tasks provide the basis for ongoing feedback and can be considered essential building blocks for the more substantial summative assessment tasks. Summative assessment tasks in this unit are graded.
To demonstrate competency in this course you need to complete each one of the following pieces of assessment to a satisfactory standard.
Formative Assessment
1. Venue Review
Conduct a review of an existing event &/or exhibitions venue
2. Themeing brief
Plan a theme and all theming elements for a given hypothetical client / function
3. System, trade stand design
Design a trade stand for a given client and fair using a system based approach
Summative Assessment
4. Major Event
Plan and run an event (group exercise)
5. Custom exhibition stand design
Produce a series of exhibition stand design solutions for a given brand.
Grades which apply to courses delivered in accordance with competency-based assessment, but which also use graded assessment
HD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competency Achieved - Graded
NYC Not Yet Competent
DNS Did Not Submit for Assessment
Assessment Matrix
An assessment rubric is available on the Event & Exhibition Design (EaED) blackboard site.
Go to the RMIT website - students / learning hub / Event & Exhibition Design (EaED) / course guide / Assessment rubric
Other Information
Please note that this competency will be delivered in conjunction with ’Lead a team to foster innovation BUSM 6279C’ as a course titled ’Event & Exhibition Design’
Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that you attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.
Feedback - You will receive verbal and written feedback by teacher on your work. This feedback also includes suggestions on how you can proceed to the next stage of developing your projects.
Student feedback at RMIT
Student Progress
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Student progress policy
Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. Special consideration, appeals and discipline
Cover Sheet for Submissions
You must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications.
Academic Integrity and Plagiarism - RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity
Course Overview: Access Course Overview