Course Title: Explore the use of colour

Part B: Course Detail

Teaching Period: Term1 2017

Course Code: GRAP5353C

Course Title: Explore the use of colour

School: 320T Architecture & Design

Campus: City Campus

Program: C5325 - Diploma of Visual Merchandising

Course Contact: Ben Mastwyk

Course Contact Phone: +61 3 99254819

Course Contact Email: ben.mastwyk@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Nominal Hours: 40

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

In this unit you will develop the skills and knowledge required to explore the use of colour and to apply colour theory.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

BSBDES301A Explore the use of colour

Element:

1. Source information on colour and colour theory


 

Performance Criteria:

1.1 Identify and access sources of information on colour and colour theory 1.2 Evaluate and collate information to build knowledge of colour and its application in different contexts

Element:

2. Experiment with colour


 

Performance Criteria:

2.1 Test different colours and colour-combinations through experimentation 2.2 Use own ideas as a way of testing, challenging or confirming colour theory 2.3 Ensure safe use of materials, tools and equipment during experimentation with colour

Element:

3. Communicate concepts and ideas through use of colour

Performance Criteria:

3.1 Investigate how colour might be used to communicate a particular idea or concept

3.2 Select materials, tools and equipment relevant to the idea or concept 

3.3 Apply colour to communicate the concept or idea based on own knowledge of colour and colour theory 

3.4 Review and reflect on own use of colour and what it communicates

3.5 Seek and obtain feedback from others about the way colour has been used and its success in communicating the concept or idea

3.6 Present and store work any samples in a way which takes account of the need for professional presentation and potential relevance for future work

Learning Outcomes


On successful completion of this course, you will have developed and applied the skills and knowledge required to demonstrate your competency in the above elements.


Details of Learning Activities

In class activities will include:
• peer teaching and class presentations
• group discussion
• online research
• independent project based work
• teacher directed group activities/projects
• class exercises to review discussions/lectures
• ‘workshopping’ of student projects

Out of class activities will include:
• online research
• independent project based work


Teaching Schedule

 

WEEK

Class Content

1
  • Illustrator Essentials review
  • Vinyl Refresher

2
  • Photography Workbook Brief
  • InDesign Review
  • Review Visual Identities. Look at business cards

3
  • Cut Vinyl for Retail Brand
  • Continue Photography Manual
  • Review & refresh Visual Identity
  • Colour Variation Exercise

4
  • Produce Presentation Template for Screen & Print
    Apply Title block and Visual ID

5
  • Photography Manual Layout
  • Present Visual ID

6
  • Introduce Communication Pack Brief
  • Photoshop Review

7
  • Prepare Photography Workbook for submission

8
  • Submit Photography Manual - Electronic
  • Discuss Printing Options

9
  • Submit Photography Manual - Print
  • Communication Pack - prepare all print materials for review
  • Focus on Resumes

10
  • Communication Pack - Printed Draft Review

11
  • Submit Business Cards for Print
  • Intro to wix

12
  • Career Pack
  • Colour Report

13
  • Career Pack

14
  • Career Pack
  • Website Review

15
  • Prepare Communications Pack for Submission

16
  • Submit Communications  Pack


Learning Resources

Prescribed Texts


References


Other Resources


Overview of Assessment

Assessment is on-going throughout the course. Assessment will incorporate a range of methods to assess performance and the application of knowledge and skills.
Assessment tasks are:
Exercises and one major project 

Please note: All Assessment tasks need to be completed before competency is achieved. A number of tasks will be formative to show your progress and development of skills and knowledge throughout the semester. The final task will be summative to provide a level of performance in addition to your competency.


The RMIT assessment charter summarises your responsibilities as a student as well as those of your teachers.
 


Assessment Tasks

Colour Report
Part 1. Colour Tests
Complete online colour tests. Be sure to save or screenshot results as evidence.
Part 2. Colour Theory Resource File
Create a resource file of colour reference tools to refer to for design projects including colour types, colour relationships, colour meanings and colour names
Part 3. Chosen Colour Mood Board
1 board exploring the use of a chosen colour. Include information on colour use and meaning.
Part 4. Colour Relationship Hunt
Find and photograph 3 examples for each of the 6 colour relationships (Monochromatic, Complementary, Split Complementary, Double Complementary, Analogous, Triad). Caption the images with the colour names and meanings.


Assessment Matrix

Elements/PCs

Visual ID / Career Pack

Colour Report

E:1 (PC 2)

 

1-2

E:2 (PC 3)

1-3

 

E:3 (PC 6)

2-6

1

Course Overview: Access Course Overview