Course Title: Produce drawings to communicate ideas

Part B: Course Detail

Teaching Period: Term2 2020

Course Code: VART6469C

Course Title: Produce drawings to communicate ideas

School: 375T Vocational Design and Social Context

Campus: City Campus

Program: C5381 - Diploma of Visual Merchandising

Course Contact: Sam Falanga

Course Contact Phone: +61 3 9925 4670

Course Contact Email: samuel.falanga@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Sam Falanga

Contact via email at

sam.falanga@rmit.edu.au

Available Mon - Thur

Nominal Hours: 80

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None required.

Course Description

In this unit you will develop the skills and knowledge required to produce drawings that represent and communicate ideas. It does not relate to drawing as an art form. 

You will develop drawing skills, either electronic or hand drawn, for personal use or in response to a project or brief. You will explore different drawing conventions and applications including drawing design concepts for objects, processes or spaces.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUAACD301 Produce drawings to communicate ideas

Element:

1. Plan drawing work

Performance Criteria:

1.1 Identify drawing requirements from reference material and confirm with appropriate people if required

1.2 Identify factors, including contractual, legal and ethical factors, that may impact on how drawing work is undertaken

1.3 Gather information about drawing techniques, materials and equipment from a range of sources and determine how they may be used to communicate ideas

1.4 Evaluate information for its application to specific drawing briefs

Element:

2. Experiment to represent ideas

Performance Criteria:

2.1 Explore the capabilities of techniques, materials and equipment

2.2 Follow safety procedures for particular techniques, materials and equipment

2.3 Select approaches that best suit the purpose of drawings and their presentation context

Element:

3. Create drawings

Performance Criteria:

3.1 Organise materials, tools and equipment for selected techniques

3.2 Produce preliminary drawings and discuss their effectiveness with relevant people

3.3 Confirm intellectual property and other relevant legislative requirements are met

3.4 Finalise drawings, incorporating feedback on work in progress as required

3.5 Prepare drawings for the presentation context


Learning Outcomes


On successful completion of this course, you will have developed and applied the skills and knowledge required to demonstrate your competency in the above elements.


Details of Learning Activities

In this course you will explore the use of drawing in the visual merchandising industry including 2D and 3D manual drawing techniques.
This unit describes the performance outcomes, skills and knowledge required to produce simple visual illustrations of proposed product presentations, retail and/or exhibition displays.

It covers building fundamental drawing skills and techniques to produce illustrations for retail product presentations and creating displays.
You will use technical drawing equipment as well as produce freehand drawings.

Learning activities will take place in a studio or remotely via online learning in Canvas Collaborate Ultra using industry standard tools and resources.
You will complete exercises and industry style projects. You will also be required to undertake independent study.

In class activities will include:

  • demonstrations and presentations by teacher
  • peer teaching and class presentations
  • group discussion
  • review and revision
  • peer learning
  • teacher directed group activities/projects
  • ‘workshops’ of student projects including peer/lecturer feedback

Out of class activities will include:

  • independent project based work
  • online tutorials and activities
  • independent research
  • studio practice
  • review and revision


Teaching Schedule

Week

Focus & Activities

1

Welcome & introduction to course content. 


Getting started. The basics : line, form, lighting / drawing tools and materials.

Class Exercises

Sketching warm up exercises. Observational drawing

Drawing basic forms : 5 Forms

https://www.pinterest.com.au/timzpinz/illust-shapes-in-spaces/

One and two point perspective 

https://www.pinterest.com.au/timzpinz/perspective/

2

Intro Assessment 1 : Illustrate small scale retail display concepts.

Class Exercises

Two Point perspective and composition.  
Observational drawing 
Refine concept and sketches 

3

Continue : Assessment 1 : Illustrate small scale retail display concepts.


Intro to Copic Markers

Class Exercises
Drawing to scale a small display bay
Focus on Lighting sources and shadows

4

Focus on shading forms
Work on and refine display sketches
Continue : Assessment 1 : Illustrate small scale retail display concepts.

5

Continue :Assessment 1 : Illustrate small scale retail display concepts.
Class Exercises
Drawing materials / Metal and Glass
Drawing to scale a internal window bay
Work on and refine display sketches

6

Submit : Assessment 1 : Illustrate small scale retail display concepts at end of class 
Creating materials boards
Work on and refine display sketches

7

Intro Assessment 2 : Design a festive Table Styling Concept & Table Centrepiece
Creating materials boards
Work on and refine display sketches

8

Continue Assessment 2 : Design a festive Table Styling Concept & Table Centrepiece
Work on and refine display sketches

 

Semester Break

 Continue Assessment 2 : Design a festive Table Styling Concept & Table Centrepiece
Work on and refine display sketches

10 

 

Continue Assessment 2 : Design a festive Table Styling Concept & Table Centrepiece
Work on and refine display sketches

11

Submit : Assessment 2 : Design a festive Table Styling Concept & Table Centrepiece
Complete sketches

12

Intro Assessment 3 : Design & Illustrate large scale retail display concepts.
Class Activity : Design meeting
Work on and refine display sketches

13

Continue Assessment 3 : Design & Illustrate large scale retail display concepts.
Work on and refine display sketches

14

Continue Assessment 3 : Design & Illustrate large scale retail display concepts.
Work on and refine display sketches

15

Continue Assessment 3 : Design & Illustrate large scale retail display concepts.
Work on and refine display sketches

16

Submit : Assessment 3 : Design & Illustrate large scale retail display concepts.
Finalise & submit all work. Upload images & documentation onto specified Drive & include a completed work submission form.

While all course content will be delivered, the order and mode of delivery may change depending on the availability of specialist facilities and equipment. 
Please check Canvas regularly as any updates will be communicated by your teacher. 


Learning Resources

Prescribed Texts


References


Other Resources

There are no compulsory prescribed texts in this course. 

You are advised to look at the Canvas Learning Hub at myRMIT site for ongoing updated information. A range of learning resources and references are provided throughout the year.

RMIT will provide you with resources and tools for learning in this course through our online systems and access to specialised facilities and relevant software. You will also have access to the library resources.

The University Library has extensive resources and provides subject specialist expertise, research advice, help with referencing and support through:

The Learning Lab
https://www.rmit.edu.au/students/study-support/learning-lab

The Study Support Hub
https://www.rmit.edu.au/students/study-support/study-support-hub

English for uni workshops
https://www.rmit.edu.au/students/study-support/workshops/english-uni-workshops

The University Library has extensive resources for Visual Merchandising students. The Library has produced a subject guide that includes quality online and print resources for your studies.

http://rmit.libguides.com/visualmerchandising 


 


Overview of Assessment

Assessment is on-going throughout the course. Assessment will incorporate a range of methods to assess performance and the application of knowledge and skills.

The RMIT assessment charter summarises your responsibilities as a student as well as those of your teachers.

 

 


Assessment Tasks

This is a Vocational Education and Training qualification and is assessed for Competency. To be assessed as Competent means you have consistently demonstrated the required knowledge and skills at a standard required in the workplace. To be assessed as Competent in this course, you will need to complete each assessment task to a satisfactory standard. You will receive feedback from the teacher at the conclusion of each assessment task. 

Results that apply to courses that are delivered and assessed in accordance with competency-based assessment are:

CA: Competency Achieved
NYC: Not Yet Competent
DNS: Did not Submit for Assessment

Assessment Tasks

Assessment 1 : Produce a report .
       Due Week 8 -  Prepare a report describing a range of requirements for drawing    

Assessment 2 : Produce a journal of drawing research and techniques
       Due Week 12 - Produce a journal of drawing resources and drawing and rendering techniques demonstrating exploration and experimentation of techniques, materials and equipment

Assessment 3 : Design & Illustrate large scale retail display concepts.
       Due week 16 - You will develop a creative idea for display concept sketches for a theme and brand of your choice. From this initial idea you will then produce colour & tonal drawings of the RMIT Visual Merchandising Front windows demonstrating scale, proportion, height, placement, multiple views, 3D, rendering, line work. Drawings will illustrate specified aspects and details of your window concept.

Due dates for assessment tasks dependent on access to specialist facilities and equipment may change. Please check Canvas regularly as any updates will be communicated by your teacher.


Assessment Matrix

The assessment matrix demonstrates alignment of assessment tasks with the relevant unit of competency. These matrices are available through Program Administration.

Other Information

Attendance

Your learning experience will involve class-based teaching, discussion, demonstration and practical exercises.

It is strongly advised that you attend all timetabled sessions. This will allow you to engage in the required learning activities, ensuring you the maximum opportunity to complete this course successfully

 

Information about your studies:

You can access My Studies through the RMIT website for information about timetables, important dates, assessment dates, results and progress, Canvas etc.

https://www.rmit.edu.au/students

 

Assessment:

Information on assessment including Special consideration, Adjustments to assessment, (eg. applying for an extension of time):

https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/assessment

 

Academic Integrity and Plagiarism:

RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy.

https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/academic-integrity

 

Credit Transfer and Recognition of Prior Learning:

Credit transfer is the recognition of previously completed formal learning (an officially accredited qualification).

Recognition of Prior Learning (RPL) is an assessment process that allows you to demonstrate competence using the skills you have gained through experience in the workplace, voluntary work, informal or formal training or other life experiences.  

Please speak to your teacher if you wish to discuss applying for Credit Transfer or RPL for the unit(s) of competency addressed in this course.

https://www.rmit.edu.au/students/student-essentials/enrolment/apply-for-credit

Course Overview: Access Course Overview