Course Title: Establish, negotiate and refine a design brief

Part B: Course Detail

Teaching Period: Term2 2021

Course Code: GRAP5371C

Course Title: Establish, negotiate and refine a design brief

School: 375T Vocational Design and Social Context

Campus: Brunswick Campus

Program: C5382 - Diploma of Product Design

Course Contact: Robin Blood

Course Contact Phone: +61 9925 4683

Course Contact Email: robin.blood@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Nominal Hours: 65

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None.

Course Description

This unit describes the skills and knowledge required to work proactively with a client or commissioning organisation to develop and negotiate a design brief.

It applies to individuals working in any industry or design context where the designer plays a key role in determining the scope and nature of work required. Establishment, negotiation and refinement of a design brief requires the integration of highly-developed creative thinking, communication and planning skills in a process that may not be linear. Adaptability and effective responses to change and new ideas are crucial.

No licensing, legislative or certification requirements apply to this unit at the time of publication.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

BSBDES502 Establish, negotiate and refine a design brief

Element:

1 Establish design requirements

Performance Criteria:

1.1 Identify and make appropriate contact with relevant stakeholders for the design project, in addition to the client

1.2 Identify and source information and references relevant to the design project

1.3 Undertake critical analysis of sources and extract key information to inform the design project

1.4 Liaise with client and other key stakeholders to determine overall objectives and parameters for the design project

1.5 Proactively seek, review and act on information needed to inform constructive communication with client

1.6 Build trust and respect between self and client through effective communication and demonstration of professional integrity

Element:

2 Develop and refine design brief

Performance Criteria:

2.1 Develop concepts and ideas for inclusion in design brief, taking account of overall objectives and parameters

2.2 Undertake own analysis of concept and challenge ideas and approaches taken to ensure responsiveness to project needs

2.3 Present ideas in an appropriate format/medium and seek feedback from key stakeholders

2.4 Use effective communication techniques to generate discussion, debate and critical analysis

2.5 Re-evaluate and refine options based on own analysis and discourse with others

2.6 Establish and agree on final nature and scope of design brief with client and accurately document details

Element:

3 Negotiate terms and conditions

Performance Criteria:

3.1 Negotiate and agree terms and conditions of brief in accordance with relevant organisational and professional standards

3.2 Clarify, agree and document roles and responsibilities of those involved in the project

3.3 Confirm agreements in writing in accordance with organisational requirements

3.4 Identify the need for specialist advice when developing formal agreements or contracts, and seek appropriate assistance


Learning Outcomes


On successful completion of this course, you will have developed and applied the skills and knowledge required to demonstrate your competency in the above elements.


Details of Learning Activities

Establish, Negotiate and Refine a Design Brief and Research and Apply Techniques in Product Design . These 2 courses are delivered together as a cluster and named Introduction to Product Design.

This course will be delivered face to face and by utilising the learning support material and resources in Canvas.

This unit describes the performance outcomes, skills and knowledge required to work pro actively with a client or commissioning organisation to develop and negotiate a design brief. 


Teaching Schedule

Course ScheduleSemester 2 : 2021
Week Topic Readings and Activities Assessment

Week 1



Introduction to course
schedules

Orientation Day
Meet the teacher and class.
Course introduction, overview and expectations

CANVAS.


Week 2

Introduce You Presentation

Task 2_Street Furniture - 

Issue


T2_Q&As

Presentation  past students work




Week 3


Studio

01 & 02_PPT

Principles & Elements

Where do we get our ideas from?


