Course Title: Prepare digital images for pre-press processing

Part B: Course Detail

Teaching Period: Term1 2014

Course Code: VART6260C

Course Title: Prepare digital images for pre-press processing

School: 345T Media and Communication

Campus: City Campus

Program: C5309 - Diploma of Photo Imaging

Course Contact : Program Administration

Course Contact Phone: +61 3 9925 4815

Course Contact Email:mcvet@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Teacher: Robert Gale
Email: rob.gale@rmit.edu.au

Teacher: Jessie DiBlasi
Email: jessie.diblasi@rmit.edu.au


 

Nominal Hours: 45

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

Not applicable

Course Description

In this course you will gain digital imaging skills to prepare photographic files for printing.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUVPHI530A Prepare digital images for pre-press processing

Element:

Element 1. Consult with pre-press bureau about formatting requirements.

Performance Criteria:

1.1 Source a checklist for printing requirements from
Appropriate person/s and follow throughout preparation process.
1.2 Obtain relevant specifications for software and image file
formatting from appropriate person/s.
1.3 Ensure constraints of different printing processes (and
other diffusion techniques) are understood.

Element:

Element 2. Prepare files for pre-press processing.

Performance Criteria:

2.1 Prepare image files using appropriate pre-press
processing techniques .
2.2 Choose suitable test charts/targets and print to
appropriate specifications for ink density and stock on a
linearised proofer.
2.3 Calibrate digital proofing device to examine test charts
and use results to generate colour profile.
2.4 Print test file on calibrated digital proofing device and use
results to generate output profile for press and stock.
2.5 Proof sample image and confirm with client.
2.6 Optimise images and output image product to profile
specifications using industry standards.
2.7 Save image files in appropriate format for pre-press
processing and prepare invoice/account for client.
2.8 Pack completed images for electronic/physical dispatch
with invoice/account and deliver to agreed location by
appropriate method/s within agreed timeframe.
2.9 Conclude and maintain management procedures.

Element:

Element 3. Wrap up and review print

Performance Criteria:

3.1 Catalogue and archive images appropriately.
3.2 Review response from client/s against final printed product.
3.3 Maintain contractual and financial records for business and taxation purposes.
3.4 Review personal performance within job context.
3.5 Identify future opportunities, work directions, equipment needs and workflow changes resulting from job.


Learning Outcomes


On successful completion of this course you will have developed and applied the skills and knowledge required to demonstrate competency in the above elements.


Details of Learning Activities

In class activities
Lectures
Guest lecturers
Peer teaching and class presentations
Independent project based work
Workshopping of students’ own projects


Out of class activities
Visit to a digital print company
Independent project work
 


Teaching Schedule

 

WeekClass contentAssessment DueElements
4As developed in ’Make illustrative images for publication and display’ - Submission of book proposal and 5min presentation to the class by each student.
Subject, Style, Influences, challenges, equipment, permissions, OH&S issues, logistic, outcomes, budget estimate

 Note:the images to be submitted are those that you produced in CUVPHI527A Make illustrative images for publication and display.

 

Formative - Cook Cottage Brochure photography, Due 

 
1,2,3
5

Project work- Review and editing of images in context of individual story line development. – by appointment meetings Jess & Rob

RGB to CMYK Introduction tutorial.

Demonstration of processing in Adobe Camera RAW
Image selection
Batch (multiple file) processing
B&W processing in RAW
Filing – Standardisation of simple system using Bridge.
File naming protocols
Soft proofing


Demonstration of processing in Adobe Camera RAW
Review of submitted files Demonstration Cottage file process files looking at reproduction issues

 

Formative - Cook Cottage Brochure photography. Due 1,3
6

Assignment 2 - Critique 1 : Progressive Group assessmentof Book Project - SUMMATIVE assessment

Participate & comment in critique. The Critique assess aspect of photography capture,digital image process and potential output issues re layout and reproduction quality


Review of progress
(Minimum 4 images) Rob to assess

Progressive Group assessment of Book Project - SUMMATIVE assessment. Due 1.3
7Excursion to Bambra press
http://www.bambrapress.com.au/
(Prep 4 Print /Excursion)
GROUP A&B – to attend from 12.30 – 2pm TUES 25thMarch

This is an excision to a Melbourne based, print company who produce a wide range of high end short and long run publications (both offset and digital). You will have the opportunity to tour the facility and see the life cycle of the modern printing process.

