Course Title: Make illustrative photo images for publication and display
Part B: Course Detail
Teaching Period: Term1 2020
Course Code: VART6404C
Course Title: Make illustrative photo images for publication and display
School: 375T Vocational Design and Social Context
Campus: City Campus
Program: C5351 - Diploma of Photography and Photo Imaging
Course Contact: Program Administration
Course Contact Phone: +61 3 9925 4472
Course Contact Email: visualarts@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Teachers:
Martin Reftel
reftel.larsmartin@rmit.edu.au
Robert Gale
robert.gale@rmit.edu.au
Nominal Hours: 45
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
None
Course Description
In this course you will develop the techniques required to research, conceive, capture and produce a substantial photographic project. The focus of the unit involves each student producing their own photojournalistic narrative in a book format. The unit is taught in conjunction with ‘Prepare images for Prepress Processing’ (CUAPHI514), which concentrates on the output skills to process images and produce a print ready PDF for final production of the book in print.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
CUAPHI511 Make illustrative photo images for publication and display |
Element: |
1. Establish project requirements |
Performance Criteria: |
1.1 Evaluate requirements for range of illustrative photo imaging projects 1.2 Research, using variety of sources, contemporary styles and conceptual or aesthetic approaches used in similar illustrative photo imaging projects 1.3 Clarify sample layouts and other visual references with appropriate people 1.4 Prepare work, usage estimates and creative fee for range of illustrative photo imaging projects 1.5 Confirm shoot responsibilities and refine shoot requirements, including deadlines with relevant people 1.6 Produce design concepts for creative products and confirm with relevant people 1.7 Prepare terms and conditions and quotation for shoot, and check against initial estimate 1.8 Confirm intellectual property arrangements and finalise agreement or contract with relevant people |
Element: |
2. Prepare for shoot |
Performance Criteria: |
2.1 Confirm professional practice arrangements are met, including insurances, releases, intellectual property, privacy and other relevant legal requirements 2.2 Investigate and address relevant media codes of practice and site specific work health and safety, licence and permit requirements 2.3 Organise props, locations, talent, apparel and fashion accessories as required 2.4 Evaluate shoot requirements and take test shots to refine technical and conceptual approach 2.5 Develop shoot management schedule and make shoot preparations 2.6 Liaise with associated professionals about publication or presentation arrangements |
Element: |
3. Shoot and produce images |
Performance Criteria: |
3.1 Capture high quality images to meet shoot objectives 3.2 Alert relevant people to variations to shoot that may lead to additional charges 3.3 Generate proof images and seek feedback from relevant people on shoot progress and image quality and selection 3.4 Optimise and output photo images to relevant specifications using industry formatting standards 3.5 Prepare work for electronic or physical dispatch and presentation or publication 3.6 Prepare invoice or account and deliver with completed images to relevant people |
Element: |
4. Wrap up and review shoot |
Performance Criteria: |
4.1 Check and reinstate equipment, shoot site and props to original condition 4.2 Review any feedback and evaluate personal performance in shoot context 4.3 Catalogue and archive photo images according to industry standards 4.4 Maintain contractual and financial records for business and taxation purposes 4.5 Update work samples of illustrative photo images for self-promotion purposes 4.6 Identify future opportunities, work directions, equipment needs and workflow changes resulting from shoot |
Learning Outcomes
On successful completion of this course you will have developed and applied the skills and knowledge required to demonstrate competency in the above elements.
The critical aspects of assessment will give you a good guide to the learning outcomes.
Details of Learning Activities
The Book Project is a clustered unit comprising of Make Illustrative Images for Publication & Display (CUAPHI511) and Prepare Digital Images for Pre-Press Processing (CUAPHI514).
Learning activities will consist of:
- lectures & tutorials
- class field trip exercise
- guest lectures
- class presentations
- class exercises group discussion
- online and library research
- independent project based work
- teacher directed group activities/projects
- analysis/critique of work
Out of class activities include, but are not limited to:
- online research
- independent project based work
- independent research
- reading + writing
- study
- photography practice
Teaching Schedule
Please note: While your teacher will cover all the material in this schedule, the weekly order is subject to change depending on class needs and availability of speakers and resources.
Week
|
Class content |
Assessment Due |
Week 1
|
In Class: Introduction to the course, including course overview of subject, assessments requirements and timeline. Presentation/Handout Time Life Photo Story formula. How to construct a visual story.
Assignment 01: Book proposal and Pre-Production Briefing |
|
Week 2
|
Class Exercise: Field trip – Cooks Cottage, Fitzroy Gardens Photography of Cooks Cottage for a Brochure On this field trip, students work in small groups on a set brief exploring
|
|
Week 3
|
Lecture Class Exercise Feedback Session - Class Critic of Photography of Cooks Cottage, Fitzroy Gardens Shooting guide: Hand out & group discussion. Discussion around examples of photojournalistic work & analysis of strengths and weakness. Excursion to 'Impact Digital' 4/306 Albert St Brunswick TUTORIAL CLASS |
Assignment 01: Book proposal and Pre-Production
|
Week 4
|
Project work in lab - Review and editing of images in context of individual storyline development, photography capture, continuity of storyline + digital image processing Assignment 02: Briefing |
|
Week 5
|
Project work in lab - Review and editing of images in context of individual storyline development, photography capture, continuity of storyline + digital image processing
|
|
Week 6
|
Progressive assessment of Book Project - Review of progress (Minimum 6-8 images ) (Martin + Rob to assess) |
Assignment 02: Client Meeting 1- Progressive Assessment
|
Week 7 |
Project work in lab - Review and editing of images in context of individual storyline development, photography capture, continuity of storyline + digital image processing
Briefing by writing staff: Assignment of writing students to photographers
|
|
Week 8
|
Guest Lecture – Publishing Lecture on self-publishing process and production including digital/offset production, instruction and costing. Briefing of Assignment 4 and 5 Book production including project feasibility, financials, layout, photography, colour proofing, marketing and distribution Project work in Lab Students have the opportunity to consult with Martin & Rob on their projects
|
|
|
EASTER BREAK – No class this week
|
|
Week 9
|
Progressive assessment of Book Project Progressive one-on-one assessment of Book Project by appointment
(Martin + Rob to assess) |
Assignment 03: Client Meeting 2- Progressive Assessment
|
Easter mid term break Monday 6th April to Monday 13th April (inclusive) Classes commence again on Tuesday 14th April. |
|
|
Week 11
|
Lab class Students have the opportunity to consult with Martin & Rob on their projects Editor/Writer Support with Professional writing + editing students |
|
Week 12
|
Lab class Students have the opportunity to consult with Martin & Rob on their projects
Editor/Writer Support with Professional writing + editing students |
|
Week 13
|
Lab class Project work + final prep of files for print ready PDF |
Assignment 03: Final Print Ready PDF |
Week 14
|
Books are sent to print this week!
Students to work in class on Assignment 5 |
Assignment 04: Final Book Output |
Week 15
|
Students to work in class on Assignment 5 |
|
Week 16
|
Students to work in class on Assignment 5 |
Assignment 05: Post-production and Review |
Learning Resources
Prescribed Texts
None |
References
You are advised to look on Canvas for ongoing and updated information. |
Other Resources
The University Library has extensive resources and provides subject specialist expertise, research advice, help with referencing and support through:
The learning Lab
www.rmit.edu.au/students/study-support/learning-lab
The Study Support Hub
https://www.rmit.edu.au/students/study-support/study-support-hub
English for uni workshops
https://www.rmit.edu.au/students/study-support/workshops/english-uni-workshops
Overview of Assessment
Assessment is ongoing throughout the semester. Your knowledge and understanding of course content is assessed through participation in class exercises, oral presentations and through the application of learned skills and insights to your assessment tasks. Full assessment briefs will be provided and can be found on myRMIT.
Assessment Tasks
Students enrolled in Vocational Education and Training qualifications are assessed for Competency. To be assessed as Competent means you have consistently demonstrated the required knowledge and skills at a standard required in the workplace.
To be assessed as Competent in this course, you will need to complete each assessment task to a satisfactory standard. You will receive feedback from the teacher at the conclusion of each assessment task.
You should refer to the assessment brief which is available through Canvas for full assessment criteria
Assessment Task 1:Book Proposal & Pre-Production
Propose your book project and complete pre-production documentation
Due date: Week 3
Assessment Task 2:Client Meeting 1- Progressive Assessment
Work in Progress meetings with client on your book progress and images
Due date: Week 6
Assessment Task 3: Client Meeting 2- Progressive Assessment
Work in Progress meetings with client on your book layout, images + text progress
Due date: Week 9
Assessment Task 4: Final Book Output
Finalise book production – your book goes to print this week!
Due date: Week 14
Assessment Task 5: Post Production & Review
In this assessment you will draw conclusions from your book project. Demonstrating and explaining some of the knowledge that you have gained through the process.
Due date: Week 16
Results that apply to courses that are delivered and assessed in accordance with competency-based assessment are:
CA: Competency Achieved
NYC: Not Yet Competent
DNS: Did not Submit for Assessment
Assessment Matrix
The assessment matrix demonstrates alignment of assessment tasks with the relevant unit of competency. The assessment matrix for this course is available through the course contact in Program Administration.
Other Information
Attendance:
Your learning experience will involve class-based teaching, discussion, demonstration and practical exercises
It is strongly advised that you attend all timetabled sessions. This will allow you to engage in the required learning activities, ensuring you the maximum opportunity to complete this course successfully.
Information about your studies:
You can access My Studies through the RMIT website for information about timetables, important dates, assessment dates, results and progress, Canvas etc.
https://www.rmit.edu.au/students
Assessment:
Information on assessment including Special consideration, Adjustments to assessment, (eg. applying for an extension of time):
https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/assessment
Academic Integrity and Plagiarism:
RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy.
https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/academic-integrity
Credit Transfer and Recognition of Prior Learning:
Credit transfer is the recognition of previously completed formal learning (an officially accredited qualification).
Recognition of Prior Learning (RPL) is an assessment process that allows you to demonstrate competence using the skills you have gained through experience in the workplace, voluntary work, informal or formal training or other life experiences.
Please speak to your teacher if you wish to discuss applying for Credit Transfer or RPL for the unit(s) of competency addressed in this course.
https://www.rmit.edu.au/students/student-essentials/enrolment/apply-for-credit
Course Overview: Access Course Overview