Course Title: Digital Entrepreneurship

Part A: Course Overview

Course Title: Digital Entrepreneurship

Credit Points: 12.00

Terms

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

BUSM2478

City Campus

Postgraduate

660H Graduate School of Business and Law

Face-to-Face

Sem 2 2020

BUSM2479

RMIT University Vietnam

Postgraduate

660H Graduate School of Business and Law

Face-to-Face

Viet2 2020

Flexible Terms

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

BUSM4745

RMIT Online

Postgraduate

660H Graduate School of Business and Law

Internet

JulDec2020 (KP5)

Course Coordinator: Dr Jessica Helmi

Course Coordinator Phone: +61 3 9925 0264

Course Coordinator Email: jessica.helmi@rmit.edu.au

Course Coordinator Location: B013.02.02

Course Coordinator Availability: via email


Pre-requisite Courses and Assumed Knowledge and Capabilities

None


Course Description

This course is intended to encourage you to reflect and apply the managerial capabilities required in the face of the digital revolution. The course focuses on digital innovation and transformation, adoption of an entrepreneurial mindset to understand and apply digital entrepreneurship management within existing organisations, and the start-up of new digital ventures.

The course examines the business application of concepts drawn from the key literature on digital innovation. You will develop your understanding of how digital entrepreneurship contributes to the digital economy, the trends and issues affecting digital entrepreneurship including digital technologies and digital innovation, facilitators and barriers to digital entrepreneurship and intrapreneurship and the differing requirements for success in various countries and regions.

You will develop your understanding of what is required to succeed as a digital entrepreneur in both existing businesses and innovative new start-ups, and how to manage and lead these organisations in an ethical and sustainable manner.

 

 


Objectives/Learning Outcomes/Capability Development

None


Upon successful completion of this course you will be able to:

CLO1: Evaluate the economic and technological factors that are at the heart of the digital revolution occurring in the global economy.

CLO2: Apply contemporary business knowledge to manage the implementation of digital entrepreneurship in existing and start-up organisations.

CLO3. Research and critique digital entrepreneurship and digital technology management strategies and practices.

CLO4: Critically reflect on and apply best practice and learning from examples and case studies to assess and evaluate digital entrepreneurship practices.

CLO5: Justify business decisions regarding new digital business ventures which are ethical and sustainable.


Overview of Learning Activities

In this course you will be encouraged to be an active and collaborative learner. Your learning will be supported through various in-class and online activities comprising individual work. These may include quizzes; assignments; prescribed readings; sourcing; researching and analysing specific information; solving problems; and producing written work


Overview of Learning Resources

Various learning resources are available online through MyRMIT Studies\Canvas. The lecture notes and workshop notes are posted on Canvas.

Resources are also available online through RMIT Library databases and other facilities. Visit the RMIT library website for further details. Assistance is available online via our chat and email services, face to face at our campus libraries or via the telephone on (03) 9925 2020.

Additional resources and/or sources to assist your learning will be identified by your course coordinator and will be made available to you as required during the teaching period.


Overview of Assessment

The assessment tasks, their weighting and the course learning outcomes to which they are aligned are as follows:

Assessment Task 1: 30%
Linked CLOs: 1, 3, 4

Assessment Task 2: 30%
Linked CLOs: 1, 3, 4

Assessment Task 3: 40%
Linked CLOs: 2, 4, 5