Course Title: Originate concept for own work and conduct critical discourse

Part B: Course Detail

Teaching Period: Term1 2011

Course Code: VART6039C

Course Title: Originate concept for own work and conduct critical discourse

School: 320T Design (TAFE)

Campus: Brunswick Campus

Program: C4158 - Certificate IV in Design

Course Contact : Dale Nason

Course Contact Phone: +61 3 9925 9426

Course Contact

Name and Contact Details of All Other Relevant Staff

Nominal Hours: 60

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites


Course Description

This unit describes the skills and knowledge required to originate the concept and conduct critical discourse about the concept for own work. The concept encompasses ideas, form and context for the work. The unit includes the need for research and analysis of ideas and references, plus the creation of innovative concepts. It also includes a requirement for critical and informed discourse with others about one’s own work.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUVCOR04B Originate concept for own work and conduct critical discourse


1. Research concept ideas. 

Performance Criteria:

1.1 Identify and source references which may inform concept development.
1.2 Critically analyse sources and references in the context of current work.
1.3 Collect, collate and analyse references to inform concept development.


2. Generate concept. 

Performance Criteria:

2.1 Develop a range of different, innovative and creative approaches for the concept based on the nature of own artistic practice.
2.2 Reflect on and integrate ideas generated from research.
2.3 Consider possible constraints for the concept, based on nature and purpose of work.
2.4 Continuously reflect on and appraise ideas for the concept.
2.5 Synthesise and refine concept based on research, reflection and relevant constraints.


3. Conduct critical discourse. 

Performance Criteria:

3.1 Identify relevant individuals to participate in critical discourse about work concepts.
3.2 Identify potential ways in which discourse may be undertaken, and select the most appropriate.
3.3 Provide key information on work concepts and concept development including influences, evaluation of options and problem-solving strategies .
3.4 Use effective communication techniques to generate discussion, debate and critical analysis of the concept.


4. Adjust and refine concept. 

Performance Criteria:

4.1 Undertake own analysis of concept and challenge ideas and approaches taken.
4.2 Seek input and comments from others about the concept.
4.3 Re-evaluate and refine options for the concept based on own analysis and critical discourse with others.

Learning Outcomes

Details of Learning Activities

’Some learning activities will include a self-directed learning approach. Self directed
learning refers to organized teacher-directed learning activities that students undertake
independently, either as individuals or with other students. This may include workplace
research, library assignments, fieldwork and work placements’.

Teaching Schedule

1Concept Generation 2D. Collaborative design games: Morpholo.
2Concept Generation 3D. Collaborative construction: Archways.
3Major Project #1. Theme: FLOW. Idea generation & skills.
4FLOW. Discussion: What is a Design Concept?
5FLOW. Project work.  Introduce Digital Folio.
6FLOW. Project work. Critique skills.
7FLOW. Project work.
8FLOW. Project work.
9FLOW. Presentation of project to group. Major project #2: Research task.1,2,3,4
10Easter break 
11AGIdeas conference this week. Major project #2: Concept generation.
12 Major Project 2. Digital folio: First review (incl. FLOW)
13Major Project 2.1,2,3,4
14Major Project 2.1,2,3,4
15Major Project 2. Group review1,2,3,4
16Major Project 2.1,2,3,4
17Major Project 2. Final submission & Digital Folio production.

Learning Resources

Prescribed Texts


Other Resources

  1. Some materials will be supplied.
  2. Students must bring design tools from own kit.
  3. Reference can be borrowed from the RMIT library.

Overview of Assessment

2 x projects

Students will be tutored with a verbal and/or written evaluation of their progress, within class time.
A final assessment of Competency Achieved or Not Yet Competent will be given at the end of the course when students will submit all completed work.
To be deemed competent students must satisfactorily complete all Learning Elements and related Performance Criteria.
Grading will be offered in addition to, and after, competency based assessment.

Assessment Tasks

  1. Major Project 1. Theme: FLOW.
  2. Major Project 2. Theme: To be Negotiated.

Assessment Matrix

The following assessment grades will be given:

CHDCompetency with High Distinction
CDICompetency with Distinction
CCCompetency with Credit
CACompetency Achieved
NYCNot Yet Competent

Other Information

Employability skills are “embedded” in the units of competency in your program. This means that you will be able to develop these skills as part of your learning, and when you demonstrate that you are competent in your particular job skills and knowledge, you are also demonstrating that you have developed relevant employability skills.
For more information about Employability Skills please refer to the Program Guide.

The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.
Late submissions and single item extensions
In all courses marks are deducted for late submission unless Special Consideration or an Application for Extension is sought. If a student feels they may miss a deadline for a single item submission they may negotiate an extension with their teacher. They must negotiate the extension by the due date of submission. They must complete the Application for Extension form available for the Administration Office on level 1 B515. (This does not apply where there are a number of missed submissions due to general difficulties – see Special Consideration).
Cover Sheet for Submissions
All students must complete a submission cover sheet for ever piece of submitted work. This signed sheet acknowledges they are aware of the plagiarism implications noted below. Plagiarism is the presentation of the work, idea or creation of another person as though it is your own. It is a form of cheating and is a very serious academic offence that may lead to expulsion from the University. Plagiarised material can be drawn from, and presented in, written, graphic and visual form, including electronic data and oral presentation. Plagiarism occurs when the origin of the material used is not appropriately cited. Is also occurs through enabling plagiarism, which is the act of assisting or allowing another person to plagiarise or to copy your own work. Please make sure you consider this carefully in completing all your work and assessments in this course and if you are unsure about whether you might have plagiarised, seek help from your teacher.
Work not seen in progress
If a student hands in any work that the teacher has never seen in class or discussed with the student prior to the submission, the teacher can refuse to assess the work on the basis of authentication issues. Course guide is subject to change in relation to project variations.

Course Overview: Access Course Overview