Week 4


Task 1_Establish  & Negotiate a Brief - Issue

Studio - T1 & T2

Q&As

Studio - T1 & T2


Week 5


Studio

Studio


Week 6 

Guest Presenter 1 - TBC

Studio - T1 & T2




Week 7

Studio - T1 & T2


03_PPT

Studio - T1 & T2


Week 8


Letter 2 - Response & Presentations



04_PPT

Street Furniture...not just benches


Week 9 

Task 3_Design Brief Knowledge - Issue

Q&As

T1_Review of work to date


Week 10 


Guest Presenter 3 - TBC


Guest Presenter 3

Q&As


Week 11


Studio - T1 & T2

 05_PPT


Week 12


Task 1_Establish  & Negotiate a Brief

Hand in

Task 1_Establish  & Negotiate a Brief

Hand in

Task 1_Establish  & Negotiate a Brief

Hand in

Week 13 


Task 2_Street Furniture

Mid presentation

Task 2_Street Furniture

Mid presentation


Week 14 


Studio Studio

Week 15


Task 3_Design Brief Knowledge - Hand in


Task 3_Design Brief Knowledge - Hand in


Task 3_Design Brief Knowledge - Hand in


Week 16 


Task 2_Street Furniture

Hand In

Assessment Week

Task 2_Street Furniture

Hand In

Assessment Week

Task 2_Street Furniture

Hand In

Assessment Week


While all course content will be delivered, the order and mode of delivery may change depending on the availability of specialist facilities and equipment. Please check Canvas regularly as any updates will be communicated by your teacher.


Learning Resources

Prescribed Texts


References


Other Resources

Students will need to refer to CANVAS as teaching resources may vary according to teaching schedule and task requirements.


Overview of Assessment

Assessment is on-going throughout the course. Assessment tasks will require you demonstrate the application of knowledge and skills through practical projects and/or exercises.
The assessment tasks are:
Learning exercises
Major project/s incorporating design and print outcomes
Research reports and/or presentations

An student charter summarises your responsibilities as an RMIT student as well as those of your teachers.


Assessment Tasks

Students enrolled in Vocational Education and Training qualifications are assessed for Competency. To be assessed as Competent means you have consistently demonstrated the required knowledge and skills at a standard expected in the workplace. 

To be assessed as Competent in this course, you will need to complete each assessment task to a satisfactory standard. You will receive feedback from the teacher for each assessment task. 

Assessment Task 1: Establish and Negotiate a Brief

Due: Week 12


Assessment Task 2: Design Portfolio - Street Furniture

Due: Week 16


Assessment Task 3: Design Brief Knowledge test

Due: Week 15


*Due dates for assessment tasks dependent on access to specialist facilities and equipment may change. Please check Canvas regularly as any updates will be communicated by your teacher.


Results that apply to courses that are delivered and assessed in accordance with competency-based assessment are:

CA: Competency Achieved

NYC: Not Yet Competent

DNS: Did not Submit for Assessment


Assessment Matrix

The assessment matrix demonstrates alignment of assessment tasks with the relevant unit of competency. These matrices are available through Program Administration.

Other Information

Attendance:

Your learning experience will involve class-based teaching, discussion, demonstration and practical exercises

It is strongly advised that you attend all timetabled sessions. This will allow you to engage in the required learning activities, ensuring you the maximum opportunity to complete this course successfully.

Information about your studies:

You can access My Studies through the RMIT website for information about timetables, important dates, assessment dates, results and progress, Canvas etc.

https://www.rmit.edu.au/students


Assessment:

Information on assessment including Special consideration, Adjustments to assessment, (e.g. applying for an extension of time):

https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/assessment


Academic Integrity and Plagiarism:

RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy.

https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/academic-integrity 

Credit Transfer and Recognition of Prior Learning: 

Credit transfer is the recognition of previously completed formal learning (an officially accredited qualification). 

Recognition of Prior Learning (RPL) is an assessment process that allows you to demonstrate competence using the skills you have gained through experience in the workplace, voluntary work, informal or formal training or other life experiences. 

Please speak to your teacher if you wish to discuss applying for Credit Transfer or RPL for the unit(s) of competency addressed in this course.

https://www.rmit.edu.au/students/student-essentials/enrolment/apply-for-credit 

Course Overview: Access Course Overview