Course Title: Animation and Interactive Media Design

Part A: Course Overview

Course Title: Animation and Interactive Media Design

Credit Points: 12.00


Course Code




Learning Mode

Teaching Period(s)


City Campus


345H Media and Communication


Sem 1 2014,
Sem 1 2015,
Sem 1 2016,
Sem 1 2017


City Campus


370H Design


Sem 1 2018,
Sem 1 2019,
Sem 1 2020,
Sem 2 2020,
Sem 1 2021,
Sem 2 2021,
Sem 1 2022,
Sem 2 2022

Course Coordinator: Helen Dickson

Course Coordinator Phone: Please email

Course Coordinator Email:

Course Coordinator Location: Please email

Course Coordinator Availability: Please email

Pre-requisite Courses and Assumed Knowledge and Capabilities


Course Description

In this course you will explore animation and interactive media design as a communication tool.
You will also develop a practical knowledge of visual principles such as colour, tone, line, image creation, layout, typography and composition.

By examining contemporary practice, you will gain insight into effective design imagery, animation and interactive media concepts.
You will also experiment with visual forms such as drawing, collage, typography, photographic imagery and lighting.
Reflection and evaluation of solutions developed will be an important focus in the course.

Objectives/Learning Outcomes/Capability Development

This course will address the following program learning outcomes: 

  • Utilise technical skills in motion and interaction design, through a range of authoring systems, to visualise, structure and construct effective linear and interactive media outcomes.
  • Communicate using diverse formats and strategies to audiences within and external to your discipline.

Upon the successful completion of this course you will be able to:

  1. Examine and discuss creative design theories and concepts, in relation to animation and interactive design.
  2. Investigate and analyse examples of successful visual communication and apply them to your work.
  3. Manipulate and combine imagery that may include typography, illustration or photographs to create animation and interactive media design solutions.
  4. Present concepts and ideas as they develop through the design process.
  5. Appraise your own and others’ finished work, in terms of creativity and contemporary practice.

Overview of Learning Activities

You will be engaged in learning that involves a range of activities both face-to-face and online such as workshops, tutorials, group and class discussion, class activities and individual research.

Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources that are relevant to the focus of your own learning.

There are services available to support your learning, including the University Library and Study Support services. For further information, please visit the Library page on the RMIT University website and the myRMIT student portal.

Overview of Assessment

You will be assessed on how well you meet the course learning outcomes and on your development against the program learning outcomes.

Assessment will take the form of ongoing progressive assessment and of a formal folio submission at the end of the semester. Each task must demonstrate the knowledge that you have acquired through the planned learning experience. Assessment will progress through each developmental stage and you will receive feedback through a written feedback sheet, and participation in group critiques (formal & informal) and review, during the course of the design project.

Assessment Tasks:

1) Class Exercises: 10%, CLOs 1, 2, 3, 4. 5

2) Class Project1: 45%, CLOs 1, 2, 3, 4, 5
3) Class Project2: 45%, CLOs 1, 2, 3, 4, 5

Feedback will be given on all assessment tasks.

If you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or Equitable Learning Services if you would like to find out more.

Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions