Course Title: Develop and implement a sales or marketing strategy for fashion or textile items

Part A: Course Overview

Program: C6158 Advanced Diploma of Textile Design and Development

Course Title: Develop and implement a sales or marketing strategy for fashion or textile items

Portfolio: Vocational Education

Nominal Hours: 60

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.


Course Code




Learning Mode

Teaching Period(s)


Brunswick Campus


350T Fashion & Textiles


Term2 2017,
Term2 2018,
Term2 2019

Course Contact: Deborah Wills-Ives

Course Contact Phone: +61 3 99259233

Course Contact Email:

Course Description

In this course you will explore how to develop and implement a sales and marketing strategy for a textile design, textile range and/or textile product. You will investigate the manufacturing processes for textile designs and products in both the domestic and international markets. You will investigate market trends that impact sales and marketing plans and work both individually and as part of a small team to review procedures and financial data.

This course consists of 2 Units of Competency that are clustered together for delivery and assessment. The other unit of competency in this clustered course is:

  • MSTGN5008 Identify opportunities in the TCF market

Pre-requisite Courses and Assumed Knowledge and Capabilities


National Competency Codes and Titles

National Element Code & Title:

MSTGN6001 Develop and implement a sales or marketing strategy for fashion or textile items


1 Prepare to develop a sales or marketing strategy

2 Develop a sales or marketing strategy

3 Implement and monitor sales or marketing strategy

4 Review and report on sales or marketing strategy

Learning Outcomes

On successful completion of this course you will have developed and applied the skills and knowledge required to demonstrate competency in the above elements. You will have a working knowledge of the language and terminology commonly used in sales and marketing plans and will be able to analyse, monitor and review identified business goals and market trends that impact and drive these strategies for increased sales and/or profits.

Overview of Assessment

This course is assessed in accordance with competency-based assessment. To demonstrate competency in this course you will need to complete all the assessment to a satisfactory standard. You will receive feedback from the teacher at the conclusion of each assessment task. Competency is achieved only if competency has been demonstrated within the standard enrolment period. Students are advised that they may be asked to personally demonstrate their assessment work to confirm aspects of competency not evidenced in class or through assessments. Results for this course are delivered and assessed in accordance with Graded competency-based assessment are: CHD      Competent with High Distinction CDI        Competent with Distinction CC         Competent with Credit CAG      Competency Achieved - Graded NYC      Not Yet Competent DNS      Did Not Submit for Assessment

If you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or Equitable Learning Services if you would like to find out more. Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions which are available for review online: