Course Title: Originate and develop concepts
Part B: Course Detail
Teaching Period: Term1 2012
Course Code: BUSM6217C
Course Title: Originate and develop concepts
School: 345T Media and Communication
Campus: City Campus
Program: C6087 - Advanced Diploma of Screen and Media
Course Contact : Program Administration
Course Contact Phone: +61 3 9925 4815
Course Contact Email:mcvet@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
C6087DIGIT- ADVANCED DIPLOMA OF SCREEN & MEDIA (INTERACTIVE DIGITAL MEDIA)
Teacher: Kieran Doolan
Phone: 9925 4110
Email: kieran.doolan@rmit.edu.au
Nominal Hours: 30
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
none
Course Description
This unit of competency, Originate and develop concepts BSBCRT501A is delivered in the class Design Studio 3, together with Realise productions CUETEM08B and Plan and manage film and media pre-production CUFPPM601A. This unit covers the skills and knowledge required to originate and develop concepts for media productions in the creative industries.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
BSBCRT501A Originate and develop concepts |
Element: |
1. Evaluate and explore needs and opportunities |
Performance Criteria: |
1.1 Research and evaluate existing information that informs new concept development |
Element: |
2. Develop a range of creative approaches |
Performance Criteria: |
2.1 Use a range of creative thinking techniques to generate innovative and creative concepts to address identified needs |
Element: |
3. Refine concepts |
Performance Criteria: |
3.1 Ensure concept development process is open to ongoing refinement and testing |
Element: |
4. Develop concepts to an operational level |
Performance Criteria: |
4.1 Use refined concepts as the basis for developing detailed implementation specifications |
Learning Outcomes
On successful completion of this unit, you will have developed the skills and knowledge required to originate and develop concepts for media products in the creative industries.
Details of Learning Activities
In class learning activities include, but are not limited to:
lectures
peer teaching and class presentations
group discussion
teacher feedback
online research
independent project based work
teacher directed group activities/projects
workshopping of students’ own projects
Out of class activities include, but are not limited to:
online research
work shopping
independent project based work
Teaching Schedule
Week | Class Content | Elements BUSM6217C |
Elements COMM5909C |
Week 1 | A01 – Project 1 - Presentation –Three concept proposals Project synopsis and treatment writing exercises |
1, 2 | 1, 2 |
Week 2 | A02 – Project 1 - Present finished synopsis and treatment Elements of User Experience - Strategy & Scope Subject, Action, Character - Three act structure - Heroes’ journey |
1, 2 | 1, 2 |
Week 3 | A03 – Project 1 - First draft script – First draft IA document/Prototype User profiles/User scenario - Character bios & backstory |
1, 2 | 1, 2 |
Week 4 | A04 – Project 1 - Final draft script – Final draft IA document/Prototype Project 1 pre-production workshop |
1, 2 | 1, 2 |
Week 5 | A05 - Project 1 - Individual consultation. Final concept lock-off | 1, 2, 3, 4 | 1, 2 |
Week 6 | Project 1 production workshop and individual consultation |
1, 2, 3, 4 | 1, 2, 3, |
Week 7 | Project 1 production workshop and individual consultation |
1, 2, 3, 4 | 1, 2 |
Week 8 | A06 – Project 2 - Presentation –Three concept proposals Project synopsis and treatment writing exercises |
1, 2, 3, 4 | 1, 2 |
Week 9 | A07 – Project 2 - Present finished synopsis and treatment Project structure and development. Begin first drafts script/IA |
1, 2, 3, 4 | 1, 2, 3, |
Week 10 | Project 1 production workshop and individual consultation | 3,4 | 1, 2, 3, |
Week 11 | A08 – Project 2 - First draft script – First draft IA document/Prototype | 3,4 | 1, 2, 3, |
Week 12 | Project 1 production workshop and individual consultation | 3,4 | 1, 2, 3, |
Week 13 | Project 2 pre-production workshop and individual consultation | 3,4 | 1, 2, 3, |
Week 14 | A09 – Project 2 - Final draft script – Final draft IA document/Prototype Project 2 pre-production workshop and individual consultation |
3,4 | 1, 2, 3, |
Week 15 | Project 2 pre-production workshop and individual consultation | 3,4 | 1, 2, 3, |
Week 16 | Project 2 pre-production workshop and individual consultation | 3,4 | 1, 2, 3, |
Please note: While your teacher will cover all the material in this schedule, the weekly order is subject to change depending on class needs and availability of speakers and resources.
Learning Resources
Prescribed Texts
References
Field, 1994, Screenplay: the foundations of screenwriting, Dell Publishing |
Other Resources
None
Overview of Assessment
Assessment for this course is ongoing throughout the semester. Your knowledge of course content is assessed through participation in class exercises, practical project work and through the application of learned skills.
Assessment Tasks
Assessment tasks in this course are either formative or summative. Formative tasks provide the basis for ongoing feedback and can be considered as essential building blocks for the more substantial summative assessment tasks.
To demonstrate competency in this course, you will need to complete each one of the following pieces of assessment to a satisfactory standard. You will receive feedback on all assessments and a grade for the summative assessments.
Formative Assessments
A01 – Project 1 - Presentation –Three concept proposals
Present 3 concepts for project 1. Due in class week 1.
A02 – Project 1 - Present finished synopsis and treatment
Brief written synopsis and well developed project treatment.
Due in class week 2.
A03 – Project 1 - First draft script – First draft IA document/Prototype
First draft script (linear projects), first draft IA document/prototype or interactive wireframe (games/web). Due in class week 3.
A05 - Project 1 - Individual consultation. Final concept lock-off
Final concept lock off and approval. Due in class week 5.
A06 – Project 2 - Presentation –Three concept proposals
Present 3 concepts for project 2. Due in class week 8.
A07 – Project 2 - Present finished synopsis and treatment
Brief written synopsis and well developed project treatment.
Due in class week 9.
A08 – Project 2 - First draft script – First draft IA document/Prototype
First draft script (linear projects), first draft IA document/prototype or interactive wireframe (games/web). Due in class week 11.
Summative Assessments
A04 – Project 1 - Final draft script – Final draft IA document/Prototype
Final draft script (linear projects), final draft IA document/prototype or interactive wireframe (games/web). Due in class week 4.
A09 – Project 2 - Final draft script – Final draft IA document/Prototype
Final draft script (linear projects), final draft IA document/prototype or interactive wireframe (games/web). Due in class week 14.
For further information on the grading system and criteria used, please refer to the course blackboard site.
Grades used in this unit are as follows:
Grades which apply to courses delivered in accordance with competency-based assessment, but which also use graded assessment:
CHD - Competent with High Distinction
CDI - Competent with Distinction
CC - Competent with Credit
CAG - Competency Achieved - Gradeddfdf
DNS - Did Not Submit for Assessment
Assessment Matrix
The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration
Other Information
Feedback:
You will receive spoken and written feedback from teachers on your work. This feedback will also include suggestions on how you can proceed to the next stage of developing your projects.ˇ
Late Submissions
Please advise teacher in advance if an extension of time or special consideration is required for submission of work. Refer to the course blackboard site for policy information including information on late submissions.
Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension.
Please refer to the following URL for extensions and special consideration:ˇ
http://www.rmit.edu.au/browse;ID=qkssnx1c5r0y;STATUS=A;PAGE_AUTHOR=Andrea%20Syers;SECTION=1
Plagiarism
RMIT has a strict policy on plagiarism. Please refer to the website for more information on this policy.
Course Overview: Access Course Overview