Course Title: Publicly present a body of own creative work

Part B: Course Detail

Teaching Period: Term1 2014

Course Code: MKTG7237C

Course Title: Publicly present a body of own creative work

School: 340T Art

Campus: City Campus

Program: C6128 - Advanced Diploma of Visual Arts

Course Contact : Jennifer Cabraja and Fay Reynolds

Course Contact Phone: +61 3 9925 4472

Course Contact

Name and Contact Details of All Other Relevant Staff

Fiona Hillary

Nominal Hours: 60

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites


Course Description

In this course you will develop skills and knowledge skills and knowledge required to publicly present a body of professional creative work, from ideas generation, to the organisation process, through to the actual preparation of work for presentation. At this level, you will publicly present a coherent body of professional work and may be involved in organisation and promotional processes associated with the presentation.

The presentation may be a physical or virtual exhibition, but may also include presentations such as shows, competitions or art awards.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUVPRP604A Publicly present a body of own creative work


1. Create or confirm public presentation opportunity

Performance Criteria:

1.1 Identify and confirm the purpose, scope and objectives of the public presentation in consultation with relevant people
1.2 Determine presentation requirements from relevant information


2. Generate public presentation ideas

Performance Criteria:

2.1 Evaluate the nature of the audience, its needs and expectations
2.2 Evaluate the place of own work within the broader presentation context
2.3 Develop broad parameters for own content based on overall objectives, audience needs and nature of own work
2.4 Consider new and different ways of presenting work
2.5 Select and develop appropriate themes based on own work practice and presentation requirements
2.6 Challenge and refine ideas through collaboration and discussion with others


3. Plan and organise public presentation

Performance Criteria:

3.1 Establish organisational roles and responsibilities, including own role
3.2 Evaluate and organise resources required for realising the presentation
3.3 Evaluate constraints and risks, and take action to address them
3.4 Develop, implement and monitor an action plan for the organisation process based on specific requirements
3.5 Consult with relevant people during the organisation process


4. Participate in promotion

Performance Criteria:

4.1 Establish own role in promotion in consultation with relevant people
4.2 Undertake promotional activities within scope of individual responsibility


5. Prepare work for public presentation

Performance Criteria:

5.1 Evaluate the actions needed to prepare work for presentation
5.2 Prepare the body of creative work for inclusion in presentation
5.3 Where appropriate, develop collateral material to support the presentation


6. Evaluate public presentation

Performance Criteria:

6.1 Review and reflect on the overall success of the presentation
6.2 Evaluate implications for own creative work based on audience response and own reflection
6.3 Build learning from the presentation into future practice

Learning Outcomes

On successful completion of this course, you will have developed and applied the skills and knowledge required to demonstrate your competency in the above elements.

Details of Learning Activities

Your learning activities will take place in a studio. You will complete exercises and industry style projects. You will also be required to undertake independent study.

In this course, you learn through:
1. In-class activities:

  • teacher directed group activities/projects
  • guest lecture
  • peer teaching and class presentations
  • group discussion
  • online research
  • ‘workshopping’ of student projects

2. Out-of-class activities include:

  • practical exercises
  • project work
  • independent research

Teaching Schedule

Please note: While your teacher will cover all the material in this schedule, the weekly order is subject to change depending on class needs and availability of speakers and resources.

<thead> <th scope="col">Week </th> <th scope="col">Course content </th> <th scope="col"> Task / Assessment due dates</th> <th scope="col"> Elements</th> </thead>
 1Introduction to course:

Presentation on arts organisations and trends in industry
Learning outcomes
Assessment criteria
Course requirements 
 2 - 4Project Brief 1
Creative work to an intended audience 
Outline requirements
Create work in response to a brief
Present outcome  
 1, 3
 5Field Trip – exploring arts industry and speaking with industry professional Initiative and enterprise skills to identify and act on new ideas for presenting work  2, 4
 6Critical thinking and analytical skills when presenting work Analyse and evaluate: Different options for presentation of work
Include current and emerging professional trends 
 7 - 9Project Brief 2:
Producing a portfolio of work 
Planning and organising: Manage the workflow Research, concept development, production and post-production
Organise resources required for the portfolio 
 2, 3
 10Learning self-management skills  How to keep up-to-date with emerging and innovative practice in professional presentation of work  2, 3, 4
 11Presentation cost for exhibitions and portfolio  Estimate costs for presentation production
Preparing budgets and timelines  
 2, 3
 12Project Brief 3:
Documentation of work
Digital media, design and presentation technologies appropriate to the creative work being presented   2, 3
 13Documentation of work Research industry standard presentation
Current and emerging trends in presentation technologies relevant to the particular area of work (including design, layout, typography, interactivity and accessibility)  
 3, 4
 14Documentation of work Demonstrate design and realise presentation concepts

Elements and principles of design as they apply to the creation of a professional presentation of work 

 3, 4
 15Intellectual property issues and legislation and how they relate to the use of information in a professional presentation Copy and moral rights of the artist and how they relate to your publicly displaying your work  3, 5
 16Assessment preparation Present creative products in a manner suited to the intended audience and purpose  4, 5, 6

Learning Resources

Prescribed Texts

You will be required to have your materials purchased prior to the commencement of the project. Please refer to the materials list provided at enrolment.


Other Resources

RMIT will provide you with resources and tools for learning in this course through our online systems. Learning resources include access to studios. You will be expected to make use of the library resources.

You will be encouraged to attend exhibition openings and visit galleries outside of your learning environment. RMIT school of Art has two galleries and an ongoing exhibition program.

Overview of Assessment

Assessment for this course is on going throughout the semester. Your knowledge and understanding of course content is assessed through completion of a body of work that demonstrates concept development, understanding of materials and adhering to the guidelines of working in a studio.

Assessment Tasks

To demonstrate competency in this course, you will need to complete the following pieces of assessment to a satisfactory standard. You will receive feedback on all assessment.

Assessment task
Project 1 Creative work to an intended audience
Response to project brief 1
Due date

Assessment task
Project 2 Producing a portfolio of work
Response to project brief 2
Due date

Assessment task
Project 3 Documentation of work
Response to project brief 3
Due date

Assessment task
Visual Diary
Artists of influence/conceptual development
Due date

Assessment task
Compilation of PB1-3
Due date

You will receive feedback with verbal and/or written evaluation of your progress within class time. The submitted projects will be assessed with written feedback as well as a quality indicator that relates to separate components of the project and the overall outcome. This feedback also includes suggestions on how you can proceed to the next stage of developing your projects.

At the completion of the course, grading will be offered in addition to, and after, competency based assessment.

Graded assessment applies for courses within the Advanced Diploma of Visual Arts.

Grade CHD
Outline Competent with high distinction
Grading 80 - 100
Criteria Highly developed

Grade CDI
Outline Competent with distinction
Grading 70 - 79
Criteria Well developed

Grade CC
Outline Competent with credit
Grading 60 - 69
Criteria Developed

Grade CAG
Outline Competent achieved - graded
Grading 50 - 59
Criteria Sound

Grade NYC
Outline Not Yet Competent

Grade DNS
Outline Did not submit for assessment

Assessment Matrix

The assessment matrix demonstrates alignment tasks with the relevant Unit of competency. These are available through the course contract in Program Administration.

Other Information

The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that you attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

RMIT has a strict policy on plagiarism. Please refer to the website for more information on this policy.

Special consideration policy (late submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension.
Please refer to the following URL for extensions and special consideration:;ID=qkssnx1c5r0y;STATUS=A;PAGE_AUTHOR=Andrea%20Syers;SECTION=1;

Course Overview: Access Course Overview