BP222 - Bachelor of Communication (Professional Communication)

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Plan: BP222ACC - Bachelor of Communication (Professional Communication)
Campus: City Campus


Program details
Purpose of the Program
Articulation and pathways
Entrance requirements
External accreditation and industry links
Student expenses and charges in addition to fees
Library, IT and specialist resources

Program details

Award title: Bachelor of Communication (Professional Communication)
Award abbreviation: BComm(ProfComm)
Total credit points: 288
Career: UGRD
Duration: 2.5 years Full Time
Location: Onshore, City Campus
Owning school: Media and Communication (345H)
Owning school URL: www.rmit.edu.au/mediacommunication
ASCED code: 100700
CRICOS code: 048722C

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Purpose of the Program

The program offers you a generalist communications degree incorporating courses and specialist study in Journalism, Media, Advertising and Public Relations. The interdisciplinary nature of the degree reflects the workplace reality of increasing integration of these professions. The degree integrates professional practice with theoretical frameworks. It encourages creative and critical thinking, and offers diversity in approaches to teaching and learning.

Across the professional communication disciplines, you will be actively engaged in a range of teaching modes and learning environments including studios, lectures and workshops. The program's capstone course will consolidate and extend your discipline knowledge through individual and collaborative projects.

On completion of the program you will be a practitioner with broad knowledge of the media and communications industries. You will be able to analyse issues, work with others and communicate informed ideas and apply independent judgement to problems within a global communications context.

Graduates in this program can expect to work in professional roles, both local and international, in a variety of areas such as communication consultancies, journalism, broadcast and online media, government policy, and advertising.

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Articulation and pathways

Credit arrangements between RMIT University programs enable you upon graduating from an RMIT University qualification to apply for advanced standing in a higher level qualification. Currently there is no credit arrangement from Vocational Education programs to enter this program.

Pathways refer to related programs for which you may be eligible once you have graduated from your current program. 

Upon successful completion of this program you may be eligible to undertake further studies in RMIT University programs including BH066 Bachelor of Communication (Honours). Subject to this program's entry requirements.

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Entrance requirements

Academic entrance requirements: Successful completion of an Australian Year 12 or equivalent senior secondary school studies, or RMIT Foundation Studies program, or a recognised post secondary diploma or certificate in a relevant discipline. Applicants with post secondary work experience in this field will also be considered.

VCE prerequisites: Year 12: Units 3 and 4: a study score of at least 30 in any English.

International English language requirements:

  • IELTS (Academic): 6.5 (no band less than 6.0)
  • TOEFL (Paper based): 580 (TWE 4.5)
  • TOEFL (Internet Based Test – iBT): Overall score of 92 with minimum of 20 in any sections
  • Pearson Test of English (Academic) (PTE(A)): 58 (no band less than 50)
  • Cambridge English – Advanced (CAE): minimum of 176 with no less than 169 in any component
  • RMIT English Worldwide (REW) – English for Academic Purposes (EAP) programs: Advanced Plus certificate

Selection tasks:
All non-Year 12 applicants must submit a personal statement outlining:

  • your reasons for wanting to study this program
  • your awareness of news and current affairs (citing relevant examples)
  • the importance of developing skills across industry sectors of Journalism, Media Production, Public Relations and Advertising
  • details of any related work or voluntary experience

If you do not submit a personal statement you will be considered on the basis of academic achievement only, e.g. ATAR.
For more details, please check VTAC Guide and/or RMIT website.

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External accreditation and industry links

In Australia there are no professional bodies that recognise or accredit programs in professional communication.

The industry relevance of the program is informed by a number of links:

  • The Program Advisory Committee: a group of industry professionals reflecting the range of vocations disciplines in the program provide input and guidance to the development and delivery of this program
  • Courses within the program are taught by people with extensive industry experience and background
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Student expenses and charges in addition to fees

Once you are enrolled as a student in this program you will need to allow for expenses other than university tuition fees.  Additional expenses may relate to the purchase of lecture notes, textbooks, stationery, consumables such as printer paper, fees levied by commercial internet service providers for internet access outside of the university campus, and other relevant costs.

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Library, IT and specialist resources

Resources available from the Library
As a student enrolled in a program at RMIT University you can access the extensive services, facilities and study space provided by the Library. You can access books, journals and other course related materials, such as DVDs, past exams, newspapers and e-books. Through our document delivery service you can also request items from any library in the world.

Computers for study are available at every Library site, where you can access the Internet, myRMIT http://www.rmit.edu.au/myrmit or Library e-resources. If you have a laptop you can access the RMIT wireless network in the Library.

Library staff can show you how to find information for your assignments or you can work through web-based tutorials or use our online Ask a Librarian service.

The Library is continually expanding our electronic collections to make it easier for you to get the information you need when you need it. All RMIT students have unlimited access to quality electronic resources such as, e-books, e-journals and newspapers.

You can find more information on Library resources and services at: http://www.rmit.edu.au/library

Online learning tools and content
As a student in this program you may access online learning tools and content for your program and associated courses from the student portal, myRMIT http://www.rmit.edu.au/myrmit.

Course guides will identify print and electronic resources available to help you complete all your learning and assessment tasks. There are also specific resources available on campus that will assist you in the program. The University Library has a large collection of Media and Communication related books, journals and electronic resources, as well as an extensive audio-visual collection.

The Australian Film Institute Research Collection – the largest collection of its kind in the country – is managed by the School of Media and Communication and provides a unique resource for students.

You also have access to specialised media labs, production equipment and resources throughout the degree.

Learning services available to you as a student at RMIT
RMIT provides a wide range of resources and opportunities to assist your learning and wellbeing so you can achieve your study and career goals.

Services are available face to face and online assisting with:

  • transition to tertiary study and learning
  • study skills, academic skills including literacy, mathematics and basic sciences if relevant
  • enabling assistance if you have a disability, long term medical condition or other form of disadvantage which may impact on your learning
  • career development and employment
  • living and wellbeing (including advice on health, housing and financial matters)
  • opportunities for scholarships, leadership and study abroad
  • opportunities for participating in arts, sport, recreation, fitness activities as well as student activism and university governance

We also offer a friendly and supportive environment for Aboriginal and Torres Strait Islander students. You can find more information from Student Support

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