Course Title: Build and sustain an innovative work environment

Part B: Course Detail

Teaching Period: Term1 2015

Course Code: BUSM6221C

Course Title: Build and sustain an innovative work environment

School: 345T Media and Communication

Campus: City Campus

Program: C6087 - Advanced Diploma of Screen and Media

Course Contact : Program Administration

Course Contact Phone: +61 3 9925 4815

Course Contact

Name and Contact Details of All Other Relevant Staff

Janis Lesinskis

Nominal Hours: 50

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites


Course Description

This course covers the performance outcomes, skills and knowledge required to conceptualise and establish innovate work environments in the screen and media production industry.

This course is co delivered and assessed with BSBCRT601A Research and apply concepts and theories of creativity and BSBINN501A Establish systems that support innovation.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

BSBINN502A Build and sustain an innovative work environment


1. Lead innovation by Example

Performance Criteria:

1.1. Make innovation an integral part of leadership and management activities

1.2. Demonstrate positive reception of ideas from others and provide constructive advice

1.3. Establish and maintain relationships based on mutual respect and trust

1.4. Take considered risks to open up opportunities for innovation

1.5. Regularly evaluate own approaches for consistency with the wider organisational or project context


2. Establish work practices that support innovation

Performance Criteria:

2.1. Consult on and establish working conditions that reflect and encourage innovative practice

2.2. Introduce and maintain workplace procedures that foster innovation and allow for rigorous evaluation of innovative ideas

2.3. Facilitate and participate in collaborative work arrangements to foster innovation

2.4. Build and lead teams to work in ways that maximise opportunities for innovation


3. Promote innovation

Performance Criteria:

3.1. Acknowledge suggestions, improvements and innovations from all colleagues

3.2. Find appropriate ways of celebrating and promoting innovation

3.3. Promote and reinforce the value of innovation according to the vision and objectives of the organisation or project

3.4. Promote and support the evaluation of innovative ideas within the wider organisational or project context


4. Create a physical environment which supports innovation

Performance Criteria:

4.1. Evaluate the impact of the physical environment in relation to innovation

4.2. Collaborate with colleagues about ideas for enhancing the physical work environment before taking action

4.3. Consider potential for supporting innovation when selecting physical resources and equipment

4.4. Design, fit-out and decorate workspaces to encourage creative mindsets, collaborative working and the development of positive workplace relationships


5. Provide learning opportunities

Performance Criteria:

5.1. Pro-actively share relevant information, knowledge and skills with colleagues

5.2. Provide or encourage formal and informal learning opportunities to help develop the skills needed for innovation

5.3. Create opportunities in which individuals can learn from the experience of others

Learning Outcomes

 Upon successful completion of this course, you will have developed skills and knowledge required to build and sustain an innovative work environment in the screen and media production industry.

Details of Learning Activities

In class: Class lectures and exercises, group discussion, collaborative tasks and presentations.
Out of class: Independent research, writing and reading, independent study.

Teaching Schedule

 Class contentAssessment tasks due


1What is the case for developing creativity, innovation and change? Creative industries contexts. 1,211,2
 2 <span lang="EN-US" style="font-size:10.0pt;font-family:Calibri; mso-ascii-theme-font:major-latin;mso-fareast-font-family:"Times New Roman"; mso-hansi-theme-font:major-latin;mso-bidi-font-family:"Times New Roman"; mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA">Defining creativity. Reviewing concepts and theories of creativity.  1,2 11,2
 3 Investigating methodologies of creative practices and systematic approach to innovation.  1,2,3 1 1,2
 4 Examples of theories and applications of creativity. BSBCRT601A
Research and apply concepts and theories of creativity ASSESSMENT TASK 1 due.
 1,2,3 1,2 2,3
 5 Selected theories and applications of creativity investigated.  1,2,3 1,22,3,4
 6 Case studies of theories and applications of creativity and systematic approaches to innovation.  2,31,23,4
 7 Defining ‘workspace’. Creative spaces and workspaces. Work environments and innovation. Work environments a physical and networked spaces.


