Course Title: Create titles for screen productions

Part B: Course Detail

Teaching Period: Term1 2014

Course Code: VART5938C

Course Title: Create titles for screen productions

School: 345T Media and Communication

Campus: City Campus

Program: C5218 - Diploma of Interactive Digital Media

Course Contact : Program Administration

Course Contact Phone: +61 3 9925 4815

Course Contact Email:mcvet@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Kieran Doolan
ph: 9925 4110
e: kieran.doolan@rmit.edu.au

Nicole McKinnon
ph: 9925 4375
e: nicole.mckinnon@rmit.edu.au

Nominal Hours: 30

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

This unit of competency, Create titles for screen productions CUFANM403A is delivered in the class Design Studio 1, together with Collaborate in a Creative Process BSBCRT402A and Make a presentation BSBCMM401A. This unit covers the skills required to create digital visual effects and titles for a screen based production. In addition, particular attention will be paid to motion graphic, broadcast design, and compositing effects.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUFANM403A Create titles for screen productions

Element:

1 Clarify work requirements.

Performance Criteria:

1. With reference to production documentation, clarify
requirements for screen titles
2. In consultation with relevant personnel, clarify work
flow sequences to ensure that production schedule
deadlines are met
3. Identify the available budget for the production of titles
as required

Element:

2 Identify items to be included in titles.

Performance Criteria:

4. Produce and maintain a schedule of items to be included
in titles
5. Determine if graphic items need to be imported from
other sources and source these items as required
6. Obtain copyright clearances to use imported items as
required
7. Select appropriate fonts and/or create fonts as required

Element:

4 Create titles.

Performance Criteria:

11. Incorporate and manipulate moving or static graphic
items to be included in titles
12.Modify titles and source items to ensure that the
required visual effect is achieved
13. Trial various techniques and styles and produce initial
compilation of titles ensuring that style, content and
creative intentions are met
14. Decide upon the appropriate parameters of display to
meet with creative requirements and technical
specifications
15. Review initial titles to ensure that they meet technical
and creative requirements
16. Ensure that the movement of titles and other graphic
items maximises the visual impact required for
productions
17. Ensure that titles incorporate captions with required
images and sound, and are correctly synchronised with sound
18. Ensure that titles are legible and appropriately spaced
19. Record and store titles and other graphic images
according to enterprise procedures

Element:

3 Generate and assess ideas.

Performance Criteria:

8. Generate a range of ideas for the design of screen titles
that respond sympathetically to briefs and provide
creative solutions to all design issues
9. Discuss ideas and collaborate, as required, with relevant
personnel to ensure contribution of ideas to initial
concepts
10. Continuously reflect on and appraise ideas for
implications on cost, technical feasibility and suitability
to meet specifications

Element:

5 Finalise titles

Performance Criteria:

20. Present initial title compilations to relevant personnel for
feedback
21. Participate in initial and ongoing evaluation of titles
22. Confirm accuracy of text, spelling, punctuation and
content
23. Negotiate and agree to additional requirements and
modify titles as required
24. Ensure that agreement is reached with, and approval
granted by, relevant personnel before proceeding with
the final production of titles
25. Review process of creating titles and note areas for
future improvement


Learning Outcomes


On successful completion of this unit, you will have developed the skills required to create digital visual effects and titles for a screen based production.

 


Details of Learning Activities

Students are required to make extensive use of the lynda.com database and associated University library facilities, in researching and developing digital imaging, graphic and motion design skills and techniques. Structured online learning resources for this course can be found in the c5218 Diploma of Interactive Digital Media Blackboard Shell.

Learning activities for this course include structured classroom activities such as team research and presentation tasks, animation and design races, project discussion and individual feedback.

Formative assessments will be conducted and/or presented during class time.

Students are encouraged to make full use of class time, open studio time and University computer lab and equipment resources. You are advised to look at the course Blackboard page for ongoing updated information.

In class learning activities may include, but are not limited to:
* lectures
* peer teaching and class presentations
* group discussion
* teacher feedback
* online research
* independent project based work
* teacher directed group activities/projects
* work shopping of students? own projects

Out of class activities may include, but are not limited to
* online research
* work shopping
* independent project based work


Teaching Schedule

Week Class Content Assessments Create Titles for
Screen Productions
CUFANM403A
(5)
Collaborate in a
creative process
BSBCRT402A
(3)

Make a
presentation
BSBCMM401A
(3)