Thursday 27th March class will be lab access for people who require it 

  1,3
8Assessment - GROUPCritique 2  - Progressive SUMMATIVE
he Critique assess aspect of photography capture,digital image process and potential output issues re layout and reproduction quality

Review of progress
(Minimum 8 images) Jess & Rob to assess

Progressive Group assessment of Book Project - SUMMATIVE assessment. Due  1,2,3
9Guest Lecture - Bryce Dunkley
Digital Production instruction and costing.
Book production: Project feasibility, financials, layout, photography, colour proofing, marketing, distribution.


Student to test of Type and Layout scale through photo copy machine.
J&R

  1,3
10Guest Lecture – Jessie DiBlasi
Digital Production instruction and costing.
Book production: Project feasibility, financials, layout, photography, colour proofing, marketing, distribution.

Student to test of Type and Layout scale through photo copy machine.

File preparation for print test in week 11
Files tested for:
Sharpness, tonal range, colour, noise correction

  1,2,3
11

Guest Lecture - Mike Bandanburg.
Book production: Project feasibility, financials, layout, photography, colour proofing, marketing, and distribution.

All print tests for book to go to printer today!

  1,2,3
12

Assignment 2 - Critique 3: One On One By appointment - Progressive SUMMATIVE
The Critique assess aspect of photography capture, continuity digital image process and potential output issues re layout and reproduction quality

(25 Images due)

 Progressive Group assessment of Book Project - SUMMATIVE assessment. Due 
13

Students to work on file preparation for reproduction

Return of test print files. Students to make adjustments of files and final layout as require and send final files to printer!  Jess & Rob

  1,2,3
14 Stock Photograph Lecture - Publishing opportunities
Stock Photography it’s history to present day opportunities
  1,2,3
15

 SUMMATIVE submissions Due:

Published books return. Student lead Self Assessment review

 Progressive Group assessment of Book Project - SUMMATIVE assessment. Due 3
16Assignment 2 Final Book Assessment
Class presentation of folio/book Student Self Assessment review
 Progressive Group assessment of Book Project - SUMMATIVE assessment - continues 3


Learning Resources

Prescribed Texts

Galer M., Andrews Photoshop CS6 – Essential Skills, Focal Press


References

www.pdnonline.com/ PDN (Photo District News)
http://acmp.com.au
http://www.luminous-landscape.com/
http://www.strobist.blogspot.com/
You are advised to look at the course Blackboard site for ongoing updated information.
 


Other Resources

Camera  Personal Hard Drive 300 to 500gig


Overview of Assessment

Assessment is ongoing throughout the course and will include a large scale project requiring pre/post analysis along with the preparation and processing of text and images


Assessment Tasks

Assessment tasks in this course are either formative or summative. Formative tasks provide the basis for ongoing feedback and can be considered essential building blocks for the more substantial summative assessment tasks. Summative assessment tasks in this unit are graded.

To demonstrate competency in this course you need to complete each one of the following pieces of assessment to a satisfactory standard.
You must submit all pieces of assessment in order for your competency to be assessed in this course.

Formative:

Assignment 1  - Cook Cottage Brochure photography
Due week 4-5

Summative:
Assignment 2  – Preparation and output of files for book project.

Please note, that components of this summative assessment are progressively assessed in weeks, 6, 8, 12 and 15.


All assessment components due Due 15

For further information on the grading system and criteria used, please refer to the course blackboard site.
Grades used in this unit are as follows:


CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competent Achieved Grade
NYC Not Yet Competent
DNS Did Not Submit for Assessment


Assessment Matrix

The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration.

Other Information

Attendance
The major learning experiences involve imageanalysis, image selection, image post production and pre-press processing. It is strongly advised that you attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to achieve competency in this unit.

Cover Sheet for Submissions
You must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications.

Feedback - You will receive spoken and written feedback from teachers on your work. Where appropriate, this feedback will also include suggestions on how you can proceed to the next stage of developing your projects.
Student feedback at RMIT http://www.rmit.edu.au/browse;ID=9pp3ic9obks7

Student Progress
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Student progress policy http://www.rmit.edu.au/browse;ID=vj2g89cve4uj1

Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. You can apply in writing for up to a week’s extension from your course teacher. If you need a longer extension, you wil need to apply for special consideration. Special consideration, appeals and discipline http://www.rmit.edu.au/browse;ID=qkssnx1c5r0y

Academic Integrity and Plagiarism - RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity
http://www.rmit.edu.au/browse;ID=kw02ylsd8z3n

Work Placement:
It is a requirement of this program that all students participate in authentic work related tasks. These may be either simulated or in a real work environment. On occasion, we are approached by industry and given opportunities for students to apply for short term placements. When these placement opportunities arise, students are required to negotiate the specific details with the relevant program coordinator or teacher. All industry placements require students, RMIT staff and host organisations to sign a written agreement prior to the commencement of the placement.
 

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