Course Title: Maintain and apply creative arts industry knowledge

Part B: Course Detail

Teaching Period: Term1 2013

Course Code: OART5002C

Course Title: Maintain and apply creative arts industry knowledge

School: 345T Media and Communication

Campus: City Campus

Program: C6125 - Advanced Diploma of Professional Screenwriting

Course Contact : Program Administration

Course Contact Phone: +61 3 9925 4815

Course Contact

Name and Contact Details of All Other Relevant Staff

Teacher: Noel Maloney
Phone: 9925 4895

(Available Thursdays and Fridays by appointment)

Nominal Hours: 50

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

No pre or co requisites for this course.

Course Description

The unit Develop and Apply Creative Arts Industry Knowledge develops the knowledge you need to understand and work within the Screenwriting industry. It also gives you the skills to develop and apply basic industry practices within the creative arts industries.

At RMIT, the unit  CUVIND501B Develop and Apply Creative Arts Industry Knowledge is delivered with CUFCMP301A Implement Copyright Arrangements. However it is assessed separately.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUVIND501B Maintain and apply creative arts industry knowledge


1. Research and apply industry information

Performance Criteria:

1.1 Research the structure and operation of the creative arts industries using appropriate sources
1.2 Research employment obligations and opportunities within the creative arts industries using appropriate sources
1.3 Monitor trends and emerging technologies within the creative arts industries using appropriate sources
1.4 Research laws and regulations affecting the creative arts industries using appropriate sources
1.5 Analyse, critique and share industry information with relevant personnel to assist own decision making and contingency planning
1.5 Evaluate currency and credibility of information sources and ensure research scope is sufficiently broad
1.6 Maintain accurate and comprehensive details of information sources


2. Maintain effective industry networks

Performance Criteria:

2.1 Participate in networks and associations to maintain high standards of professional practice
2.2 Use network strategies to establish and maintain relationships that enhance own professional practice
2.3 Maintain dialogue with networks to maximise industry contacts and ensure currency and credibility of industry knowledge
2.4 Communicate benefits of network participation to relevant personnel


3. Enhance professional practice

Performance Criteria:

3.1 Seek feedback from relevant personnel to identify professional development opportunities
3.2 Participate in professional development activities to improve work performance and ensure currency of industry knowledge
3.3 Use industry affiliations and strategic alliances to support and maintain professional practice

Learning Outcomes

On successful completion of this course, you will be able to apply relevant information, regulations and laws to working in the creative industries. You will also be able to apply knowledge of copyright to protect creative work.

Details of Learning Activities

You learn through:

1. In-class activities:
• lectures
• industry speakers
• teacher directed group activities/projects
• peer teaching and class presentations
• group discussion

2. Out-of-class activities:
• online and other research
• independent study

Teaching Schedule

Week 1

Overview of course content and discussion of assessment.

Networking and ways of developing contacts in the Screenwriting industry. Identifying opportunities within the Screenwriting industry.

 Assessment  1 Developing Industry  Contacts



Week 2

Organising forum groups. Identifying key questions.

Exploration and discussion of defintion and breadth of the industy

Scope and state of Australian Film, TV and Digital industry

Assessment 1 Developing Industry Contacts



1, 2, 3
Week 3

Looking at the Australian Screenwriting industry in an international context

Forum presentation and planning

Presentation skills - How to connect with your panel and your audience.

SSCC representatives nominated - connecting with issues around  provision and delivery of training

 Assessment 1 (cont) Developing Industry Contacts

1, 3


Week 4

The Screenwriter in today’s industry

The Pool - plans for 2012 discussed, committees formed. Building your profile as a screenwriter.

Assessment 2. DVD Donation Report

1, 2

1, 2

Week 5
Forum #1:
Guest Speakers


1, 2, 3


Week 6
Forum #2:
Guest Speakers

1, 2, 3


Week 7 No class on Friday 29 Feb    
Week 8
Forum #3:
Guest Speakers
Forum #4:
Guest Speakers

1, 2, 3


Week 9

Copyright and Legal Issues for screenwriters

Discussion on Copyright issues from Industry copyright specialist

 Assessment 3: Copyright Case studies CUVIND501B
1, 2, 3

1, 2, 3
Week 10

More on Copyright and Legal Issues for screenwriters

Industry speaker.


1, 2, 3
Week 11
Copyright and legal issues: Written knowledge assessment task.


