Course Title: Create and implement exhibition space
Part B: Course Detail
Teaching Period: Term2 2011
Course Code: MKTG5877C
Course Title: Create and implement exhibition space
School: 320T Design (TAFE)
Campus: City Campus
Program: C5235 - Diploma of Visual Merchandising
Course Contact : Sam Falanga
Course Contact Phone: +61 3 9925 4670
Course Contact Email:samuel.falanga@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Nominal Hours: 80
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
None
Course Description
This unit describes the performance outcomes, skills and knowledge required to design and implement displays in exhibition spaces.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
SIRRMER020A Create and implement exhibition space |
Element: |
1. Assess the specific design requirements of exhibitions |
Performance Criteria: |
1.1 Interpret and negotiate the client brief. |
Element: |
2. Produce sketches and rendered concept drawings |
Performance Criteria: |
2.1 Produce and refine sketches drawings, including rendered perspectives, elevations and in situ illustrations of the exhibition. |
Element: |
3. Source audio and lighting suppliers and products |
Performance Criteria: |
3.1 Research suppliers and contractors required to fulfil the exhibition design. |
Element: |
4. Design, install and bump out display |
Performance Criteria: |
4.1 Assess and arrange staffing requirements for each phase according to the designated event checklist. |
Learning Outcomes
This unit requires the team member to apply knowledge of project planning to negotiate client requirements, assess the specific design requirements of exhibitions, develop sketches and concept drawings, arrange relevant suppliers, and install and bump out exhibition displays.
Details of Learning Activities
Working in teams to produce design solutions in class situations.
Visits to appropriate industry sites.
Role playing of event design team.
Teaching Schedule
Week | Commencing | Topics | % | Assignment | |||
1 | 11/7 | Subject Overview, Exhibitions and Events and Venues, Resource File, Events and Theming Brief, Very Special Kids | 10 | Event Theming |
Resource File
|
||
2 | 18/7 | Venues Field Trip | 10 | ||||
3 | 25/7 | Design meeting - Theming | |||||
4 | 1/8 | Class Presentations - Theming | |||||
5 | 8/8 | Brief taking and writing, Customer System Organiser | 30 | System Custom Stand | |||
6 | 15/8 | Sketches | |||||
7 | 22/8 | Design meeting - Customer System Organiser, Technical Drawing |
|||||
OPEN DAY WEEK | |||||||
8 | 29/8 | Collect - Custom System Organiser | |||||
9 | 5/9 | Events Planning Project Management, Risk Assessment | 50 | Guest Speaker; Events | |||
10 | 12/9 | Design Meeting - Major Event | |||||
11 | 19/9 | Design Meeting - Major Event | |||||
26/9 | Semester Break | ||||||
3/10 | Semester Break | ||||||
12 | 10/10 | Design Meeting - Major Event | |||||
13 | 17/10 | Design Meeting - Major Event - Possible Event Running | |||||
14 | 24/10 | Design Meeting - Major Event - Possible Event running | |||||
15 | 31/10 | Possible Event Running | |||||
16 | 7/11 | Possible Event Running | |||||
Melbourne Cup Day | |||||||
17 | 14/11 |
Learning Resources
Prescribed Texts
References
Other Resources
Event appropriate venues within and out of the RMIT campuses.
Overview of Assessment
Evidence of the following
• demonstrated ability to negotiate with an exhibitor and develop alternative designs for exhibition merchandising
• demonstrated ability to work in a team and install and bump out an exhibition display
• consistent application of relevant OHS requirements
• answers to questions on exhibition merchandising.
Assessment Tasks
1. Resource File
Participants will collect information on products and services associated with the exhibition and events industry and compile this information into a usable resource for future reference.
2. Event Theming
Participants will work individually to plan the theming for a given event.
3. System Custom Stand
Participants will research exhibition stand building systems then analyse, select and recommend a system or a combination of systems for a given client and application.
4. Guest Speakers Event
Participants will work as a team to plan and conduct an in-house event with guest speakers invited from appropriate industry representatives.
Assessment Matrix
Course Overview: Access Course Overview