Course Title: Strategic Media Project

Part A: Course Overview

Course Title: Strategic Media Project

Credit Points: 24.00


Course Code




Learning Mode

Teaching Period(s)


City Campus


345H Media and Communication


Sem 2 2015,
Sem 1 2016,
Sem 2 2016,
Sem 1 2017,
Sem 2 2017,
Sem 1 2018,
Sem 2 2018,
Sem 1 2019

Course Coordinator: Polly Stanton

Course Coordinator Phone: No Phone

Course Coordinator Email:

Course Coordinator Availability: Please check with course coordinator

Pre-requisite Courses and Assumed Knowledge and Capabilities

Required Prior Study

Successful completion of COMM2540 New Directions in Narrative.


Alternatively you may be able to demonstrate the required skills and knowledge before you start this course. Contact your course coordinator if you think you may be eligible for recognition of prior learning. Further information:;ID=x94or0ccuu7k

Course Description

In this course you will collaborate with peers and take on leadership roles to produce the project/s that you prepared in COMM2540 New Directions in Narrative, with a view to progressing the career goals that you may have expressed in COMM2681 Media Career Development.

You may work on multiple projects and take on different roles in each project.

Objectives/Learning Outcomes/Capability Development

Course Learning Outcomes

Upon successful completion of this course, you will be able to:

  • Research and contextualise your project work in terms of contemporary media directions and issues.
  • Devise leadership strategies and apply skills for collaborative work.
  • Manage various phases of media production projects.
  • Troubleshoot production problems and pose solutions.
  • Critically reflect upon theoretical perspectives in practice.

Overview of Learning Activities

This course is offered in online and face to face modes. Seminars will be facilitated by lecturers with industry guests. You will be actively engaged in learning that involves a range of activities such as discussion, research, and individual and collaborative projects.

There may be opportunities for cross-institutional study and/or online collaboration in local or international communities of practice.

Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources relevant to the focus of your own learning.

The University Library has extensive resources for Media students. The Library has produced a subject guide that includes quality online and print resources for your studies

The Library provides guides on academic referencing: and subject specialist help via your Liaison Librarian.

Overview of Assessment

You will be assessed on how well you meet the course’s learning outcomes and on your development against the program learning outcomes.

Assessment may include reports, projects and presentations, individually and in groups. Assessment will cover both theoretical and practical aspects of your learning. You will be able to develop your work in relation to your own specific areas of interest in your professional practice.

Feedback will be given on all assessment tasks.