Course Title: New Venture Creation

Part A: Course Overview

Course Title: New Venture Creation

Credit Points: 12.00


Course Code




Learning Mode

Teaching Period(s)


City Campus


630H Management


Sem 1 2006,
Sem 2 2006,
Sem 1 2007,
Sem 1 2008,
Sem 2 2009,
Sem 2 2010,
Sem 2 2011,
Sem 2 2012,
Sem 2 2013,
Sem 2 2014,
Sem 2 2015,
Sem 1 2019,
Sem 2 2019,
Sem 1 2020,
Sem 2 2020,
Sem 1 2021,
Sem 2 2021

Course Coordinator: Associate Professor Afreen Huq

Course Coordinator Phone: +61 3 9925 5198

Course Coordinator Email:

Course Coordinator Location: 80.09.71

Course Coordinator Availability: By appointment

Pre-requisite Courses and Assumed Knowledge and Capabilities

This course is a capstone course in the Bachelor of Business (Entrepreneurship) program. What this means is that we draw together all the previous knowledge that you have accumulated over your degree and we begin the process of applying that knowledge in appropriate and creative ways. It also means that it is your responsibility to make those connections between the theory we teach in this course and your previous learning. We won't tell you when to draw upon your previous knowledge and experience, you are expected to be independent learners.

That's why this course is inappropriate for students who are not at the end of their program sequence. We strongly encourage you to delay enrolment in this course and to take it in y our final year when you have more appropriate experience and a chance to accumulate the kind of knowledge required to enable you to do well.


Course Description

This Capstone Course synthesises, applies and builds on foundational concepts of the Bachelor of Business (Entrepreneurship). You will be exposed to design-driven approaches to enterprise creation and development that empathetically places people at the centre of value creation. You will be exposed to real world, contemporary mindsets that foster meaningful impact and also learn to use creative and innovative tools and methodologies that drive such outcomes.

This facilitated learning experience will require you to bring to life a desirable, feasible and viable concept in a business environment either individually or in a project based setting, as designated. As part of your learning experience in this course, you will undertake self-directed learning and action guided by experienced mentors that will require you to process and critically analyse feedback in achieving the course learning outcomes.


This course includes a simulated Work Integrated Learning (WIL) experience in which your knowledge and skills will be applied and assessed in a workplace context and where feedback from industry and/or community is integral to your experience.

Objectives/Learning Outcomes/Capability Development


On successful completion of this course you will be able to:

CLO1: Understand what is required in conceptualising, testing, designing and prototyping a desirable, feasible and viable new product or service.

CLO2: Assess and shape opportunities whilst managing inevitable trade-offs that occur when resources are limited.

CLO3: Establish networks and foster relationships.

CLO4: Clearly communicate and ‘sell’ the value proposition of your enterprise to key stakeholders.

CLO5: Demonstrate creative, innovative and entrepreneurial mindsets and capabilities by developing viable new products or services.

CLO6: Undertake evidence-based, critical decision-making whilst operating in fast-paced and often stressful environments characterised by short time cycles.

Overview of Learning Activities

In this course you will be encouraged to be an active learner who embraces ownership of their learning experience. Your learning will be supported through a blended approach of in-class and online delivery modes comprising individual and group work. This includes workshops, peer-to-peer learning, critical problem solving, engaging with end-users and customers, building networks, delivering ‘live’ presentations to industry partners, producing precise and succinct reports and collaborating with external subject matter experts on set tasks or projects.

Overview of Learning Resources

Various learning resources are available online through MyRMIT Studies\Canvas. The lecture notes and workshop notes are posted on Canvas.

Resources are also available online through RMIT Library databases and other facilities. Visit the RMIT library website for further details. Assistance is available online via our chat and email services, face to face at our campus libraries or via the telephone on (03) 9925 2020.

Additional resources and/or sources to assist your learning will be identified by your course coordinator and will be made available to you as required during the teaching period. 

Overview of Assessment

The assessment tasks, their weighting and the course learning outcomes to which they are aligned are as follows:

Assessment Task 1: 30% 
Linked CLOs: 1, 3, 4, 5

Assessment Task 2: 30%
Linked CLOs: 1, 4, 5

Assessment Task 3: 40%
Linked CLOs: 1, 2, 4, 5, 6

Feedback will be provided throughout the semester in class and/or in online forums through individual and group feedback on practical exercises and by individual consultation.