Course Title: Plan and style merchandise photo shoots

Part B: Course Detail

Teaching Period: Term2 2020

Course Code: MKTG8027C

Course Title: Plan and style merchandise photo shoots

School: 375T Vocational Design and Social Context

Campus: City Campus

Program: C5381 - Diploma of Visual Merchandising

Course Contact: Sam Falanga

Course Contact Phone: +61 3 9925 4670

Course Contact Email: samuel.falanga@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Justin Compton
justin.compton@rmit.edu.au

Monday-Wednesday & Friday
Please contact the teacher via email

Nominal Hours: 70

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None required.

Course Description

In this unit you will develop the skills and knowledge required to plan a photo shoot in response to a brief and then style the shoot for photography. You will learn about the styling industry including working with key stakeholders to produce styled photoshoots.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

SIRRMER008 Plan and style merchandise photo shoots

Element:

1. Determine creative direction of photo shoot.

Performance Criteria:

1.1. Access and interpret requirements of a photo shoot brief and clarify photo shoot specifications and constraints. 

1.2. Research merchandise styling trends to inform photo shoot styling. 

1.3. Identify and seek input from creative sources to inspire photo shoot styling.

1.4. Create mock-ups of styling options and make refinements to enhance visual appeal and photo shoot outcomes.

1.5. Seek input from relevant personnel to determine final styling direction and gain required approval.

Element:

2. Plan photo shoot.

Performance Criteria:

2.1. Determine photo shoot resource requirements and ensure required resourcing is available within allocated budget.

2.2. Create a brief of images to be captured during photo shoot.

2.3. Document a photo shoot schedule and communicate key roles and responsibilities to relevant personnel.

2.4. Identify potential photo shoot issues and undertake contingency planning to minimise impact.

2.5. Seek privacy agreements and permissions from talent involved in photo shoot as required.

Element:

3. Style photo shoot.

Performance Criteria:

3.1. Access photo shoot location and identify and address any health and safety risks.

3.2. Style merchandise and props according to agreed styling and photo shoot plan.

3.3. Review and adjust lighting to enhance photo shoot in consultation with photographer and other personnel as required.

3.4. Provide clear direction and instructions to photo shoot talent and other personnel involved in photo shoot as required.

3.5. Adjust styling throughout photo shoot to meet creative brief.

3.6. Confirm photos listed in brief of images are captured.   

3.7. Finalise photo shoot and restore photo shoot location to original condition.

Element:

4. Review images.

Performance Criteria:

4.1. Review images captured during photo shoot and select those that best meet the requirements of the brief.

4.2. Arrange for additional images to be taken if brief of images is not met.

4.3. Organise image editing to enhance images.

4.4. Seek approval of finalised images from relevant personnel.

Learning Outcomes


 On successful completion of this course, you will have developed and applied the skills and knowledge required to demonstrate your competency in the above elements.


Details of Learning Activities

Learning activities will either take place in a studio using industry standard tools and resources, or on location. You will complete exercises and industry style projects.

You will also be required to undertake independent study.

In class activities will include:

  • class exercises
  • tutorials
  • practical demonstrations and workshops.
  • group discussion
  • review and revision
  • peer learning
  • guest speakers.

Out of class activities may include:

  • independent research and planning.
  • sourcing outfits and locations.
  • site visits.
  • independent project based work
  • meetings with talent, photographers, assistants.
  • prop making.


Teaching Schedule

 

             

             Teams 1A  Semester 2  Teaching Schedule   2020

Week 1

 

  • Welcome.
  • Overview of “Plan and Style Photo shoots”.
  • Discuss course expectations + assessment.
  • Stylist Kit handout.
  • Discuss key roles on photoshoots.
  • Exercise 1 (S/NS)– Stylists and useful websites.

 

Week 2

 

  • Assessment Task 1 (AT01).  Discuss requirements and show examples

 

Week 3

 

  • Exercise 2 (S/NS) - Copyright.
  • Assessment Task 1 Part 1 concepts etc due for discussion in class with teacher (S/NS) – Photoshoot plan

 

Week 4

 

  • Allocated time for presentation to client (Concept + proposed plan) for sign off.

 Assessment Task Part 1 Due

  • Finalise your response for your Fashion Location Shoot for sign off based on feedback from last sessio

 

Week 5

 

 

 

    • Self Directed Learning. 
    • Guest Speaker – Bonnie Kay The Stylist Location TBC
    • Teacher available for consultation.
    • Exercise 2 Copyright Due

 

Week 6

 

 

  • Self - directed learning.
  • Teacher available for consultation.

 

Week 7

 

  • Exercise 3 – Curate your Folio. 
  • Discuss sourcing and props. 

 

Week 8

 

 Guest Speaker.

 

Week 9

 

  • Self - directed learning.
  • Teacher available for consultation.

 

Week 10

 

 AT1 OngoingConsultation

 

 

Week 11

 

AT01 check in with teacher – allocated time.

 

Week 12

 

Exercise 3 - Curate your folio.

 

Week 13

 

Exercise 3 - Curate your folio. 

 

Week 14

 

 

Submission of Assessment Task 1 onto canvas.

 

 

 

Week 15

 

 

Resubmissions.

Teacher available for consultation.

Submission of Curate your Folio

 

 

 

Week 16

 

 

 

 

Tutorials.

While all course content will be delivered, the order and mode of delivery may change depending on the availability of specialist facilities and equipment. 
Please check Canvas regularly as any updates will be communicated by your teacher. 

 




 


Learning Resources

Prescribed Texts


References


Other Resources

Students are encourged to have a Pintrest page and Instagram and to follow local and international industry stylists and talent agencies

RMIT will provide you with resources and tools for learning in this course through our online systems and access to specialised facilities and relevant software. You are advised to look at the Canvas Learning Hub at myRMIT site for ongoing updated information. A range of learning resources and references are provided throughout the year.

You will also have access to the University library extensive resources and provides specialist expertise, research advice, help with referencing and support through;

The Learning Lab
 https://www.rmit.edu.au/students/study-support/learning-lab

The Study Support Hub
https://www.rmit.edu.au/students/study-support/study-support-hub

English for uni workshops
https://www.rmit.edu.au/students/study-support/workshops/english-uni-workshops

Visual Merchandising Subject Guide

http://rmit.libguides.com/visualmerchandising

Magazines including; Vogue Living, Elle Decor, Belle, Real Living, Inside Out, Vogue Australia, Vogue Paris and Vogue Italia

Guides on academic referencing
http://www.rmit.edu.au/library/referencing

Subject specialist help via your Liaison Librarian 
http://www.rmit.edu.au/library/librarians/dsc

There are no compulsory prescribed texts in this course

 


Overview of Assessment

Assessment is on-going throughout the course. Assessment will incorporate a range of methods to assess performance and the application of knowledge and skills. Assessment tasks may include: report writing, practical in class exercises and on location practical exercises.

 

The RMIT assessment charter summarises your responsibilities as a student as well as those of your teachers.


Assessment Tasks

Due dates for assessment tasks dependent on access to specialist facilities and equipment may change. Please check Canvas regularly as any updates will be communicated by your teacher.

Assessment is ongoing throughout the course and will include a range of practical and theory components. Full assessment briefs will be provided and can be found on Canvas.

This is a Vocational Education and Training qualification and is assessed for Competency. To be assessed as Competent means you have consistently demonstrated the required knowledge and skills at a standard required in the workplace. To be assessed as Competent in this course, you will need to complete each assessment task to a satisfactory standard. You will receive feedback from the teacher at the conclusion of each assessment task.

Results that apply to courses that are delivered and assessed in accordance with competency-based assessment are:

CA: Competency Achieved
NYC: Not Yet Competent
DNS: Did not Submit for Assessment

Assessment Tasks/Exercises to be completed

1 x Copyright Task. S/NS. Due Week 4

1 x Stylist + Websites Task. S/NS. Due Week 2

1 x Fashion On Location S/NS Due Week 14

1 x Curate your Folio. S/NS. Due Week 15

Assessment

1 x  Fashion  On Location 

Students will develop mood boards and concepts, source location, props etc and style the photographs.

Further information about these projects will be presented in class.


Assessment Matrix

An assessment matrix demonstrating alignment of assessment tasks with the relevant unit of competency is available from Program administration.

Other Information

Attendance:
Your learning experience will involve class-based teaching, discussion, demonstration and practical exercises
It is strongly advised that you attend all timetabled sessions. This will allow you to engage in the required learning activities, ensuring you the maximum opportunity to complete this course successfully.

Information about your studies:
You can access My Studies through the RMIT website for information about timetables, important dates, assessment dates, results and progress, Canvas etc.
https://www.rmit.edu.au/students

Assessment:
Information on assessment including Special consideration, Adjustments to assessment, (eg. applying for an extension of time):
https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/assessment

Academic Integrity and Plagiarism:
RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy.
https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/academic-integrity

Credit Transfer and Recognition of Prior Learning:
Credit transfer is the recognition of previously completed formal learning (an officially accredited qualification).
Recognition of Prior Learning (RPL) is an assessment process that allows you to demonstrate competence using the skills you have gained through experience in the workplace, voluntary work, informal or formal training or other life experiences.
Please speak to your teacher if you wish to discuss applying for Credit Transfer or RPL for the unit(s) of competency addressed in this course.
https://www.rmit.edu.au/students/student-essentials/enrolment/apply-for-credit

 

 

 

Course Overview: Access Course Overview