Course Title: Employ colour management in a digital imaging workplace

Part B: Course Detail

Teaching Period: Term2 2015

Course Code: VART6287C

Course Title: Employ colour management in a digital imaging workplace

School: 320T Architecture & Design

Campus: Brunswick Campus

Program: C5316 - Diploma of Graphic Design

Course Contact : Meredith Chesney

Course Contact Phone: +61 3 9925 9165

Course Contact Email:meredith.chesney@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Nominal Hours: 45

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

There are no pre-requisites for this course however on your timetable, this competency, in conjunction with CUVPHI530A Prepare digital images for pre-press processing will be referred to as Finished Art 1

Course Description

In this unit you will develop the skills and knowledge required to colour manage digital images. Through a range of varied learning activities with a focus on industry terminology, colour management and standards, you will learn how to make informed choices relating to software, processes, file manipulation and use of equipment. These skills and knowledge will be applied to turn your creative ideas into print ready outcomes. This unit applies to any digital imaging environment where digital files are captured, acquired, created, manipulated, integrated, enhanced, output, managed and archived to a variety of media in which colour accuracy is integral.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUVPHI529A Employ colour management in a digital imaging workplace

Element:

1. Research history and apply theory of colour in a digital imaging context

Performance Criteria:

1.1 Identify colour theories as they apply to the digital imaging context using appropriate sources of information and standards
1.2 Evaluate currency and credibility of information gathered and ensure research scope is sufficiently broad
1.3 Examine how colour is created, defined and managed in contemporary digital imaging devices
1.4 Investigate the areas of capture, display, output and archive spaces in contemporary digital imaging devices where colour management is critical to the production of a quality product
1.5 Maintain accurate and comprehensive details of sources of information and standards

Element:

3. Review and update colour management strategies

Performance Criteria:

3.1 Review performance and assess impact of adapted colour management systems and strategies
3.2 Develop systems to update and respond to future colour management systems and strategies as they arise from emerging technologies and workplace practices

Element:

2. Identify appropriate colour management systems and strategies and apply to a workplace

Performance Criteria:

2.1 Identify and select appropriate colour management systems and strategies for specific digital imaging devices
2.2 Evaluate suitability of selected colour management systems and strategies in terms of relevance and cost efficiency
2.3 Adopt and adapt selected colour management systems and strategies to digital workplace


Learning Outcomes


On successful completion of this course, you will have developed and applied the skills and knowledge required to demonstrate your competency in the above elements.


Details of Learning Activities

In class activities may include:In class activities may include:

  • class exercises
  • tutorials
  • practical demonstrations
  • workshops
  • group discussion
  • review and revision
  • peer learning
  • peer teaching and class presentations
  • teacher directed group activities/projects
  • workshopping of student projects including peer/lecturer feedback
     

workshopping of student projects including peer/lecturer feeOut of class activities may include:

  • independent research
  • independent project based work
  • studio practice
  • online tutorials and activities
  • review and revision


Teaching Schedule

WeekSession Description

Assessment Task
Due Date

1

File Structure & Workflow Revision

Packaging files; managing links; fonts; file formats; compression; workflow; presets

EX 1: Preflight & Preset Creation
EX 1 DUE

 
2Preflighting & Revision of Print Processess

- Preflighting in InDesign
- Review: Lithography, Letterpress, Gravure, Flexography, Screen

EX 2: Create preflight and check file
EX 2 DUE
 
3Clipping Paths

- Create clipping paths or varying degrees of complexity (photoshop)
- Working with clipping paths in InDesign & Illustrator

EX 3: Clipping Paths
EX 3 DUE
 
4

Assessment Task 1

Knowledge & Skills Session

- Duotones, Tritones, Quadtones
- Greyscale conversion techniques
- Duotone creation
- Formats for duotones
- DCS formats

(Overview of Task 2 for Pre-planning)

 
5Assessment Task 1: Duotone Poster

- Ideation and base document creation
 
6Assessment Task 1: Duotone Poster

- Review & Refine
 
7Assessment Task 1: Duotone Poster

- Proof and submit
Assessment Task 1 Due
8Colour Systems

- Swatch Book & Colour Matching Activity

EX 4: Swatch Book
EX 4 DUE

STAFF/STUDENT Feedback Sessions
 
9

Colour Management & Revision of Colour Theory

Cracking the Colour Code
• Colour Theory
• Colour Systems & Guides
• Additive & Subtractive
• Colour Vision

EX 5: Colour Activity
EX 5 DUE

STAFF/STUDENT Feedback Sessions

 
10Introduction to Dielines & Packaging

- Working with Dielines

EX 6: Create Dieline
EX 6 DUE
 
11

Assessment Task 2: FMCG

- Set up base document and place mandatory elements
- Place graphics

 
 TERM BREAK 
12Assessment Task 2: FMCG

- Complete all panels and print colour proof
- Staff Feedback on colour proof
 
13Assessment Task 2: FMCG

- Review & Refine 
- Final proof for approval
 
14Assessment Task 2: FMCG

- Print & Construct
Assessment Task 2 Pt 1
Digital File Due
15

Assessment Task 2: FMCG
FMCG Conclusion
- FMCG Wrapper & Product Mockup
- FMCG Package Mockup
- Photograph Mockup & Product

Assessment Task 3 - Knowledge Test

Assessment Task 2 Pt 2
Mockup &
Photograph Due

Assessment Task 3
Knowledge Test

16

Submission, Feedback & Folio Week

 


Learning Resources

Prescribed Texts

There are no compulsory prescribed text in this course – This course has recommended books listed under ‘References’


References

You are advised to look at the course myRMIT site (Blackboard) and also for Google Docs and Google Groups via your student Google Account for ongoing updated information. A range of learning resources and references are provided throughout the year. Additional information relating to this will be provided on an ongoing basis. A digital resource folder resides on network server. Further information regarding access to this is available in the computer survival kit provided during orientation. Recommended Books
 

Title: A Guide to Graphic Print Production – 3rd edition / [Kaj Johansson, Peter Lundberg, Robert Ryberg].
Author: Johansson, K. (Kaj)
Other Author(s): Lundberg, Peter. and Ryberg, Robert.
Publisher: Hoboken, N.J. : Wiley, 2011.

