Course Title: Source and apply information on the history and theory of design
Part B: Course Detail
Teaching Period: Term2 2013
Course Code: GRAP5334C
Course Title: Source and apply information on the history and theory of design
School: 345T Media and Communication
Campus: City Campus
Program: C4312 - Certificate IV in Photo Imaging
Course Contact : Program Administration
Course Contact Phone: +61 3 9925 4815
Course Contact Email:mcvet@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Teacher: Naomi Herzog
Phone: 9925 4170
Email: naomi.herzog@rmit.edu.au
Nominal Hours: 65
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
NIL
Course Description
In this course you will be able to source, understand and apply information on design history and theory with particular emphasis on design in photography. This course will cover current and more traditional trends in design and examine photographic design history and theory.
You will be identifying and producing images that demonstrate the critical elements and principles of design that contribute to a final image or work.
This is also reflected in the training and assessment of this unit.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
BSBDES305A Source and apply information on the history and theory of design |
Element: |
Element 1. Collect information on history and theory of design |
Performance Criteria: |
1.1. Identify and access relevant sources of information on design history and theory |
Element: |
Element 2. Apply information to own area of work |
Performance Criteria: |
2.1. Evaluate information in the context of current design practice |
Element: |
Element 3. Update and maintain knowledge of design trends |
Performance Criteria: |
3.1. Identify and use opportunities to update and expand knowledge of design trends and developments |
Learning Outcomes
On successful completion of this unit, you will be able to source, understand and apply information on design history and theory with particular focus on design in photography. You will be able to identify and produce images that demonstrate the critical elements and principles of design that contribute to a final image or work.
Details of Learning Activities
Learning activities will consist of:
In class learning activities include, but are not limited to:
• lectures & tutorials
• class exercises
• class presentations
• group discussion
• online research
• work shopping of students’ own projects
Out of class activities include, but are not limited to:
• research (online /library /public displays/galleries)
• independent project based work
Teaching Schedule
Week | Class content | Assessment Due | Elements |
1 | Assignment Briefing / Overview of semester/ Planning Timeline Assignment Briefing – Design: Elements & Principles |
Assignment Briefing | 1, 2, |
2 | Design Elements Lecture - The Frame – Prac - Local shoot – the frame |
Formative 1 Local Shoot | 1, 2, |
3 | Design Elements Lecture - Composition – Prac - Local shoot – Composition |
“ “ | 1, 2, |
4 | Design Elements Lecture - Rule of thirds theory – Prac - local shoot – Rule of thirds |
1, 2, | |
5 | Analysis of 3 photographers – class crit | “ “ | 1, 3 |
6 | Design Elements Lecture – Line Prac - Local shoot – Line |
“ “ | 1, 2, |
7 | Design Elements Lecture – Colour Prac - Local shoot – Colour |
“ “ | 1, 2, |
8 | Design Principles Lecture –– Design principles (balance, proportion, rhythm, unity, emphasis) Prac Local shoot – personal choice |
“ “ | 1, 2, |
9 | Colour science – ep 3 Compositional exercise |
Formative Item 2 due | 2, 3 |
10 | Design Lecture - Typography & the image | 1, 2, 3 | |
11 | Class work on Compositional exercise | 2, 3 | |
12 | Class work on Compositional exercise | 2, 3 | |
13 | Project work, Feedback sessions –Local Shoot - strongest design element highlighted | Formative Item 3 due | 2, 3 |
14 | Project work, Feedback sessions –Local Shoot - strongest design element highlighted | Formative Item 4 due | 2, 3 |
15 | Project work – feedback session - Local Shoot - strongest design element highlighted | 2, 3 | |
16 | Class presentations | Summative Item 5 due | 3 |
17 | Assessment Week - Non Attendance week |
Learning Resources
Prescribed Texts
Freeman M., The Photographer’s Eye - Composition and Design for Better Digital Photos. Focal Press, 2007 |
References
You are advised to look at the course Blackboard site for ongoing updated information and to make use of RMIT’s library database facilities. |
Other Resources
Personal data storage device (min 2), personal computer with Photoshop CS5, access to Video/Audio capture and lighting equipment as required. Access to RMIT labs with video editing computers.
Overview of Assessment
Assessment in this class requires you to:
• Integrate a specific Design element into your images
• Research & analyse work by well known photographers
• Arrange typographical elements within an image utilising the principles and elements of design and photography
Assessment Tasks
Assessment tasks in this course are either formative or summative. Formative tasks provide the basis for ongoing feedback and can be considered essential building blocks for the more substantial summative assessment tasks. Summative assessment tasks in this unit are graded.
For further information on the assessment and grading criteria, please refer to the course Blackboard site.
To demonstrate competency in this course, you need to complete each one of the following pieces of assessment to a satisfactory standard.
Assessment items include:
FORMATIVE ASSESSMENT
1. Local Shoots
a. Local Shoot – The frame
Week 2
b. Local Shoot – Composition / Space
Week 3
c. Local Shoot – Rule of thirds
Week 4
d. Local Shoot – Line
Week 6
e. Local Shoot – Colour
Week 7
f. Local Shoot – Student’s choice
Week 8
Students are required to apply the key elements discussed in the lecture and incorporate these into images photographed locally which are then uploaded to the server.
2. Local Shoots Report
Report reviewing the images selected from the local shoots
Due – Week 9
3. Compositional exercise – text & image
Applying the elements & principles of design complete the compositional exercise provided to integrate various components of typography into a series of images.
Due – week 13
4. Analysis of a Photographer’s three works
Select 3 works by a photographer and analyse these in respect to application of design theory and principles
Due – week 14
SUMMATIVE (graded) ASSESSMENT
5. Digital Folio – 4 images
- Text & Image
Using an image from your studio class, develop a typographical element that integrates well into the design.
– 3 selected Local Shoots,
Review the work from the local shoots and the top three that best represent the selected subject. Present these in a digital folio
Due – week 16
Grades which apply to courses delivered in accordance with competency-based assessment, but which also use graded assessment:
CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competency Achieved - Graded
NYC Not Yet Competent
DNS Did Not Submit for Assessment
Assessment Matrix
The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration.
Other Information
Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.
Cover Sheet for Submissions
All students must complete a submission cover sheet for each piece of submitted work.
Plagiarism
RMIT has a strict policy on plagiarism. For more information on this policy go to Academic Integrity
Copyright
All students have access to the myRMIT copyright shell. The myRMIT copyright shell contains information on copyright, plus also examples on how to use copyright works as part of your projects and assignments.
Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. Please refer to the following URL for extensions and special consideration:
www.rmit.edu.au/students/specialconsideration/online
Course Assessment Committee/Program Advisory Board
These committees promote the early identification of students who are not achieving acceptable academic performance. The Course Assessment Committee provides identified students with assistance and seeks to ensure such students are aware of the range of support services available to them at the University.
Student Feedback
Students are offered opportunities to provide feedback through a variety of mechanisms including online surveys conducted at the end of each course or semester, student complaints and Student Staff Consultative Committees
Course Overview: Access Course Overview