1 Design Studio Introduction - Overview of the Design Studio class, course guides and assessments. Getting to know each other activities and ID photos.   1, 2, 3 1 1, 2
2 Film screening and studio workshop - Create a range of Banner Ad storyboard concepts, in groups and presented in class.   1, 2, 3 1, 2 1, 3
3 Studio workshop - Collaborative production of a non digital game, designed and presented in class.   1, 2, 3 1, 2 1, 2
4 Film screening and studio workshop - In teams, use mobile phones to record and edit together 30 second stop motion movies with titles. Present in class.   1, 2, 3 1, 2  1
5 Studio workshop - Collaborative production of an A2 Art Deco style travel poster, designed, titled, printed and presented in class.   4, 5 1, 2 1
6 Film screening and folio progress presentations - Scheduled presentations of current folio progress.   4, 5 1, 2, 3 1, 2, 3
7 Studio workshop - Collaborative production of an industry brief (Guest speaker TBA) designed, and presented in class.   4, 5 1, 2, 3 1, 2, 3
8 Film screening and studio workshop - In teams, conceive and pre-produce a mobile App design for a simple, fairy tale themed game. Present in class. Formative Assessment - Animation Project 1 (Monster Scream Audition) pre-production documents, observed in class. 1, 2, 3 1, 2 1, 2, 3
9 Studio workshop - Collaborative production of an industry brief (Guest speaker TBA) designed, and presented in class.   1, 2, 3 1, 2 1
10 Film screening and drawing excursion - In groups, create architectural visualisations of the Shrine and surrounds. Present in class.   1, 2, 3 1, 2 1
11 Studio workshop - Guest speaker Annie Lennox (no, not that Annie Lennox). In teams produce a Positive Climate Action video with titles, from sourced footage. Present in class.   4, 5 1, 2 1
12 Film screening and folio progress presentations - Scheduled presentations of current folio progress.   4, 5 1, 2 1
13 Film screening and folio production workshop. One on one presentations in class, receive feedback and complete folio assessments. Formative Assessment - Animation Project 1 (Monster Scream Audition) project progress check, and feedback in class. 1, 2, 3 1, 2 1, 2
14 Film screening and folio production workshop. One on one presentations in class, receive feedback and complete folio assessments.   1, 2, 3 1, 3 1, 2
15 Film screening and folio production workshop. One on one presentations in class, receive feedback and complete folio assessments. Summative Assessment - Animation Project 1 (Monster Scream Audition) 4, 5 1, 2 1, 2
16 Film screening and final folio presentations.        


Learning Resources

Prescribed Texts


References

Students are expected to make extensive use of the Lynda.com resource and associated University library facilities, in researching and developing digital imaging, graphic and motion graphic design skills and techniques. You are advised to look at the course Blackboard page for ongoing updated information.
 


Other Resources

Students are encouraged to make full use of University computer lab resources. Please consult the course
Blackboard page or the University web site for details of access times and locations.

Other required resources include broadband internet access, suitable digital media storage such as a portable hard drive or
USB flash drive, with at least 4Gb capacity.


Overview of Assessment

Assessment for this course is ongoing throughout the semester. Your knowledge of course content is assessed through participation in class exercises, practical project work and through the application of learned skills.


Assessment Tasks

Assessment tasks in this course are either formative or summative. Formative tasks provide the basis for ongoing feedback and can be considered as essential building blocks for the more substantial summative assessment tasks.
To demonstrate competency in this course, you will need to complete each one of the following pieces of assessment to a satisfactory standard. You will receive feedback on all assessments and a grade for the summative assessments.

Formative Assessments

1. Animation Project 1 (Monster Scream Audition) pre-production documents, observed in class. Due week 8.

2. Animation Project 1 (Monster Scream Audition) project progress check, and feedback in class. Due week 13.

Summative Assessment

3. Animation Project 1 (Monster Scream Audition) - Due week 15


For further information on the grading system and criteria used, please refer to the course blackboard site.

Grades used in this unit are as follows:

Grades which apply to courses delivered in accordance with competency-based assessment, but which also use graded assessment:

CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competentcy Achieved - Graded
NYC Not Yet Competent
DNS Did Not Submit for Assessment 


Assessment Matrix

The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration

Other Information

Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Cover Sheet for Submissions
You must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications.

Feedback
You will receive spoken and written feedback from teachers on your work. Where appropriate, this feedback will also includes suggestions on how you can proceed to the next stage of developing your projects.
Student feedback at RMIT

Student Progress
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Student progress policy

Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. You can apply in writing for up to a week’s extension from your course teacher. If you need a longer extension, you wil need to apply for special consideration. Special consideration, appeals and discipline


Academic Integrity and Plagiarism
RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity


Work Placement:
It is a requirement of this program that all students participate in authentic work related tasks. These may be either simulated or in a real work environment. On occasion, we are approached by industry and given opportunities for students to apply for short term placements. When these placement opportunities arise, students are required to negotiate the specific details with the relevant program coordinator or teacher. All industry placements require students, RMIT staff and host organisations to sign a written agreement prior to the commencement of the placement.

Course Overview: Access Course Overview