Course Title: Public Art Business Development

Part B: Course Detail

Teaching Period: Term1 2007

Course Code: VART5172

Course ID: 020983

Course Title: Public Art Business Development

School: 340T Art

Program Code: C5191 - Diploma of Arts (Visual Arts)

Course Contact : Kellyann Geurts

Course Contact Phone: +61 3 9925 4472

Course Contact Email:

Name and Contact Details of All Other Relevant Staff

Geoff Hogg
0413 624 813

Nominal Hours: 32

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

All generic and compulsory Visual Arts modules

Course Description

This course provides participants with the skills, knowledge and attitudes required to recognise potential opportunities to develop and manage public art projects by application of acquired entrepreneurial business skills.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

VBS684 Public Art Business Development

Learning Outcomes

1. Develop potential Public Art projects within a community.
2. Develop a business strategy within the context of the public art industry
3. Develop potential networks and resources to create public art projects

Overview of Learning Activities

Details of Learning Activities

•    Participation in group discussions
•    Workshops
•    Practical field work
•    Project concept development and documentation

Teaching Schedule

Learning activities are integrated into project and undertaken through the semester.

Overview of Learning Resources

Learning Resources

Prescribed Texts


Other Resources

Reading lists and course material will be distributed in class

Overview of Assessment

A series of projects and accompanying visual diaries
Portfolio of work – studies, projects and workshop outcomes developed throughout the year as class projects

Students already working in the field of public art have the opportunity to negotiate projects for assessment in the context of Work Integrated Learning.

Assessment Tasks

•    Presentation of documentation detailing course learnings
•    Presentation to panel in symposium format

    Alternative Assessment
    Participants already working in the field of Public Art or a related area have the opportunity to negotiate projects for assessment in the context of work integrated learning.

This course is taught together with the course Finance a Project.

Course Overview: Access Course Overview