Course Title: Produce commercial photo images
Part B: Course Detail
Teaching Period: Term2 2014
Course Code: VART6263C
Course Title: Produce commercial photo images
School: 345T Media and Communication
Campus: City Campus
Program: C5309 - Diploma of Photo Imaging
Course Contact : Program Administration
Course Contact Phone: +61 3 9925 4815
Course Contact Email:mcvet@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Teacher: Eddie Javier
Phone: 0399254774
Email: ejavier@rmit.edu.au
Nominal Hours: 50
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
None
Course Description
In this course you will be required to produce media photo images for newspaper and magazine editors.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
CUVPHI521A Produce commercial photo images |
Element: |
1. Establish and define requirements for a range of commercial projects. |
Performance Criteria: |
1.1 Evaluate requirements of client brief for a range of commercial photo imaging shoots |
Element: |
2. Prepare for shoot |
Performance Criteria: |
2.1 Research and adopt professional practice arrangements for shoot and confirm with appropriate people |
Element: |
3. Shoot images, proof and optimise work to client specifications |
Performance Criteria: |
3.1 Capture in-production images to agreed style and content within shoot context |
Element: |
4. Wrap up and review shoot. |
Performance Criteria: |
4.1 Check and reinstate equipment, studio and props |
Learning Outcomes
On successful completion of this course you will be able to: produce images for publication in newspapers, magazines, reports and communications.
Details of Learning Activities
In class activities include, but are not limited to:
lectures
group discussion
teacher directed group activities/projects
work shopping of students’ own projects
Out of class activities include, but are not limited to:
online research
independent project based work
Teaching Schedule
| Week | Class content | Assessment due | Elements |
| 6 | Week 6 Intro to Produce Media Photoimages Course guide discussion Assessment discussion Brief Submit completed images(s) and report as per outcome of your research and location shoot. |
Formative assessment task 1 due in class. Summative assessment task 1 due in class. |
CUVPHI523A 1 |
| 7 | Week 7 |
Formative assessment task 2 due in class week 7-8. | CUVPHI523A 2 3 |
| 8 | Week 8 Shoot on location/studio the feature photo spread for Editorial purposes.
|
Formative assessment task 2 due in class week 7-8. | CUVPHI523A |
| 9 |
Week 9 Shoot on location/studio the feature photo spread for Editorial purposes.
|
Summative assessment task 1 due in class week 9-10. |
CUVPHI523A 1 3 4 |
| 10 |
Week 10 Shoot on location/studio the feature photo spread for Editorial purposes. |
Summative assessment task 1 due in class week 9-10. |
CUVPHI523A 4 |
| 11 | No class. | ||
| 12 |
Review, critique & feedback |
Learning Resources
Prescribed Texts
http://acmp.com.au/ |
References
You are advised to look at the course Blackboard site for ongoing updated information. |
Other Resources
Overview of Assessment
Assessment tasks in this course include: written assessments and practical work
Assessment Tasks
Assessment tasks in this course are either formative or summative. Formative tasks provide the basis for ongoing feedback and can be considered essential building blocks for the more substantial summative assessment tasks. Summative assessment tasks in this unit are graded.
For further information on the assessment and grading criteria, please refer to the course myRMIT site.
To demonstrate competency in this course, you need to complete each one of the following pieces of assessment to a satisfactory standard.
Formative assessment:
Formative assessment task 1. Newsworthy photograph. In class you will be given a key word and are required to research and shoot on location for a newspaper article. Due week 6.
Formative assessment task 2. Research and collaborate with a Communication design student to produce a feature photo spread for Editorial purposes. Due week 7-8.
Summative assessment
Summative assessment task 1. Newsworthy photograph. Submit completed images(s) and report as per outcome of your research and location shoot. Due week 6.
Summative assessment task 2. Editorial spread. Submit completed images(s) and report as per outcome of your research, collaboration and location shoot. Due week 9-10.
Submit all summative assessment materials as per specifications on to the RMIT C5041 Server.
Grades used in this unit are as follows:
CHDCompetent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competency Achieved - Graded
NYCNot Yet Competent
DNS Did Not Submit for Assessment
Assessment Matrix
The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration.
Other Information
Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.
Cover Sheet for Submissions
You must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications.
Feedback - You will receive spoken and written feedback from teachers on your work. Where appropriate, this feedback will also include suggestions on how you can proceed to the next stage of developing your projects.
Student feedback at RMIT http://www.rmit.edu.au/browse;ID=9pp3ic9obks7
Student Progress
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Student progress policy http://www.rmit.edu.au/browse;ID=vj2g89cve4uj1
Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. You can apply in writing for up to a week’s extension from your course teacher. If you need a longer extension, you wil need to apply for special consideration. Special consideration, appeals and discipline http://www.rmit.edu.au/browse;ID=qkssnx1c5r0y
Academic Integrity and Plagiarism - RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity
http://www.rmit.edu.au/browse;ID=kw02ylsd8z3n
Work Placement
It is a requirement of this program that all students participate in authentic work related tasks. These may be either simulated or in a real work environment. On occasion, we are approached by industry and given opportunities for students to apply for short term placements. When these placement opportunities arise, students are required to negotiate the specific details with the relevant program coordinator or teacher. All industry placements require students, RMIT staff and host organisations to sign a written agreement prior to the commencement of the placement.
Course Overview: Access Course Overview