9780470907924

Title: Graphic Design : Australian style manual
Author: Andrew Townley Barnum ... [et al.].
Other Author(s):Barnum, Andrew Townley.
Publisher: North Ryde, N.S.W. : McGraw-Hill, 2011.

9780071011051


Other Resources

You are advised to look at the course myRMIT site (Blackboard) and also for Google Docs and Google Groups via your student Google Account for ongoing updated information. A range of learning resources and references are provided throughout the year. Additional information relating to this will be provided on an ongoing basis. A digital resource folder resides on network server. Further information regarding access to this is available in the ‘Computer Survival Kit’ provided during orientation.

You will require a personal storage device and tools as outlined in tool kit list.

Amongst the library’s electronic resources is the ability to access Lynda.com for online tutorials and lessons. You may be given these tutorials (and other resources) to supplement your classroom learning.

RMIT will provide you with resources and tools for learning in this course through our online systems and access to specialised facilities and relevant software. You will also have access of the library resources

The University Library has extensive resources for Graphic Design students. The Library has produced a subject guide that includes quality online and print resources for your studies http://rmit.libguides.com/graphicartanddesign

The Library provides guides on academic referencing http://www.rmit.edu.au/library/referencing and subject specialist help via your Liaison Librarian http://www.rmit.edu.au/library/librarians/dsc


Overview of Assessment

Assessment is on-going throughout the course. Assessment tasks will require you demonstrate the application of knowledge and skills through practical projects and/or written tasks. Assessment tasks in this course are:

  • Design Project 1 (40% of final grade)
  • Design project 2 (50% of final grade)
  • Knowledge Test (10% of final grade)


Assessment Tasks

Tasks and exercises in this course are either formative or summative. Feedback throughout the course may be written, verbal or a combination of both.
Formative exercises provide the basis for ongoing feedback and can be considered essential building blocks for the more substantial summative assessment tasks and you should engage in all formative tasks. The formative exercises help provide evidence of competency.
This course has 3 Summative Tasks which must be completed. You are required to demonstrate all learning outcomes to a satisfactory standard to be deemed competent.

PLEASE TAKE SPECIAL NOTE: Assessments are NOT based solely on final submission of Tasks, if other requirements such as presentations; progress; milestones are specifically indicated on the Timeline (Teaching Schedule) and Assessment Task Instructions. Such additional items and their due dates will form part of the overall assessment.

Summative Assessment Tasks:

Assessment Task 1 – 40%

Duotone Poster
Due Week 7

Assessment Task 2 – 50%
FMCG Packaging Digital File
Due Week 14
FMCG Mockups & Photography
Due Week 15

Assessment Task 3 – 10%
Knowledge Test
Due Week 16
 

At the completion of the course, grading will be offered in addition to, and after, competency based assessment.
 

Grades which apply to courses delivered in accordance with competency-based assessment, but which also use graded assessment are:
CHD - Competent with High Distinction.
CDI - Competent with Distinction
CC - Competent with Credit
CAG - Competency Achieved - Graded
DNS - Did Not Submit for Assessment
NYC - Not Yet Competent
 


Assessment Matrix

The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration.

Other Information

Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that you attend
all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to be successful in this course.

Feedback
You will receive verbal and written feedback by teacher on your work. This feedback also includes suggestions on
how you can proceed to the next stage of developing your projects.

Student feedback at RMIT:
Pick the following link to access the Student feedback webpage

Student Progress
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential.
Pick the following link to access the Student progress policy webpage


Cover Sheet for Manual Submissions
You must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications.
Pick the following link for Cover sheet for submission of works

Special Consideration Policy, Late Submission & Extensions
All assessment tasks are required to be completed to a satisfactory level.
If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension.
Pick the following link for details on applying for Special consideration
Any student seeking an extension, should aim at doing so a minimum of 2 days before the deadline. Work submitted late and without an extension at any point will incur late penalties in accordance with university policy.
If you require an extension you must complete an extension form with evidence supporting your application and hand this to your instructor. Further links - Application for extension of time

On Time Submission and Impact of Late Submission
On time submission is an important factor in your assessment. Employability skills are embedded in all courses and these include Planning & Organising and Self-management. For this reason, late work impacts on your overall grade for each assessment task.
The following adjustments for late submission will be made: Grades will be reduced by 10% for each day (or part thereof), for the first two days. If submissions are three days or more late, the work will only be assessed as a pass or fail – it will not be graded. Submissions seven days or more late should still be handed in, however they will not be assessed and will be kept as a record only.

Academic Integrity and Plagiarism
RMIT University has a strict policy on plagiarism and academic integrity.
Pick the following link for more information Academic Integrity

Course Overview: Access Course Overview