Course Title: Communication Design Professional Practice

Part A: Course Overview

Course Title: Communication Design Professional Practice

Credit Points: 12.00

Terms

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

GRAP2258

City Campus

Undergraduate

335H Applied Communication

Face-to-Face

Sem 1 2006,
Sem 1 2007,
Sem 1 2008,
Sem 1 2009

GRAP2258

City Campus

Undergraduate

345H Media and Communication

Face-to-Face

Sem 1 2011,
Sem 1 2012,
Sem 1 2013,
Sem 1 2014,
Sem 2 2015,
Sem 2 2016,
Sem 2 2017

GRAP2258

City Campus

Undergraduate

370H Design

Face-to-Face

Sem 2 2019

GRAP2262

Singapore Inst of Management

Undergraduate

345H Media and Communication

Face-to-Face

Offsh3 17

GRAP2262

Singapore Inst of Management

Undergraduate

370H Design

Face-to-Face

Offsh3 18,
Offsh3 19,
Offsh3 20,
Offsh3 21

Course Coordinator: Chris Hewson

Course Coordinator Phone: Please email

Course Coordinator Email: chris.hewson@rmit.edu.au

Course Coordinator Location: Please email

Course Coordinator Availability: Please email


Pre-requisite Courses and Assumed Knowledge and Capabilities

Required Prior Study

Successful completion of GRAP2199 Communication Design Studies.

Note: it is a condition of enrolment at RMIT that you accept responsibility for ensuring that you have completed the prerequisite/s and agree to concurrently enrol in co-requisite courses before enrolling in a course.

OR

Alternatively you may be able to demonstrate the required skills and knowledge before you start this course. Contact your course coordinator if you think you may be eligible for recognition of prior learning. Further information: http://www.rmit.edu.au/browse;ID=x94or0ccuu7k


Course Description

The business of design

Communication design is a profession that spans creative and commercial pursuits. Designers need to be entrepreneurial regardless of being employed or self-employed.

In this course you will explore the commercial and professional side of design: how a range of design businesses are setup and run; the value of design artefacts and concepts; professional, ethics and legal, and intellectual property obligations; and entrepreneurial strategies.

You will explore Asia/ Pacific regional design organisations and practices. You will build your knowledge of the region and its design industries and specialisations.


Objectives/Learning Outcomes/Capability Development

You will be assessed on your development against the following Program Learning Outcomes:

• Apply a body of theoretical and practical knowledge and specific skills in your discipline in which to base your professional practice or future study.
• Work with others in a range of roles and contexts, demonstrating cultural, environmental and social awareness and ethical and reflective practice.
• Apply initiative and judgement in planning, problem solving and decision making in your practice or future study.


Upon successful completion of this course, you will be able to:

  • Describe and evaluate a range of positions in the design community, with regard to the social, cultural and professional practice of communication design.

  • Analyse how your creative, practical and professional expertise prepares you for future study and a career in the creative industries.

  • Identify a range of roles and tasks within conventional and emerging communication design practices.

  • Critically discuss how these roles are combined in collaborative and/or hierarchical production structures.


Overview of Learning Activities

You will be actively engaged in learning that involves a range of activities such as studios, project work, lectures, tutorials, class discussion, individual and group activities.


Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources that are relevant to the focus of your own learning.

There are services available to support your learning, including the University Library and Study Support services. For further information, please visit the Library page on the RMIT University website and the myRMIT student portal.


Overview of Assessment

You will be assessed on how well you meet the course learning outcomes and on your development against the program learning outcomes.

Feedback will be given on all assessment tasks.

Assignment 1 (40%)
About Them
Linked to course learning outcomes: 1, 3, 4

Assignment 2 (40%)
About You
Linked to course learning outcomes: 1, 2, 3

Assignment 3 (20%)
Professional Practice Lecture Report/Journal
Linked to course learning outcomes: 1, 2, 3, 4

If you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or Equitable Learning Services if you would like to find out more.

Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions.