Course Title: Develop workplace communication strategies

Part B: Course Detail

Teaching Period: Term1 2021

Course Code: GEDU6080C

Course Title: Develop workplace communication strategies

School: 375T Vocational Design and Social Context

Campus: City Campus

Program: C5345 - Diploma of Community Services (Case Management)

Course Contact: Melinda Brown

Course Contact Phone: 9925 4580

Course Contact Email: melinda.brown@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Nominal Hours: 100

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

This course describes the skills and knowledge required to develop communication protocols for a team or business unit.

This course applies to workers responsible for overseeing the communication of organisation-specific information to a range of internal and external stakeholders.

 

 


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CHCCOM003 Develop workplace communication strategies

Element:

1. Develop communication strategies

Performance Criteria:

1.1 Identify internal and external information needs

1.2 Identify competing or conflicting interests

1.3 Develop a range of communication strategies to meet organisation needs and goals

1.4 Develop a communication plan

Element:

2. Establish communication protocols

Performance Criteria:

2.1 Identify processes for adapting communication strategies to suit a range of contexts

2.2 Develop processes and protocols in line with communication strategies

2.3 Prepare information and resources to support the implementation of communication protocols

Element:

3. Promote the use of communication strategies

Performance Criteria:

3.1 Present information to staff regarding communication strategies, protocols and organisation standards

3.2 Model effective oral and written communication and provide mentoring and/or coaching to staff

3.3 Maintain work-related networks and relationships to meet organisation objectives

Element:

4. Review communication practices

Performance Criteria:

4.1 Obtain feedback from others to assess communication outcomes  

4.2 Record lessons learnt and identify opportunities for continuous improvement


Learning Outcomes


On successful completion of this course you will have developed and applied the skills and knowledge required to demonstrate competency in the above elements.


Details of Learning Activities

This course has a blended delivery.  Classes are delivered online with some demonstration of skill and knowledge conducted during face to face workshops (subject to Government restrictions due to Covid 19)

  • practical demonstrations
  • online Discussion Forums, Groupwork and Quizzes
  • analysis/critique of relevant reading material
  • workshops, group discussion
  • group activities/projects
  • peer learning
  • guest lecture/presentation
  • research activities
  • independent project based work
  • group activities/projects
  • simulated workplace activities


Teaching Schedule

Week

Topic

Assessment due dates

Week 1

Understanding organisational communication

  • Organisational communication channels
  • The needs for a strategy for formal communications with stakeholders
  • The process of developing a strategy and different types of strategies to meet different needs

Developing communication strategies

  • Conducting PESTEL, competitor and SWOT analyses to determine internal and external information needs
  • Preparing and presenting a strategy that meets needs and is aligned with organisational goals
  • Assessment 1 Overview
 
Week 2

Developing communication plans

  • Defining purpose and developing SMART objectives
  • Preparing key messages for different strategies, including crisis management
  • Determining and allocating resources, including budget development

Establishing communication protocols

  • Adapting communication strategies to different contexts
  • Developing communication processes and protocols for strategies
  • Preparing and/or making available to staff information and resources to support protocols
  • Assessment 1 Preparation
Assessment 1 
Week 3

Using social media

  • Determining the value of using social media for different communication purposes
  • Making sure usage is according to policy and procedures, and protecting client privacy and confidentiality
  • Creating social media accounts
  • Assessment 2 Overview
 
Week 4

Promoting the use of communication strategies

  • Presenting to staff communications strategies and protocols
  • Modelling effective communication skills
  • Maintaining internal and external networks and relationships
  • Assessment 2 Preparation
Assessment 2 
Week 5

Presentation workshop

  • Delivering presentations workshop
  • Students present assessed communication strategy and associated protocols
  • Assessment 3 Overview
 
Week 6

Reviewing communication practices
• Obtaining and analysing feedback from others
• Identifying lessons learned and opportunities for improvement
• Preparing and presenting the review report

Evaluation

  • Review course content 
  • Assessment Tasks  
Assessment 3 


Learning Resources

Prescribed Texts


References


Other Resources


Overview of Assessment

This course has three assessment tasks;

 

  • Develop communication strategies
  • Implement a communication strategy
  • Short Answer Questions 


Assessment Tasks

Assessment Task 1 - Developing a Communication Strategy allows you to demonstrate your ability to develop workplace communication strategies and protocols.

Assessment Task 2 - Implement a communication strategy allows you to demonstrate your knowledge and skills in implementing a communication strategy

Assessment Task 3 - Short Answer Questions allows you to demonstrate your knowledge of developing workplace communication strategies.


Assessment Matrix

A marking rubric for each assessment task is located on Canvas.

Other Information

Please refer to the RMIT student page for extensive information about study support, assessment, extensions, appeals and a range of other matters: rmit.edu.au/students

Course Overview: Access Course Overview