Course Title: Produce and prepare photo images

Part B: Course Detail

Teaching Period: Term2 2014

Course Code: VART5969C

Course Title: Produce and prepare photo images

School: 345T Media and Communication

Campus: City Campus

Program: C5314 - Diploma of Professional Writing and Editing

Course Contact : Program Administration

Course Contact Phone: +61 3 9925-4815

Course Contact Email:mctafe@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Teachers: Arthur Clover 
Phone: 9925 4269
Emails: arthur.clover@rmit.edu.au

Guest lecturer:  Hwa Goh (Photoimaging)

Nominal Hours: 20

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

This course develops the skills and knowledge required to prepare photo images for integration into online and print documents.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUFDIG303A Produce and prepare photo images

Element:

1. Use scanner to capture photo images

Performance Criteria:

1.  Source and select appropriate photographic images according to requirements of photographic projectbrief
2  Discuss selection of images with relevant personnel
3. Assess scanner features to ensure that outcomes will meet the requirements of brief
4.  Operate scanner according to manufacturer specifications
5.  Select scanner settings to ensure image capture meets production requirements
6.  Transfer and store photographic image files to a computer using standard naming conventions

Element:

2. Use digital camera to create photo images

Performance Criteria:

7.  Discuss photographic project brief with relevant personnel
8.  Assess digital camera features to ensure that outcomes will meet the requirements of brief
9.  Plan camera shots taking into account lighting, framing, composition and other photographic techniques
10. Load and operate digital camera according to manufacturer specifications
11. Consider digital camera focus, exposure and shutter speed to ensure image capture meets production requirements
12. Check photographic images for fitness of purpose to comply with brief
13. Transfer and store photographic image files to a computer using standard naming conventions

Element:

3. Edit photo images

Performance Criteria:

14. Load digital imaging software and import photo image source files
15. Manipulate and save digital images using designated digital imaging software
16. Create photo images that incorporate visual design and communication principles using designated digital imaging software
17. Evaluate the outcome for visual impact, effectiveness and fitness for purpose
18. Confirm outcome with relevant personnel

Element:

4. Prepare photo image assets

Performance Criteria:

19. Save files in appropriate output format to meet platform requirements
20. Assign metadata tags if required


Learning Outcomes


You will develop the skills and knowledge to prepare high quality digital photo images.


Details of Learning Activities

 

This course is co-delivered and assessed  with BSBITU404A  Product Complex Desktop Published Documents. 

In this course, you learn through -

1. In-class activities:
• lab-based lectures
. guest speaker
• teacher directed group activities/projects
• peer teaching
• group discussion
• class exercises to review discussions/lectures
• workshopping of students’ own projects
• analysis/critique of work

2. Out-of-class activities:
• independent project based work
• online and other research
• independent study
 


Teaching Schedule

TAFE Week Class Content Assessment Due

BSBITU404A Produce complex desktop published documents

Elements

CUIFDIG303A Produce and prepare photo images

Elements

1 Microsoft Word
Outline of the course structure and assessment
Establishing students’ level of knowledge and experience with Macintosh computers and Microsoft Word
Desk Top Publishing in Microsoft Word
Changing text and background colours.
Inserting text boxes.
Use of the WordArt function.
Use of Graphics
Footnotes
Headers and Footers
Adding Comments/Tracking changes
Creating effective Style Sheets
Text wrapping
 
Formative Assessment

Various - create your own style sheet with headers and footer included. Creating tables
 

1.1
1.2
1.3
1.4
 
1.1
1.2
 
2 As above Formative Assessment 

Use supplied information to create an A4 information sheet
 

 1.1
1.2
1.3
1.4
2.1
2.2
2.3
2.4
 
 1.1
1.2
 
3 Introduction to Photoshop:
Basic Photoshop.
Creating the graphic
Searching the Internet for appropriately sized graphics.
Customizing the image
Cropping the images
Adding your Text
Using the effects option
 
Formative Assessment 

Cropping and Sizing
Colour Adjustments
DPI explained (Hi res Low Res) Using save as,
Altered supplied images
 

3.3
3.4
 
 1.3
1.4
1.5
1.6
 
4 Introduction to Indesign
Using the Tool Box
Creating text and graphics
Important Typesetting techniques;
(Tracking, kerning, leading etc).
Importing from Word; Style Sheets
Importing images from Photoshop.
 
   3.1
3.2
3.3
3.4
 
 
5 Indesign
Creating a Mock up A4 Flyer
Why use Layers
The correct layering function
 

Formative Assessment

Create an A4 Flyer from the information supplied.
Saving – PDF & JPEG
In Class
 

 3.1
3.2
3.3
3.4
4.1
4.2
4.3
4.4
 
6 Photography
Learning how best use your iPhone, to create publishable images

Formative Assessment

Portrait workshop external locations
Create 3 portraits – different locations using the kitcan apps, or Photoshop

 2.3
3.2
3.3
3.4
3.5
 
 1:1-6
2:7-13
 
7 Indesign
Commence A4 Corporate Annual Report
Thinking about text and graphic layouts
Managing your time
Design concepts
Summative Assessment 1

Image search
Permissions
Layouts
 
 3.1
3.2
3.3
3.4
4.1
4.2
4.3
5.4
 
 
8 Indesign
Corporate A4 Annual Report
Layout principles (cont)
 

 Summative Assessment 1
Cont.

 

 3.1
3.2
3.3
3.4
4.1
4.2
4.3
5.4
 
 
9 Photography Summative Assessment 1 (Cont)

3 Interiors
3 Exteriors to be created and submitted during workshop time.
 

 3.1
3.2
3.3
3.4
 
 Edit photo images
3:14-18
 
10 Indesign
Corporate A4 Annual Report
Layout principles (cont)
 
 Summative Assessment 1
(Cont)
 3.1
3.2
3.3
3.4
4.1
4.2
4.3
5.4
 
 
11 Photography

Formative Assessment 

Covering an event workshop.
Supply 3 images from the workshop
 

 5.1
5.2
5.3
 
 Edit photo images
16-18
Prepare photo image assets
4:

4:19-20
 

 *after week 8 Semester break: 1st September - 7th September
 
     
12 Indesign
Corporate A4 Annual Report
Layout principles (cont)
 

Formative Assessment

Creating an alternative look of your publication, to submit to the client.
 

 3.1
3.2
3.3
3.4
4.1
4.2
4.3
5.4
 
 4.1
4.2
4.3
4.4
4.5
 
13 Indesign
Corporate A4 Annual Report
Digital Submission of A4 Annual Report
The importance of Preflight
The printing a booklet option in InDesign
Creating the correct PDF
Using Adobe Distiller
Using Adobe Acrobat
Sending the correct PDF files to the printer
 

 Summative Assessment 1
Cont.

 

 5.1
5.2
5.3
5.4
5.5
 
 
14 Indesign
SHOW and TELL
students to present their annual reports
 

Summative Assessment 1

Completed Annual Report to be submitted

5.2
5.3
 
4.1
4.2
 
15 WordPress account
Examining and discussing WordPress Blog sites
Publishing your first post
 
 Summative Assessment 2  1.3
1.4
2.1
2.2
3.3
5.1
 
 
16 Wordpress show and tell Presentation of student Blogs due  5.2  
         


Learning Resources

Prescribed Texts

Recommended Texts
Peach Pit Books for - InDesign and Photoshop
 


References

You are advised to look at the course Blackboard site for ongoing updated information.


Other Resources

  • Web-based material via electronic blackboard, weekly work sheets, and handouts are made available as required.
  • Students will require a USB flash drive on which to backup their work. A capacity of at least 3GB is recommended.
  • Students will be required to take their InDesign assessment item to a professional printing shop for colour printing at their own expense


Overview of Assessment

Assessment is on-going throughout the course. Assessment will incorporate a range of methods to assess performance and the application of knowledge and skills and will include:

  • participation in written exercises, in class and online
  • evaluation of photo images
  • practical demonstrations of scanners and digital cameras


Assessment Tasks

This course is assessed together with Produce Complex Desktop Documents.

Assessment tasks in this course are either formative or summative. Formative tasks provide the basis for ongoing feedback and can be considered essential building blocks for the more substantial summative assessment tasks.

To demonstrate competency in this course you need to complete each one of the following pieces of assessment to a satisfactory standard.

  • Formative assessments 1-9 - see teaching schedule
  • Summative assessment 1 - Annual report due in week 14
  • Summative assessment 2 - Presentation of class blog due in week 16.

 

Grades which apply to courses delivered in accordance with competency-based assessment (not graded).

CA Competency Achieved
NYC Not Yet Competent
DNS Did Not Submit for Assessment
 


Assessment Matrix

The assessment matrix demonstrated alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration

Other Information

Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that you attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Feedback
You will receive verbal and written feedback by teacher on your work. This feedback also includes suggestions on how you can proceed to the next stage of developing your projects. Student feedback at RMIT

Student Progress
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Academic progress policy

Special Consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. Special consideration, appeals and discipline

Cover Sheet for Submissions
You must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications.

Academic Integrity and Plagiarism
RMIT University has a strict policy on plagiarism and academic integrity. Academic integrity and plagiarism

Course Overview: Access Course Overview