Assessment 7: Copyright and Legal Issues Assessment Task



1, 2, 3

Week 12

Forum #5:
Guest Speakers

Forum #6:
Guest Speakers


1, 2, 3



Week 13
Forum #7:
Guest Speakers

Forum #8:
Guest Speakers
1, 2, 3
Week 14
Forum #9:
Guest Speakers

Forum #10:
Guest Speakers

1, 2, 3

Week 15

 Future directions of the screenwriting industry. How do current trends affect today’s emerging screenwriters.

Industry issues:
Your Say

Assessment 6 Industry Issues: Your Say

1, 2, 3


Week 16

Review of semester’s forums.

Industry issues:
Your Say

Assessment 6 (cont.) Industry Issues: Your Say

1, 2, 3


Learning Resources

Prescribed Texts

Any prescribed reading for this course will provided in class by the teacher


Other Resources

You require access to a computer and to the internet for this course.

Overview of Assessment

Assessment for this course is ongoing throughout the semester. Your knowledge and understanding of course content is assessed through participation in class exercises, oral presentations and through the application of learned skills and insights to your writing tasks

Assessment Tasks

 Assessment tasks in this course are either formative or summative.

Formative tasks provide the basis for ongoing feedback and can be considered as essential building blocks for the more substantial summative assessment tasks. Summative assessment tasks in this unit are assessed as Competent or Not Yet Competent. To demonstrate competency in this course you need to complete each one of the following pieces of assessment to a satisfactory standard.

For further information on the assessment and assessment criteria, please refer to the course Blackboard site.


  • Assessment 1: Developing contacts  (CUVIND501B: Elements: 1, 2, 3) Assessed: Feb 15,22 or 29
  • Assessment 2 2: DVD Donation Report  (CUVIND501B: Elements: 1, 2, 3) Due: March 8
  • Assessment 3: Copyright case studies (CUFCMP301A: Elements: 1, 2, 3) Due: April 12
  • Assessment 4: Group exercise in organising and presenting an Industry Forum presentation and report (CUVIND501B: Elements: 1, 2, 3) (Presentations as scheduled through negotiation with teacher  throughout the semester)
  • Assessment 5: Individual rereport on the forum, explaining your contribution, and evaluating its effectiveness. Reports to be submitted in class 2 weeks after your forum.(CUVIND501B: Elements: 1, 2, 3)


The following assessments will be assessed as competent or not yet competent. They will not be graded.

Assessment 6: Industry Issues: Your Say (CUVIND501B Elements: 1, 2, 3) Assessed: May 31 and June 7

The prestigious Australian Screenwriters’ Foundation is planning a symposium on screenwriting for their annual conference. They want you to present an 8-minute account of a particular issue related to the film, television and digital media industry in Australia from a screenwriter’s point of view.

You’ll write up your speech, making use of your own research from industry journals, for inclusion in the conference papers, with copies of any overhead slides you’ll be presenting to illustrate your talk. It should be no longer than 1500 words (excluding tables and attachments). You may wish to include topical references and jokes for the amusement of the audience.

You are invited to read your paper live to the conference, which will be held across a 2-week window.


Assessment 7. Copyright and Legal Issues (CUFCMP301A Elements: 1, 2, 3) Assessed: April 26

You’ll sit a written knowledge assessment task in class to assess your ability to identify sources of information on copyright, to recognize problems that arise from copyright ownership discussions, and your knowledge of practical application for rights and permissions, together with related legal issues.

Assessment Matrix

The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration

Other Information

The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Cover Sheet for Submissions
All students must complete a submission cover sheet for each piece of submitted work.

Plagiarism - RMIT has a strict policy on plagiarism. For more information on this policy go to Academic Integrity

All students have access to the myRMIT copyright shell. The myRMIT copyright shell contains information on copyright, plus also examples on how to use copyright works as part of your projects and assignments.

Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. Please refer to the following URL for extensions and special consideration:

Student Progress Committee
This committee promotes the early identification of students who are not achieving acceptable academic performance. The committee provides identified students with assistance and seeks to ensure such students are aware of the range of support services available to them at the University. Student Progress Committee (SPC)

Student Feedback
Students are offered opportunities to provide feedback through a variety of mechanisms including online surveys conducted at the end of each course or semester, student complaints and Student Staff Consultative Committees

Course Overview: Access Course Overview