Course Title: Emerging Digital Cultures

Part A: Course Overview

Course Title: Emerging Digital Cultures

Credit Points: 12.00

Terms

Course Code	Campus	Career	School	Learning Mode	Teaching Period(s)
COMM2745	City Campus	Undergraduate	345H Media and Communication	Face-to-Face	Sem 2 2017
COMM2745	City Campus	Undergraduate	370H Design	Face-to-Face	Sem 2 2018, Sem 2 2020, Sem 2 2021, Sem 1 2022, Sem 2 2022, Sem 1 2023, Sem 2 2023, Sem 1 2024, Sem 2 2024
COMM2746	RMIT University Vietnam	Undergraduate	345H Media and Communication	Face-to-Face	Viet1 2017, Viet2 2017, Viet3 2017
COMM2746	RMIT University Vietnam	Undergraduate	370H Design	Face-to-Face	Viet1 2018, Viet2 2018, Viet3 2018, Viet1 2019, Viet2 2019, Viet1 2020, Viet2 2020, Viet3 2020, Viet1 2021, Viet3 2021, Viet2 2022, Viet3 2022, Viet1 2023, Viet2 2023, Viet3 2023, Viet2 2024, Viet3 2024

Course Coordinator: Oscar Raby

Course Coordinator Phone: Please email

Course Coordinator Email: oscar.raby@rmit.edu.au

Course Coordinator Location: Please email

Course Coordinator Availability: Please email

Pre-requisite Courses and Assumed Knowledge and Capabilities

None

Course Description

In this course you will be introduced to the principles of digital media in culture. You will apply these principles to analyse digital media practice in the contemporary context and in relation to media culture and history. The course includes a focus on the ways in which meaning can be represented and messages communicated through digital media. You will apply techniques for creating and manipulating digital designs that communicate messages through strong audiovisual, interactive and user-experience based narratives. The course also focuses on the notions and roles of intellectual property and copyright within digital media.

Objectives/Learning Outcomes/Capability Development

You will be assessed on your development against the following program learning outcomes: 

• Apply theoretical knowledge, conceptual skills and production techniques to the development of digital media solutions for communications problems.
• Critically analyse, synthesise and reflect on the role, application and implications of digital media works in both local and international contexts.
• Communicate using diverse formats and strategies fo audiences within and external to your discipline.

Upon the successful completion of this course you will be able to:

1. Investigate and discuss how digital designs are used to represent meaning and communicate messages effectively.
2. Create digital media designs that contain a cogent narrative or message.
3. Apply digital editing and processing techniques to enhance and transform designs.
4. Examine and discuss principles of intellectual property and copyright when generating content. 

Overview of Learning Activities

You will be actively engaged in learning that involves a range of activities such as studios, project work, lectures, tutorials, class discussion, individual and group activities.

Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources that are relevant to the focus of your own learning.

There are services available to support your learning, including the University Library and Study Support services. For further information, please visit the Library page on the RMIT University website and the myRMIT student portal.

Overview of Assessment

You will be assessed on how well you meet the course’s learning outcomes and on your development against the program learning outcomes.

 

Assessment Tasks

Assessment Task 1 - Critical Creative Project 1 (30%)
Linked to course learning outcomes: 1, 2, 3, 4

Assessment Task 2 - Critical Creative Project 2 (40%)
Linked to course learning outcomes: 1, 2, 3, 4

Assessment Task - Critical Creative Project 3 (30%)
Linked to course learning outcomes: 1, 2, 3, 4

Feedback will be given on all assessment tasks.

 

If you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or Equitable Learning Services if you would like to find out more.

Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions.