Course Title: Design and produce merchandising and in-store presentations

Part A: Course Overview

Program: C5177

Course Title: Design and produce merchandising and in-store presentations

Portfolio: DSC

Nominal Hours: 90.0

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Course Code	Campus	Career	School	Learning Mode	Teaching Period(s)
MKTG5710C	City Campus	TAFE	320T Design (TAFE)	Face-to-Face	Term1 2007

Course Contact: Jo Beckerleg

Course Contact Phone: 9925 4211

Course Contact Email: joanne.beckerleg@rmit.edu.au

Course Description

This unit encompasses the application of knowledge and skills in targeted merchandising, and visual presentation within defined retail/exhibition spaces.

Pre-requisite Courses and Assumed Knowledge and Capabilities

• MKTG 5701

National Competency Codes and Titles

National Element Code & Title:	WRRVM16A Design and produce merchandising and in-store presentations
Elements:	Conduct merchandising analysis
	Develop fabric presentations
	Develop fashion presentations
	Develop merchandising plans
	Research fixturing systems
	Research, obtain and maintain mannequins

Learning Outcomes

• Research fixturing systems
• Conduct merchandising analysis
• Develop merchandising plans
• Research, obtain and maintain mannequins
• Develop fashion presentations
• Develop fabric presentations

Overview of Assessment

• Group presentations
• Reflective journaling
• Research project
• Developing project brief
• Workplace simulations
• Portfolio presentations
• Studio based workshops
• Report writing