Course Title: Use advanced drawing techniques to represent and communicate concepts

Part B: Course Detail

Teaching Period: Term1 2011

Course Code: GRAP5264

Course Title: Use advanced drawing techniques to represent and communicate concepts

School: 320T Design (TAFE)

Campus: Brunswick Campus

Program: C5230 - Diploma of Graphic Design

Course Contact : Phillip Allan, Ann Langusch

Course Contact Phone: +61 3 9925 9438

Course Contact,

Name and Contact Details of All Other Relevant Staff

Contact : Ann Langusch
Email :

Nominal Hours: 100

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites


Course Description

This unit describes the skills and knowledge required to represent and communicate a concept through the use of advanced drawing techniques.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

VPAU012 Use advanced drawing techniques to represent and communicate concepts


1. Research advanced drawing techniques for representing the concept

Performance Criteria:

1.1 Identify sources of information appropriate to a range of techniques and materials and the application to the
communication of a concept
1.2 Systematically gather, organise and synthesise the information
1.3 Evaluate information in terms of the application of techniques and materials to the concept
1.4 Research and evaluate a range of possible techniques taking into account communication of the concept and the
presentation context


2. Determine purpose for drawings

Performance Criteria:

2.1 Identify purpose, scope and presentation context of drawing requirements
2.2 Identify any technical requirements or specifications
2.3 Select a range of advanced  techniques taking into account communication of the concept and the presentation context 


3. Explore and refine advanced drawing techniques

Performance Criteria:

3.1 Utilise the awareness and understanding of the nature of visual elements to create light, space and form
3.2 Use visual elements to create variety in compositional formats and spatial fields
3.3 Demonstrate knowledge and awareness in own work the use of colour to represent and enhance visual concepts
and ideas
3.4 Apply visual elements and techniques to produce concept(s) using a range of advanced techniques


4. Produce advanced drawing(s)

Performance Criteria:

4.1 Select use and explore appropriate materials and tools for drawing(s) based on identified purpose, scope and
presentation context
4.2 Draw the concept using a range of advanced techniques and selected media and tools
4.3 Evaluate suitability of each technique in terms of its success in communicating the concept within the presentation context


5. Evaluate and prepare drawings for presentation

Performance Criteria:

5.1 Evaluate completed drawings in terms of their success in communicating the concept within the presentation
context and refine as required
5.2 Select the drawing/s which best communicate/s the concept within the presentation context
5.3 Prepare drawing/s for the presentation context

Learning Outcomes


Details of Learning Activities

Artists and designers create artwork to communicate and design ideas, thoughts or feelings and to plan, analyse, and create visual solutions to communications problems.
The application of this unit in the workplace sees an individual artist or designer using drawing skills at an advanced level to represent and communicate a concept. This work would usually be carried out independently although guidance would be available if required.

Teaching Schedule

Wk.Class No.DatesTeaching Schedule & Assessment Matrix
Performance Criteria
21.February 22/23
Drawing Basics: Chairs & assorted objects
Easel drawing - Charcoal
1.1 - 5.3
32.  March 1/2Tone: White Sheet
Easel drawing - Charcoal
1.1 - 5.3
43. March 8/9Composition: Ceramic bottles
Easel drawing - Charcoal & Pastel
1.1 - 5.3
54. March 15/16Tone & Texture: Assorted tine objects
Easel drawing – Charcoal & Pastel
1.1 - 5.3
65.March 22/23Tone & Form: Fruit still life
Easel drawing – Charcoal & Pastel
1.1 - 5.3 
76. March 29/30Tone & Form : Packaging of household products
Easel drawing - Collage (paper/glue) & Pastel
1.1 - 5.3
87. April 5/6Structural Drawing: Bicycles
Easel drawing - Pencil
1.1 - 5.3
 April 12/13Linear perspective: Interior spaces
Pencil with ‘viewer’
1.1 - 5.3
109. April 19/20Opaque, Translucent, Transparent: Glass bottles
Table drawing – Ink brush & wash
 1.1 - 5.3
  8. April 26/27Easter1.1 - 5.3
119. May 3/4AG Ideas Conference1.1 - 5.3
1210. May 10/11Plant and vases
Table drawing – Ink & line wash
1.1 - 5.3
1311.May 17/18Watercolour exercises and small objects
Table drawing – Watercolour
1.1 - 5.3
1412.May 24/25
Small colourful objects
Table drawing – Watercolour
1.1 - 5.3
1513.May 31/ June 1
Brief 1: Line Art
Table drawing - Ink
1.1 - 5.3
1614.June 7/8
Brief 1: Line Art
Table drawing - Ink
1.1 - 5.3
17 June 10
Submission of Folio (Friday morning) at staff room 3.11
18 June 14/15
  June 17Pick up folio in a room to be announced 
  June 20 -
July 1
Mid year break  
 1 12.July 6/7  Brief 2 Brand character 20% Research  1.1 - 5.3
 2 13. July 13/14
 Brief 2 Brand character. concept presentations. Self directed research 3 hrs 1.1 - 5.3
 3 14. July 20/21
 Brief 2 Brand character - refinement and rendering
 1.1 - 5.3
 4 15. July 27/28
 Brief 2 Brand character - vector
 1.1 - 5.3
 5 16. Aug 3/4
 Brief 2 Brand character - vector
 1.1 - 5.3
 6 17. Aug 10/11
 Brief 2 brand character - 3D translation. Submit.1.1 - 5.3
 7 18. Aug 17/18
Brief 3 Identikit booklet 20%
introduction, concept discussion, developing a visual narrative.
 1.1 - 5.3
 8 19. Aug 24/25
 Brief 3 Identikit booklet
Image development.
Self directed research 6 hrs.
 1.1 - 5.3
 9 20. Aug 31
Sep 1
 Brief 3 Identikit book.
Creating content for continuity.
 1.1 - 5.3
 10 21.Sep 7/8  Brief 3 Identikit book
Creating content for continuity.
1.1 - 5.3
 11 22. Sep 14/15
 Brief 3 Identikit book
Scanning, collation in InDesign, output, binding.
 1.1 - 5.3
  20 Sep - 1 OctMid semester break 
 12 23. Oct 5/6
 Brief 3 Identikit book.
Output, collation, binding and finishing.
 1.1 - 5.3
 13 24. Oct 12/13
 Brief 4. T shirt design 10%
 1.1 - 5.3
 14 25. Oct 19/20
 Brief 4. T shirt design. Production
1.1 - 5.3
 15 26. Oct 26/27
 Brief 4. Finalise A3 artwork. Submit by Friday 28th October.
 1.1 - 5.3
1627. Nov 5
 Submit all Briefs
 1.1 - 5.3
17 Nov 12Collect assessed projects  

Learning Resources

Prescribed Texts


Kaupelis, Robert, Experimental drawing
Dexter, Emma, Vitamin D: New Perspectives in Drawing
Betti, Clausia & Sale, Teel, Drawing: A Contemporary Approach
Walton, Roger & Cogliantry, Jen, The big book of illustration ideas 2
Klanten, Robert & Hellige, Hendrik, Illusive - Contemporary Illustration and its context

Other Resources

Items as requested from the recommended art material kit list

Overview of Assessment

Assessment will involve the following tools;
Drawing exercises
Illustration briefs

Students will be tutored with a verbal and/or written evaluation of their progress, within class time.
A final assessment of Competency Achieved or Not Yet Competent will be given at the end of the course when students will submit all completed work.
To be deemed competent students must satisfactorily complete all Learning Elements and related Performance Criteria.
Grading will be offered in addition to, and after, competency based assessment.

Assessment Tasks

The tasks will be delivered in 2 parts. Part A addresses observational and media skills and is delivered in the drawing studio. Part B addresses industry style briefs relating to a variety of illustration outcomes, this will be delivered in a media studio and in a computer lab. The tasks also include components of personal research relating to the briefs.
Part A:
Observational and media skills folio 40%

Folio of Still Life Drawings:
Section i :   6 Major resolved Drawings (from classes 1 to 10)
Section ii :  All other ‘major’ still life drawings and back up sketches
Section iii : Watercolour folio (all work)
Section iv : Project 1 - Line Art (finished artwork & backup)

Part B:
2 x Briefs @ 10% each = 20%
2 x Briefs @ 20% each = 40%

Assessment Matrix

Mark Table
CHD Competency with High Distinction
CDI   Competency with Distinction
CC    Competency with Credit
CA    Competency Achieved
NYC Not Yet Competent

Other Information

Employability skills are “embedded” in the units of competency in your program. This means that you will be able to develop these skills as part of your learning, and when you demonstrate that you are competent in your particular job skills and knowledge, you are also demonstrating that you have developed relevant employability skills.
For more information about Employability Skills please refer to the Program Guide.

The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.
Late submissions and single item extensions
In all courses marks are deducted for late submission unless Special Consideration or an Application for Extension is sought. If a student feels they may miss a deadline for a single item submission they may negotiate an extension with their teacher. They must negotiate the extension by the due date of submission. They must complete the Application for Extension form available for the Administration Office on level 1 B515. (This does not apply where there are a number of missed submissions due to general difficulties – see Special Consideration).
Cover Sheet for Submissions
All students must complete a submission cover sheet for ever piece of submitted work. This signed sheet acknowledges they are aware of the plagiarism implications noted below. Plagiarism is the presentation of the work, idea or creation of another person as though it is your own. It is a form of cheating and is a very serious academic offence that may lead to expulsion from the University. Plagiarised material can be drawn from, and presented in, written, graphic and visual form, including electronic data and oral presentation. Plagiarism occurs when the origin of the material used is not appropriately cited. Is also occurs through enabling plagiarism, which is the act of assisting or allowing another person to plagiarise or to copy your own work. Please make sure you consider this carefully in completing all your work and assessments in this course and if you are unsure about whether you might have plagiarised, seek help from your teacher.
Work not seen in progress
If a student hands in any work that the teacher has never seen in class or discussed with the student prior to the submission, the teacher can refuse to assess the work on the basis of authentication issues. Course guide is subject to change in relation to project variations.

Course Overview: Access Course Overview