Course Title: Develop and implement strategic plans

Part A: Course Overview

Program: C6143

Course Title: Develop and implement strategic plans

Portfolio: BUS

Nominal Hours: 80.0

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Course Code




Learning Mode

Teaching Period(s)


City Campus


650T Vocational Business Education

Face-to-Face or Internet

Course Contact: Sylvia Baroutis

Course Contact Phone: +61 3 9925 5469

Course Contact Email:

Course Description

This unit describes the skills and knowledge required to establish the strategic direction of the organisation, sustain competitive advantage and enhance competitiveness. It covers analysis and interpretation of relevant markets, capability assessment of the organisation and analysis of the organisation’s existing and potential competitors and allies. It also covers implementation of the strategic plan and developing specific actions and initiatives that will be undertaken by people working in various roles.

It applies to individuals working in senior roles in the organisation who have responsibility for ensuring that the organisation is positioned to ensure its long-term viability and success.

Pre-requisite Courses and Assumed Knowledge and Capabilities


National Competency Codes and Titles

National Element Code & Title:

BSBMGT616 Develop and implement strategic plans


1. Confirm organisational vision and mission

2. Analyse the internal and external environment

3. Write strategic plan

4. Implement strategic plan

Learning Outcomes

Overview of Assessment

In order to achieve competency in this unit, you must provide:

Performance Evidence

 Evidence of the ability to: 

  • consult and communicate effectively with relevant stakeholders to:
    • confirm or revise the organisation’s mission, vision and values
    • validate findings of research and analysis
    • get input to and endorsement of strategic plans
    • brief relevant parties about the plan
  • analyse organisation’s internal and external environment to formulate strategic plans including:
    • background and research relevant to the plan
    • legislation, regulations and codes of practice, including for intellectual property
    • objectives, strategies and priorities
    • roles and responsibilities
    • performance indicators
    • timeframes
    • consideration of co-operative ventures
    • cost-benefit and risk analysis
  • seek advice from appropriate experts wherever necessary
  • monitor and evaluate the implementation of the plan and make refinements as appropriate
  • review effectiveness of planning processes and identify opportunities for improvement.

 Knowledge Evidence

To complete the unit requirements safely and effectively, you must:

  • outline the legislation, regulations and codes of practice relevant to the organisation’s strategic plan.
  • give examples of risks and risk management strategies relevant to strategic planning including:
  • intellectual property rights and responsibilities
  • other risks
  • outline strategic planning methodologies including political, economic, social and technological (PEST) analysis and strengths, weaknesses, opportunities and threats analysis (SWOT)
  • identify internal and external sources of information relevant to the organisation’s market, competitors, customer base, vision, values and capabilities
  • outline techniques for developing organisational values.

 Assessment Conditions

Assessment must be conducted in a safe environment where evidence gathered demonstrates consistent performance of typical activities experienced in the management and leadership field of work and include access to:

  • relevant legislation, regulations, standards and codes
  • workplace documentation and resources
  • case studies and, where possible, real situations
  • interaction with others.  

You are advised that you are likely to be asked to personally demonstrate your assessment work to your teacher to ensure that the relevant competency standards are being met.


Feedback will be provided throughout the semester in class and/or online discussions.  You are encouraged to ask and answer questions during class time and online sessions so that you can obtain feedback on your understanding of the concepts and issues being discussed. Finally, you can email or arrange an appointment with your teacher to gain more feedback on your progress.

You should take note of all feedback received and use this information to improve your learning outcomes and final performance in the course.