Course Title: Apply research and critical analysis to inform artistic and design practice
Part B: Course Detail
Teaching Period: Term1 2010
Course Code: BUSM6275
Course Title: Apply research and critical analysis to inform artistic and design practice
School: 320T Design (TAFE)
Campus: City Campus
Program: C5230 - Diploma of Graphic Design
Course Contact : Simon Rankin
Course Contact Phone: +61 3 9925 9438
Course Contact Email:simon.rankin@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Nominal Hours: 100
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
None
Course Description
This unit describes the skills and knowledge required to research and critically analyse historical and theoretical concepts for application to own artistic and design practice. The unit includes the need for critical analysis of information and own work and the challenging of different points of view to inform own personal work and philosophy.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
VPAU011 Apply research and critical analysis to inform artistic and design practice |
Element: |
1. Conduct research to inform artistic/design practice |
Performance Criteria: |
1.1 Identify relevant sources of information on history and theory |
Element: |
2. Apply research to artistic/design practice |
Performance Criteria: |
2.1 Critically evaluate research/information in the context of own artistic/design practice and |
Element: |
3. Evaluate own work |
Performance Criteria: |
3.1 Seek and apply constructive criticism from others to improve own work |
Learning Outcomes
Details of Learning Activities
The required outcomes described in this unit of competency contain applicable facets of Employability Skills. The qualification’s Employability Skills Summary in which this unit is included will assist in identifying employability skill requirements.
Artists and designers create art to communicate and design ideas, thoughts, or feelings and to plan, analyse, and create visual solutions to communications problems.
The application of this unit in the workplace sees an individual artist and designer researching and critically analysing history and theory at an advanced level and applying this research and analysis so as to continually inform and advance their personal work and practice.
Teaching Schedule
Week Week beginning Activity Performance criteria
1 8 February Orientation Week
2 15 February Exercise 1: Form 1.1, 1.2, 1.5, 2.1, 2.2, 2.3, 2.4, 3.1, 3.4
3 22 February Exercise 2: Space and Colour 1.1, 1.2, 1.5, 2.1, 2.2, 2.3, 2.4, 3.1, 3.4
4 1 March Exercise 3: Typographic Composition 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
5 8 March Brief 1: Symbols 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
6 15 March Brief 1: Symbols 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
Exercise 4: Design Analysis
7 22 March Brief 1: Symbols 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
8 29 March Brief 1: Symbols 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
Exercise 5
TERM BREAK
9 12 April Brief 2: Monogram 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
10 19 April Brief 2: Monogram
Exercise 6 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
11 26 April Brief 2: Monogram
AGIdeas 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
12 3 May Brief 2: Monogram 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
13 10 May Brief 3: Hero Booklet 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
14 17 May Brief 3: Hero Booklet
Exercise 7 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
15 24 May Brief 3: Hero Booklet 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
16 31 May Folio Week 1.1, 1.2, 1.3, 1.4, 1.5, 2.1, 2.2, 2.3, 2.4, 2.5, 3.1, 3.2, 3.3, 3.4
Learning Resources
Prescribed Texts
References
A list of references will be given in class. |
Other Resources
To be advised, but may include book, magazine and internet based references.
Overview of Assessment
Exercises
7 x briefs
Students will be tutored with a verbal and/or written evaluation of their progress, within class time.
A final assessment of Competency Achieved or Not Yet Competent will be given at the end of the course when students will submit all completed work.
To be deemed competent students must satisfactorily complete all Learning Elements and related Performance Criteria.
Grading will be offered in addition to, and after, competency based assessment.
Assessment Tasks
Briefs Semester 1:
•Symbols 25%
•Monograms 35%
•Design Giant booklet 40%
Briefs Semester 2:
•Masthead 25%
•Poster 25%
•Corporate ID 25%
•Logo Design 10%
•Self-Promotion 15%
Please note that Semester 1 is weighted at 40% and Semester 2 at 60% of your final grade for the year.
Assessment Matrix
Course Overview: Access Course Overview