Course Title: Originate and develop concepts
Part B: Course Detail
Teaching Period: Term1 2011
Course Code: BUSM6217C
Course Title: Originate and develop concepts
School: 345T Media and Communication
Campus: City Campus
Program: C6087 - Advanced Diploma of Screen and Media
Course Contact : Program Administration
Course Contact Phone: +61 3 9925 4815
Course Contact Email:mcvet@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
C6087DIGIT- ADVANCED DIPLOMA OF SCREEN & MEDIA (INTERACTIVE DIGITAL MEDIA)
Teacher: Kieran Doolan
Phone: 9925 4110
Email: kieran.doolan@rmit.edu.au
Nominal Hours: 30
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
none
Course Description
This unit of competency, Originate and develop concepts BSBCRT501A is delivered in the class Design Studio 3, together with Realise productions CUETEM08B and Plan and manage film and media pre-production CUFPPM601A. This unit covers the skills and knowledge required to originate and develop concepts for media productions in the creative industries.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
BSBCRT501A Originate and develop concepts |
Element: |
1. Evaluate and explore needs and opportunities |
Performance Criteria: |
1.1 Research and evaluate existing information that informs new concept development |
Element: |
2. Develop a range of creative approaches |
Performance Criteria: |
2.1 Use a range of creative thinking techniques to generate innovative and creative concepts to address identified needs |
Element: |
3. Refine concepts |
Performance Criteria: |
3.1 Ensure concept development process is open to ongoing refinement and testing |
Element: |
4. Develop concepts to an operational level |
Performance Criteria: |
4.1 Use refined concepts as the basis for developing detailed implementation specifications |
Learning Outcomes
On successful completion of this unit, you will have developed the skills and knowledge required to originate and develop concepts for media products in the creative industries.
Details of Learning Activities
In class learning activities include, but are not limited to:
lectures
peer teaching and class presentations
group discussion
teacher feedback
online research
independent project based work
teacher directed group activities/projects
workshopping of students’ own projects
Out of class activities include, but are not limited to:
online research
work shopping
independent project based work
Teaching Schedule
Week | Class Content | Elements BUSM6217C |
Elements COMM5909C |
Week 1 | Class Ex - Three one minute concept pitches Elements of User Experience - Subject, Action, Character |
1, 2 | 1, 2 |
Week 2 | Class Ex - Games/Web/Int. analysis - 3 act structure/Heroes’ journey Define Subject, Action, Character/Strategy & Scope |
1, 2 | 1, 2 |
Week 3 | Assignment 1 - Final concepts - Written treatments - minor project | 1, 2 | 1, 2 |
Week 4 | Class Ex - User profiles/User scenario - Character bios/backstory/1st draft | 1, 2 | 1, 2 |
Week 5 | Assignment 2 - 2nd Draft script/project schematic - minor project | 1, 2, 3, 4 | 1, 2 |
Week 6 | Minor project production workshop | 1, 2, 3, 4 | 1, 2, 3, |
Week 7 | Class Ex - Three one minute concept pitches | 1, 2, 3, 4 | 1, 2 |
Week 8 | Individual consultations - writing workshop | 1, 2, 3, 4 | 1, 2 |
Week 9 | Assignment 3 - Final concepts - Written treatments - major project | 1, 2, 3, 4 | 1, 2, 3, |
Week 10 | Class Ex - User profiles/User scenario - Character bios/backstory/1st draft | 3,4 | 1, 2, 3, |
Week 11 | Assignment 4 - 2nd Draft script/project schematic - major project | 3,4 | 1, 2, 3, |
Week 12 | Individual consultations - writing workshop | 3,4 | 1, 2, 3, |
Week 13 | Assignment 5 - Final Draft script/project schematic - major project | 3,4 | 1, 2, 3, |
Week 14 | Major project production workshop | 3,4 | 1, 2, 3, |
Week 15 | Major project production workshop | 3,4 | 1, 2, 3, |
Week 16 | Major project production workshop | 3,4 | 1, 2, 3, |
Week 17 | Assessment |
Please note: While your teacher will cover all the material in this schedule, the weekly order is subject to change depending on class needs and availability of speakers and resources
Learning Resources
Prescribed Texts
References
Field, 1994, Screenplay: the foundations of screenwriting, Dell Publishing |
Other Resources
None
Overview of Assessment
Assessment for this course is ongoing throughout the semester. Your knowledge of course content is assessed through participation in class exercises, practical project work and through the application of learned skills.
Assessment Tasks
1. Minor project - written treatment
Your minor project concept in treatment form. Minimum 400 words. Due week 3. Value: 15%
2. Minor project - 2nd draft script/schematic
Present the second draft script (linear) or schematic (interactives). Due week 5. Value: 15%
3. Major project - written treatment
Your major project concept in treatment form. Minimum 400 words. Due week 5. Value: 15%
4. Major project - 2nd draft script/schematic
Present the second draft script (linear) or schematic (interactives). Due week 5. Value: 15%
5. Major project - final draft script/schematic
Present the final draft script (linear) or schematic (interactives). Due week 12. Value: 20%
6. Ongoing class exercises. Due in class. Value 20%
For further information on the grading system and criteria used, please refer to the course blackboard site.
Grades used in this unit are as follows:
Grades which apply to curriculum-based courses:
80 – 100% HD High Distinction
70 – 79% DI Distinction
60 – 69% CR Credit
50 – 59% PA Pass
Under 50% NN Fail
Assessment Matrix
The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration
Other Information
Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension.
Please refer to the following URL for extensions and special consideration:
http://www.rmit.edu.au/browse;ID=qkssnx1c5r0y;STATUS=A;PAGE_AUTHOR=Andrea%20Syers;SECTION=1;
Course Overview: Access Course Overview