C4421 - Certificate IV in Entrepreneurship and New Business

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Plan: C4421 - Certificate IV in Entrepreneurship and New Business
Campus: City Campus

Program delivery and structure

Approach to learning and assessment
Work integrated learning
Program structure

Approach to learning and assessment

Successful completion of this program requires you to demonstrate that you are competent in 10 units of competency (4 Core and 6 Electives) as outlined in the program structure.

You will be required to study for approximately 37 hours per week and this includes face-to-face classes, online activities as well as self-directed study such as preparation for classes, online collaboration and assessment completion.

Delivery and Learning

The main form of delivery will be in the classroom with some supervised self- directed learning.  Learning will ensure that units are contextualised to industry applications wherever possible, and that demonstrations and practical sessions and/or workplace sessions be incorporated wherever appropriate in the delivery strategy.  You will experience a variety of approaches to learning and teaching.  Classes are interactive and give you many opportunities to discuss ideas and practice new skills.

In addition to developing skills and knowledge for a particular job, this program also aims to help you to develop broad work skills, known as foundation skills.

You are also expected to undertake self directed learning in addition to those activities provided in class.  The self directed learning will often be based upon research, and reading of relevant knowledge elements of the course.  Where you have the opportunity to do so, you are encouraged to apply skill elements in your actual workplace.

For learning and assessment purposes some units of competency have been grouped into clusters  or are taught as stand-alone units as listed below:

Cluster Name Unit
Business Plans and Proposals

BSBESB401 Reasearch and develop business plans

BSBESB301 Develop and present business proposals

Marketing and Website

BSBESB404 Market new business ventures

SIRXOSM005 Develop a Basic Website for Customer Engagement


BSBESB403 Plan finances for new business ventures


BSBMKG541 Identify and  evaluate marketing opportunities


BSBESB405 Manage compliance for small business


BSBESB402 Establish legal & risk management requirements of new business ventures


BSBPEF502 Develop and use emotional intelligence


BSBPMG430 Undertake project work


Assessment tasks are designed to simulate the workplace and require you to demonstrate the practical application of your knowledge.  If you have already developed competency through prior experience, you may apply for Credit Transfer/RPL before the program commences or at any time during the program.  Please refer to https://www.rmit.edu.au/students/student-essentials/enrolment/apply-for-credit

All assessment tools ensure that there are processes in place to authenticate the evidence provided.  These processes include questioning and third party endorsement for RPL applicants, questioning/interviews/self-reflections for group assignments and questioning and the use of Turnitin for e-submissions.  Many units have a component of group work which requires you to work collaboratively in simulated work situations.  Assessment tasks will provide simulated scenarios and tasks which are equivalent to future job roles relevant to the program.

Methods of assessment of individual or clustered competencies will be dependent on individual requirements as stated in the training package. These will generally include:

  • observations of presentations
  • use of case studies and scenarios, including fact situations
  • work-simulated projects
  • various forms of tests
  • group work
  • practical demonstrations of skills

You will be provided with an assessment guide at the start of semester that includes instructions for each unit/cluster in the program.

Learner Support

In order to identify any learning support that individual learners may need to successfully complete the program, a customised online Language, Literacy (including digital) and Numeracy (LLN) assessment is conducted for all students prior to commencement of training. The test has been mapped to the Australian Core Skills Framework and is designed to highlight specific areas of assistance that may be required. Individualised learning support plans are then provided to students outlining the kind of support services that are available and how to access these. In addition, where cohorts of students are identified as having core skill gaps, teachers incorporate additional Language, Literacy and/or Numeracy learning activities into the delivery of the program.

If you require assistance with study skills you can access the RMIT Study Support:  https://www.rmit.edu.au/students/support-services/study-support
RMIT Study Support offers practical advice on assignment writing and discipline-specific language and learning skills.  It can also assist with specific skills you may need to succeed in this program, including any language, literacy or numeracy problems.

If you have a disability, long-term illness and/or mental health condition you can access support from the Equitable Learning Services (ELS).  In consultation with you, the ELS determines Reasonable Adjustments (RAs) and Equitable Assessment Arrangements (EAAs). This support provides equal opportunity in their studies in accordance with the Commonwealth Disability Discrimination Act 1992. The ELS also provides staff and students with information and assistance in relation to disability related matters.

If you require assistance you can access the Equitable Learning Services (ELS):

Aboriginal and Torres Strait Islander learners can gain support and encouragement from the Ngarara William Centre.

Ngarara Willim means ‘gathering place’ in the language of the Wurundjeri, the traditional custodians of the land where RMIT stands.  Staff can assist learners to engage and re-engage with education. They offer ongoing guidance with study, living and cultural needs.

If you require assistance with your study and other matter you can access Ngarara Willim Centre:



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Work integrated learning

RMIT University is committed to providing you with an education that strongly links formal learning with workplace experience. As a student enrolled in this RMIT University program you will be assessed on structured activities that allow you to learn, apply and demonstrate vocational competency.  You will be required to learn and apply the technical, business and interpersonal skills needed by today's workforce.  

All the units in this program contain Work Integrated Learning (WIL).

Facilities at RMIT are in line with leading industry practice and you will have access to a simulated business space where you will learn to work as a team on industry issues.

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Program Structure

This qualification requires completion of the following:

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C4421 Core Courses

Complete all four (4) courses:

Course Title

Nominal Hours

Course Code


Research and develop business plans (BSBESB401) 50 BUSM8904C City Campus
Establish legal and risk management requirements of new business ventures (BSBESB402) 60 BUSM8890C City Campus
Plan finances for new business ventures (BSBESB403) 50 BUSM8905C City Campus
Market new business ventures (BSBESB404) 50 MKTG9331C City Campus

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C4421 Elective Courses

Complete all six (6) courses:

Course Title

Nominal Hours

Course Code


Develop and present business proposals (BSBESB302) 30 BUSM8903C City Campus
Manage compliance for small business (BSBESB405) 60 BUSM8906C City Campus
Undertake project work (BSBPMG430) 60 BUSM6520C City Campus
Develop a basic website for customer engagement (SIRXOSM005) 60 MKTG6112C City Campus
Identify and evaluate marketing opportunities (BSBMKG541) 70 MKTG6113C City Campus
Develop and use emotional intelligence (BSBPEF502) 60 EMPL5993C City Campus

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