Course Title: Design Management

Part A: Course Overview

Course Title: Design Management

Credit Points: 12


Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

GRAP2076

City Campus

Postgraduate

335H Applied Communication

Internet

Sem 2 2006,
Sem 2 2008

GRAP2076

City Campus

Postgraduate

345H Media and Communication

Face-to-Face

Sem 1 2015,
Sem 1 2016,
Sem 1 2017

GRAP2076

City Campus

Postgraduate

345H Media and Communication

Face-to-Face or Internet

Sem 2 2013,
Sem 2 2015

GRAP2076

City Campus

Postgraduate

345H Media and Communication

Internet

Sem 2 2010,
Sem 2 2012,
Sem 1 2014,
Sem 2 2016

Course Coordinator: Associate Professor Brad Haylock

Course Coordinator Phone: +61 3 9925 0338

Course Coordinator Email: brad.haylock@rmit.edu.au


Pre-requisite Courses and Assumed Knowledge and Capabilities

None


Course Description

In this course, you will investigate principles of design management and practice in relation to key stages in the design process, together with quality control strategies in the context of local, national and global industry settings for effective design outcomes.

You will examine principles and approaches that inform professional practice and outcomes in design, such as competitor analysis, design auditing, project and studio management, professional ethics and intellectual property law.


Objectives/Learning Outcomes/Capability Development

Upon successful completion of this course you will be able to:

  • Identify and assess the personnel roles and skills required within the design studio or design business.
  • Debate design management issues relevant to end product and delivery within local, national and global markets.
  • Analyse the stages within the design process and critically evaluate their interrelationships with design management principles, planning models and design project co-ordination.
  • Interpret quality systems issues and strategically plan quality processes to achieve effective design outcomes.
  • Identify and evaluate opportunities to develop competitive and sustainable design strategies for a global market.


In this course you will develop the following program learning outcomes:

  • Critically reflect on your own work to demonstrate autonomy, good judgment and ethical responsibility.
  • Undertake research into contemporary media and communication theory and practice to explore possible industry and career directions.


Overview of Learning Activities

The course will either take a blended learning approach in its delivery with face-to-face lectures and tutorials and online resources or full online delivery with digital lectures, online discussion and independent research (see Part B for details). You will be actively engaged in learning that involves a range of activities including lectures, tutorials, group and online class discussion, group activities and individual research.


Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources relevant to the focus of your own learning.

The University Library has extensive resources for Communication Design students. The Library has produced a subject guide that includes quality online and print resources for your studies: http://rmit.libguides.com/cat.php?cid=29911.

The Library provides guides on academic referencing: http://www.rmit.edu.au/library/referencing and subject specialist help via your Liaison Librarian.
 


Overview of Assessment

You be assessed on how well you meet the course’s learning outcomes and on your development against the program learning outcomes. Assessment may include studio projects, group work, presentations and critiques.

Feedback will be given on all assessment tasks.

If you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or the Disability Liaison Unit if you would like to find out more.

Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions which are available for review online: Assessment Policy

Assessment Tasks

Studio Analysis: 20%

This assessment will cover the following course learning outcomes:

  • Identify and assess the personnel roles and skills required within the design studio or design business.
  • Analyse the stages within the design process and critically evaluate their interrelationships with design management principles, planning models and design project co-ordination.

This assessment will cover the following program learning outcome:

  • Undertake research into contemporary media and communication theory and practice to explore possible industry and career directions.

Studio Plan: 40%

This assessment will cover the following course learning outcomes:

  • Identify and assess the personnel roles and skills required within the design studio or design business.
  • Interpret quality systems issues and strategically plan quality processes to achieve effective design outcomes.
  • Identify and evaluate opportunities to develop competitive and sustainable design strategies for a global market.

This assessment will cover the following program learning outcome:

  • Undertake research into contemporary media and communication theory and practice to explore possible industry and career directions.

Design Management Report: 40%

This assessment will cover the following course learning outcomes:

  • Debate design management issues relevant to end product and delivery within local, national and global markets.
  • Analyse the stages within the design process and critically evaluate their interrelationships with design management principles, planning models and design project co-ordination.
  • Interpret quality systems issues and strategically plan quality processes to achieve effective design outcomes.

This assessment will cover the following program learning outcome: 

  • Critically reflect on your own work to demonstrate autonomy, good judgment and ethical responsibility.