Course Title: Fashion Image

Part A: Course Overview

Course Title: Fashion Image

Credit Points: 12.00


Course Code




Learning Mode

Teaching Period(s)


City Campus


350H Fashion & Textiles


Sem 1 2020,
Sem 1 2021

Course Coordinator: Laura Gardner

Course Coordinator Phone: 03 9925 9719

Course Coordinator Email:

Course Coordinator Location: City campus 8.12.006

Course Coordinator Availability: By appointment

Pre-requisite Courses and Assumed Knowledge and Capabilities


Course Description

This course enables you to refine and increase your technical and creative skills in fashion communication specifically towards application to producing a publication/exhibition. These creative skills will enable you to advance the ways through which you produce and present your own fashion images for use in defining and communicating your fashion practice.

This course will cover techniques and design processes on digital platforms relevant to industry, providing skills around digital capabilities needed to enter professional practice, including basic fashion photographic methods and techniques to document your work, and to produce and curate fashion imagery. This draws on relevant skills in editing of photographic images, graphic design and layout for portfolios, lookbooks and fashion publications.

Objectives/Learning Outcomes/Capability Development

As this is a program option course, only Course Learning Outcomes are applicable

Course Learning outcomes

Upon successful completion of this course, you will be able to:

CLO1: Advance your fashion image-making skills to produce and curate content for portfolios, lookbooks and publications

CLO2: Apply creative direction skills in working with industry collaborators

CLO3: Apply photographic techniques including editing, enhancing and managing digital image files for presentation, to better document your fashion practice

CLO4: Plan and produce fashion imagery


Overview of Learning Activities

Your learning will be facilitated via a range of in-class and online activities that will require both individual and collaborative engagement. You will work with industry practitioners and specialists in fashion photography and graphic design to refine and advance your skills in documenting work, producing fashion images and content informed by ways to communicate and present these. 

Using skills and techniques covered in this course to produce your own fashion images as well as collaboratively with specialists, and techniques to produce a digital publication/ exhibition, capturing your emerging design practice. 

You will work individually and within a team to produce a suite of fashion images. You will allocate roles in the team as well as cover all areas of professional practice such as development of briefs, mood boards, styling, casting and location sourcing. This will include research and references, timeline/plan, a summary statement, and any other relevant planning that you can put into action to realise your imagery for your shoot. This will help you develop briefs for planning for a photoshoot in industry contexts.

Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources relevant to the focus of your own learning.

There are services available to support your learning through the University Library. The Library provides guides on academic referencing and subject specialist help as well as a range of study support services. For further information, please visit the Library page on the RMIT University website and the myRMIT student portal. 

Overview of Assessment

You will be assessed on how well you meet the courses learning outcomes and on your development against the program learning outcomes. Assessment tasks are directly aligned with each Course Learning Outcome. They are as follows:

Assessment Task 1: FASHION IMAGE EXPLORATION - Image production exercises folio (25%)
CLOs: 1, 3

Assessment Task 2: FASHION IMAGE PROPOSAL - In class presentation and digital submission (25%)
CLOs: 1, 2, 3, 4

Assessment Task 3: DIGITAL PUBLICATION/ EXHIBITION - Presentation and individual digital submission (50%)
CLOs: 1, 2, 3, 4, 5

Feedback will be given on all assessment tasks.

If you have a long-term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or Equity Learning Services if you would like to find out more.

Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions.