Course Title: Prepare a Proposal
Part B: Course Detail
Teaching Period: Term1 2007
Course Code: BUSM5982C
Course Title: Prepare a Proposal
School: 345T Creative Media
Campus: City Campus
Program: C6056 - Advanced Diploma of Screen
Course Contact : Janis Lesinskis
Course Contact Phone: +(61 3) 9925 4982
Course Contact Email:janis.lesinskis@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Nominal Hours: 50
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
’THHGLE12A - Develop and manage marketing strategies’ is a co-requisite.
Together these two competencies form classes time tabled as ’Independent Producer’.
Course Description
In this course students will develop knowledge of the role and responsibilities of the film or
video producer while developing a proposal for an independent screen production.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
CUFADM01A Prepare a proposal |
Learning Outcomes
Students can expect to learn about preparation and presentation of a production proposal which
demonstrates awareness of resourcing, planning and marketing as applied to a specific production.
Details of Learning Activities
Students will participate in presentations, research tasks, discussions for the purpose of creating a proposal for an independent production.
Teaching Schedule
TAFE
Week
No: class
1. Orientation.
2. Specifying audiences and genres, Role of producer.
3. Funding alternatives, Proposal requirements.
4. Formulating a proposal, Concept, Costs, Resources.
5. Production requirements, Analysis.
6. Resources and costing.
7. Proposal preparation.
8. Proposal preparation.
9. Proposal preparation.
10. Pitching preparation.
11. Market analysis.
12. Preparing market strategies.
13. Evaluation of marketing strategies.
14. Marketing case studies.
15. Pitching
16. Pitching
17. Putting together proposals.
18. Review.
Learning Resources
Prescribed Texts
References
Other Resources
WWW
www.afc.gov.au
Overview of Assessment
PROPOSAL PREPARATION (written submission) 60%
PROPOSAL PRESENTATION (class presentation) 40%
Assessment Tasks
Assessment task 1
PROPOSAL PREPARATION (written submission) 60%
due week 10
Assessment task 2
PROPOSAL PRESENTATION (class presentation) 40%
due week 10
Assessment Matrix
not applicable
Course Overview: Access Course Overview