Course Title: Post-Industrial Media

Part A: Course Overview

Course Title: Post-Industrial Media

Credit Points: 12.00


Course Code




Learning Mode

Teaching Period(s)


City Campus


345H Media and Communication


Sem 1 2017,
Sem 2 2017,
Sem 1 2018,
Sem 2 2018,
Sem 1 2019,
Sem 2 2019,
Sem 1 2020,
Sem 2 2020,
Sem 1 2021,
Sem 2 2021,
Sem 1 2022,
Sem 1 2023

Course Coordinator: Dr Patrick Kelly

Course Coordinator Phone: +61 3 9925 3022

Course Coordinator Email:

Course Coordinator Location: Building 9 Level 4

Course Coordinator Availability: Contact Course Coordinator via email

Pre-requisite Courses and Assumed Knowledge and Capabilities


Course Description

In this course, you will investigate the future of networked, digital and interactive media. You will take on the role of the social media producer to explore the distribution of media online to assess what works.

Audiences have evolved into ‘Users’, who manipulate interactive and hypertextual media to create their own meaningful connections. You will investigate the narrative issues inherent in such interactive media by experimenting with small narrative projects to optimise user experience.

Objectives/Learning Outcomes/Capability Development

In this course you will develop the following program learning outcomes:

  • Acquire and apply knowledge of local and international perspectives and issues about contemporary media practice.
  • Employ appropriate technical skills and theoretical knowledge to solve problems arising from your creative work.

Upon successful completion of this course, you will be able to:

  1. Produce, publish and distribute small experiments that demonstrate the innovations you have researched.
  2. Examine and critically discuss contemporary media in terms of aesthetics, communication and technology.
  3. Plan and produce post-industrial media work and evaluate the success of your implementation.
  4. Independently research, review and critically discuss future global directions in media production.
  5. Reflect upon and evaluate your project work in the context of the future directions of the industry.


Overview of Learning Activities

You will be actively engaged in learning that involves a range of activities both face to face and online such as lectures, tutorials, group and class discussion, group activities and individual research.

Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources relevant to the focus of your own learning.

The University Library has extensive resources for Media students. The Library has produced a subject guide that includes quality online and print resources for your studies

The Library provides guides on academic referencing: and subject specialist help via your Liaison Librarian.

Overview of Assessment

You will be assessed on how well you meet the course’s learning outcomes and on your development against the program learning outcomes.

Assessment may include reports, projects and presentations, individually and in groups. Assessment will cover both theoretical and practical aspects of your learning. You will be able to develop your work in relation to your own specific areas of interest in your professional practice.

Feedback will be given on all assessment tasks.

Task 1: Project Pitch  (Individual or Group) 30% Linked Course learning outcomes: 1, 2, 3, 5

Task 2: Finished Pilot  (Individual or Group) 40% Linked Course learning outcomes: 1, 2, 3

Task 3: Reflective Report (Individual or Group) 30% Linked Course learning outcomes: 2, 3, 4, 5