Course Title: Apply studio processes to create and produce designs for commercial production

Part B: Course Detail

Teaching Period: Term1 2008

Course Code: GRAP5179C

Course Title: Apply studio processes to create and produce designs for commercial production

School: 350T Fashion & Textiles

Campus: Brunswick Campus

Program: C6079 - Advanced Diploma of Applied Fashion Design and Technology

Course Contact : Mandy Penton

Course Contact Phone: +61 3 99259202

Course Contact

Name and Contact Details of All Other Relevant Staff

Ginny Yarnton:
Susie Weir:

Nominal Hours: 100

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites


Course Description

This unit covers the skills and knowledge to apply studio processes to identify and explore commercial opportunities for the design and development of fashion designs.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

LMTFD6008A Apply studio processes to create and produce designs for commercial production


1 Research fashion trends and industry practices
2 Create design brief
3 Develop and refine design concept
4 Experiment with design concepts
5 Test design concepts
6 Scope production requirements
7 Develop design pattern
8 Produce fashion product
9 Evaluate and analyse design and production processes
10 Present finished product

Performance Criteria:

1.1 National and international fashion trends are researched and analysed to guide formation of design directions.
1.2 Industry production trends and influences are researched and analysed to assess impact on design direction.
1.3 Commercial success of previous fashion products is analysed to assess relevance for design directions.
1.4 Commercial and design objectives of the workplace are identified.
1.5 Market research is conducted as required to inform development of design directions.
1.6 Information is analysed and applied to design concept development and production.
1.7 Expertise required for project is identified and sources selected.
1.8 Information sources on design techniques and processes used to achieve desired effects are accessed and used as required throughout design and development processes.
2.1 Commercial opportunities for fashion designs are identified.
2.2 Scoping of commercial opportunities is conducted.
2.3 Design directions are clarified and explored with appropriate personnel.
2.4 Design brief is developed as an iterative process involving generation, development, testing, analysis and improvement of ideas and design direction.
2.5 Testing of design brief is conducted with appropriate personnel and market research activities.
2.6 Design brief and specifications for development are confirmed.
2.7 Continual review and testing of design brief is conducted through development of sample products.
3.1 Preliminary concept options are identified and discussed with client or workplace design team.
3.2 Options are evaluated against design brief specifications.
3.3 Principles and elements of design are applied to design concepts.
3.4 Criterion and selection processes are selected to refine concept options.
3.5 Marketing and distribution opportunities for design concepts are identified.
4.1 Preliminary concepts are scoped out using sketches, illustrations, models, samples, fibres and fabrics.
4.2 Evaluation of design concepts is conducted by self and others using selected criteria and processes.
4.3 Feedback and analysis is assessed for potential to improve design concept.
4.4 Further experimentation is used to develop design concepts.
4.5 Design concepts are selected for presentation and testing with appropriate personnel.
5.1 Communication tools are used to present design concept to appropriate personnel.
5.2 Features and benefits of design concepts are presented.
5.3 Presentation skills are used to promote acceptance of design concept.
5.4 Responses are assessed and considered.
5.5 Design concept is modified and improved where possible.

Learning Outcomes

The unit requires integration of skills across the design process and focuses on the development and production of a fashion design to achieve commercial and design objectives.
Studio processes are to be applied in an iterative manner to accommodate experimentation and continual improvement in order to achieve desired design effects.

Details of Learning Activities

This course is part of the SMALL BUSINESS MANAGEMENT cluster.
You are guided through the process of researching and selecting a viable fashion business proposition in a niche market area that you’d like to pursue. Self-directed research is an integral part of the project. An economically sound Business Plan underpins the Course and your chosen fashion concept is completed through the production of a small collection of prototype garments. The course contains an element of computer aided design for patternmaking.

Learning activities will include tutorials, workplace visits and a workshop on advanced computer skills.

Teaching Schedule

The time table below considers all aspects of the project
Week 1
Design brief Delivered
• Form Work groups & establish roles
Week 2
Research fashion trends and industry practices
• Research client requirements
Develop implementation plans
Week 3
Test design concepts
• Confirmation of design brief by
Week 4
Develop design pattern
Analyse patternmaking methodologies
Develop Plans
Manage development of patterns
Week 5 - 6
Scope production requirements
• Components and technical aspects required for production are identified.
• Specification sheet is completed to guide production.
• Resources and production requirements are identified and sourced.
• Production plan is developed & discussed/confirmed with appropriate personnel
Week 7
Evaluate and analyse design and production processes
Week 8
Completion and submission of Project
Week 9
Present finished product

Please note that due to unforseen circumstances this schedule is subject to change

Learning Resources

Prescribed Texts


Gelhar, Mary (2005) “The Fashion Designer Survival Guide: An insider’s look at starting and running your own fashion business”.
Harder, Frances (2000) “Fashion for Profit”

Other Resources

Overview of Assessment

Your assessment tasks are a combination of practical and theoretical. Assessment will occur throughout the course, enabling you to receive ongoing feedback about your progress. Written feedback will be provided for each piece of work.

Authentication of Work

PLEASE NOTE: Tasks that work that has not been authenticated during class as your own work will not be considered for assessment. Regular attendance is necessary.

You will be given further information about the assessment tasks in class.

Assessment Tasks

Assessment is ongoing through observation and demonstration.

On completion of the Project, a portfolio of work is submitted. The portfolio contains several pieces of work:

1. Design Storyboards
2. Patterns on Card
3. A collection of garments representing the fashion range.
4. A Business Plan.
5. Supporting documentation in the format of a bound report.
You are assessed on technical skills and knowledge as well as a host of relevant employability skills such as communication, teamwork, negotiation and the ability to project manage.

Assessment Matrix

Other Information

Learners are expected to conduct relevant research outside of school hours. This includes visiting fashion enterprises and sourcing information online. Learners continue working on their project during non-teacher directed time.

Graded assessment
The Project is assessed holistically based upon the contents of the portfolio and observation/demonstration of employability skills

Grade Mark Description
HD > = 80 High Distinction (Competency Achieved)
DI 70 - 79 Distinction (Competency Achieved)
CR 60 - 69 Credit (Competency Achieved)
PA 50 - 59 Pass (Competency Achieved)
NN < 50 Fail (Not Yet Competent)
CA Not Applicable Competency Achieved
NYC Not Applicable Not Yet Competent

Course Overview: Access Course Overview