Course Title: Establish, negotiate and refine a design brief

Part B: Course Detail

Teaching Period: Term1 2020

Course Code: GRAP5371C

Course Title: Establish, negotiate and refine a design brief

School: 375T Vocational Design and Social Context

Campus: Brunswick Campus

Program: C5382 - Diploma of Product Design

Course Contact: Robin Blood

Course Contact Phone: +61 9925 4683

Course Contact Email: robin.blood@rmit.edu.au

Name and Contact Details of All Other Relevant Staff

Nominal Hours: 65

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None.

Course Description

This unit describes the skills and knowledge required to work proactively with a client or commissioning organisation to develop and negotiate a design brief.

It applies to individuals working in any industry or design context where the designer plays a key role in determining the scope and nature of work required. Establishment, negotiation and refinement of a design brief requires the integration of highly-developed creative thinking, communication and planning skills in a process that may not be linear. Adaptability and effective responses to change and new ideas are crucial.

No licensing, legislative or certification requirements apply to this unit at the time of publication.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:	BSBDES502 Establish, negotiate and refine a design brief
Element:	1 Establish design requirements
Performance Criteria:	1.1 Identify and make appropriate contact with relevant stakeholders for the design project, in addition to the client 1.2 Identify and source information and references relevant to the design project 1.3 Undertake critical analysis of sources and extract key information to inform the design project 1.4 Liaise with client and other key stakeholders to determine overall objectives and parameters for the design project 1.5 Proactively seek, review and act on information needed to inform constructive communication with client 1.6 Build trust and respect between self and client through effective communication and demonstration of professional integrity
Element:	2 Develop and refine design brief
Performance Criteria:	2.1 Develop concepts and ideas for inclusion in design brief, taking account of overall objectives and parameters 2.2 Undertake own analysis of concept and challenge ideas and approaches taken to ensure responsiveness to project needs 2.3 Present ideas in an appropriate format/medium and seek feedback from key stakeholders 2.4 Use effective communication techniques to generate discussion, debate and critical analysis 2.5 Re evaluate and refine options based on own analysis and discourse with others 2.6 Establish and agree on final nature and scope of design brief with client and accurately document details
Element:	3 Negotiate terms and conditions
Performance Criteria:	3.1 Negotiate and agree terms and conditions of brief in accordance with relevant organisational and professional standards 3.2 Clarify, agree and document roles and responsibilities of those involved in the project 3.3 Confirm agreements in writing in accordance with organisational requirements 3.4 Identify the need for specialist advice when developing formal agreements or contracts, and seek appropriate assistance

Learning Outcomes

On successful completion of this course, you will have developed and applied the skills and knowledge required to demonstrate your competency in the above elements.

Details of Learning Activities

This course will be delivered through face-to-face classes and by utilising the learning support material and resources here in Canvas. This unit describes the performance outcomes, skills and knowledge required to work pro actively with a client or commissioning organisation to develop and negotiate a design brief. 

Teaching Schedule

Course ScheduleSemester 1: 2020

Week	Topic	Readings and Activities	Assessment
Week 1	Introduction to course schedules	Orientation Day Meet the teacher and class. Course introduction, overview and expectations.
Week 2	Task 1 - Principles & Elements - Issue Task 4 - Design Manual - Issue	Presentation of P&Es - past students work T1_Q&As T4_Q&As Presentation of P&Es - past students work CANVAS
Week 3	Studio	PPT_Kevin/Mal
Week 4	Task 1 - Principles & Elements - Presentation/Hand in	Task 1 - Principles & Elements - Presentation/Hand in	Task 1 - Principles & Elements - Presentation/Hand in
Week 5	NO CLASS	NO CLASS	NO CLASS
Week 6	Task 2 - Write & refine a brief - Issue	Q&As PPT_Kevin/Mal
Week 7	Studio	Studio
Week 8	In class activity - 01	In class activity - 01
Week 9	Task 3_Street Furniture - Issue	T3_Q&As
10.04-17.04.2020 Mid Semester Break
Week 10	Task 2 - Write & refine a brief - Hand in	Task 2 - Write & refine a brief - Hand in	Task 2 - Write & refine a brief - Hand in
Week 11	Studio	Studio
Week 12	Task 3_Street Furniture- Mid task review	Task 3_Street Furniture- Mid task review	Task 3_Street Furniture- Mid task review
Week 13	In class activity - 01	In class activity - 01
Week 14	Studio	Studio
Week 15	Task 4_Design Manual - Hand in	Task 4_Design Manual - Hand in	Task 4_Design Manual - Hand in
Week 16	Task 3_Street Furniture- Presentation Assessment Week	Task 3_Street Furniture- Presentation Assessment Week	Task 3_Street Furniture- Presentation Assessment Week

Learning Resources

Prescribed Texts

References

Other Resources

Overview of Assessment

Assessment is on-going throughout the course. Assessment tasks will require you demonstrate the application of knowledge and skills through practical projects and/or exercises.
The assessment tasks are:
Learning exercises
Major project/s incorporating design and print outcomes
Research reports and/or presentations

An student charter summarises your responsibilities as an RMIT student as well as those of your teachers.

Assessment Tasks

Assessment Task 1. Practical project

Due:  Week 4

Assessment Task 2. Report

Due:  Week 11

Assessment task 3. Practical project

Due: Week 16

Assessment task 4.  Report

Due: Week 16

Assessment Matrix

Course Overview: Access Course Overview