  1,2,31,2,3 3,4
 8 Work environment and systems case studies and review of innovative screen production systems and spaces.BSBINN501
Establish systems that support innovation
 1,2,3 1,2,33,4
 9 Integration of creativity and innovation methodologies into work environments and systems.  1,2,32,33,4,5
 10 Reviewing innovative production methodologies. BSBINN502A
Build and sustain an innovative work environment
11 Re-examining community - audience - producer relationship.. ‘Crowdfunding’ and ‘crowdsourcing’ trends.  1,2,32,33,4,5
12 Workspace innovation proposals.
Feedback sessions.
13 Scoping workspaces. Planning, scheduling and budgeting for creativity and innovation.  1,2,33,43,4,5
14 Innovative and creative workspace creation.  1,2,33,4 3,4,5
15 Innovative and creative workspace explorations.BSBCRT601A
Research and apply concepts and theories of creativity
Establish systems that support innovation
Build and sustain an innovative work environment


16Review of strategies   1,2,3 2,3,4 3,5


Learning Resources

Prescribed Texts

Notes will be provided in class.


Other Resources

This is a research-based course. You will be required to access current research material through online, networked methods.
Technology, Entertainment, Design (TED)
This web site includes a number of speakers talking about creativity and innovation that are relevant to these courses. You can search it with keywords: ’creativity’ and ’innovation’. There example links on myRMIT / Blackboard.

Overview of Assessment

A range of assessments will be used to assess practical skills and knowledge. You will participate in a range of classes and workshops aimed at familiarizing you with key concepts, theories and strategies relating to creative practices, particularly as they relate to screen production projects.
Establishing a web presence as an innovative, functional, sustainable extension of your screen production work environment is integral to assessment.

Assessment Tasks

To demonstrate competency in this course you will need to complete all the following assessments to a satisfactory standard. Assessment Task #2 assesses this unit of competency along with BSBINN501A Establish systems that support innovation and BSBCRT601A Research and apply concepts and theories of creativity

You will receive feedback on all assessment and once you have demonstrated competency, you will receive a grade for Assessment Task 2 (refer to MyRMIT for grading rubric).

ASSESSMENT TASK 1 Innovation and work space.Ungraded

Due class of week 10 (Class 2A –Mon 27th April, Class 2B Wed – 29th April.)

Research and shortlist what you think may be the key attributes of an innovative work environment in terms of the physical features of a workspace. Find out what some experts, commentators, and /or managers and workers in exemplar workplaces have said about innovative work environments. Be sure to name them and the nature of their own work or expertise.
List and describe the features your choice of exemplar work places. Specifically, identify what commentators have suggested increases innovative and/or creative and productive outcomes – especially in the creative industries (media, film, entertainment, etc.).
You should aim to list and describe the features of at least two examples of work environments that stimulate creativity and/or innovative work outcomes.
Choose at least two exemplar work place environments and describe their key features in about 50-100 words each.
You must submit a bibliography / videography of your research sources.

Grades which apply to courses delivered in accordance with competency-based assessment (not graded)
CA Competency achieved
NYC Not yet competent
DNS Did Not Submit for Assessment.



ASSESSMENT TASK 2 - Promoting and implementing innovative practice(Note: this assessment task is graded)

Due in class of Week 15 (Class 2A – Mon 25th May, Class 2B Wed27th May)
For this assessment you are to put together a proposal for promoting and implementing an innovative practice, including how you would develop an innovative work environment.
Your proposal should build on your research into a particular theory or concept of creativity and include an explanation of how this theory could be put into practice.
You will present your proposal to the class in a 5-minute presentation and submit a written copy of your proposal (500 to 800 words).

Grades which apply to courses delivered in accordance with competency-based assessment, but which also use graded assessment:
CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competent achieved graded
DNS Did Not Submit for Assessment

Assessment Matrix

The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration.

Other Information

Please refer to the RMIT student page for extensive information about study support, assessment, extensions, appeals and a range of other matters:

The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Cover Sheet for Submissions
You must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications.

Assessment and Feedback (web link)
You will receive verbal feedback during scheduled class times, and written feedback from teachers on your work . Where appropriate, this feedback will also include suggestions on how you can proceed to the next stage of developing your projects.

Student Progress(web link)
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential.

Special consideration for Late Submission
(web link)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. You can apply in writing for up to a week’s extension from your course teacher. If you need a longer extension, you will need to apply for special consideration.

Academic Integrity and Plagiarism (web link)
RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity

Course Overview: Access Course Overview