Course Title: Fashion Buying Strategies
Part A: Course Overview
Course Title: Fashion Buying Strategies
Credit Points: 12.00
Terms
Course Code |
Campus |
Career |
School |
Learning Mode |
Teaching Period(s) |
MKTG1448 |
Brunswick Campus |
Undergraduate |
350H Fashion & Textiles |
Face-to-Face |
Sem 2 2021, Sem 1 2022, Sem 2 2022, Sem 1 2023, Sem 2 2023, Sem 1 2024 |
MKTG1449 |
RMIT University Vietnam |
Undergraduate |
350H Fashion & Textiles |
Face-to-Face |
Viet3 2022, Viet3 2023, Viet3 2024 |
Course Coordinator: Dr Tarun Panwar
Course Coordinator Phone: +61 3 9925 9223
Course Coordinator Email: tarun.panwar@rmit.edu.au
Course Coordinator Location: B511 F02 R005
Course Coordinator Availability: By appointment
Pre-requisite Courses and Assumed Knowledge and Capabilities
Required Prior Study
You should have satisfactorily completed MKTG1442/MKTG1443/MKTG1503 Introduction to Fashion Retailing or GRAP2799/GRAP2800/GRAP3006 Fashion Range Development before you commence this course.
Alternatively, you may be able to demonstrate the required skills and knowledge before you start this course.
Contact your course coordinator if you think you may be eligible for recognition of prior learning.
For your information go to RMIT Course Requisites webpage.
Course Description
This course introduces you to the knowledge and skills required to be a successful fashion buyer. You will research the key roles and responsibilities of the fashion buyer and analyse theoretical models and practical industry applications within fashion buying systems. You will investigate the processes of customer profiling and trend forecasting, sourcing, buying inspiration and merchandise selection to develop strategic fashion buying plans.
Objectives/Learning Outcomes/Capability Development
Program Learning Outcomes
In this course you will develop the following program learning outcomes:
PLO1: Critically review, analyse and evaluate theory and industry knowledge relevant for fashion enterprise in the global fashion business environment.
PLO2: Apply a range of creative and commercial skills to successfully practice in a range of roles in the field of fashion enterprise.
PLO3: Demonstrate creativity, critical thinking and innovation to identify and solve problems in diverse contexts within the field of fashion enterprise.
PL04: Communicate using a range of formats and strategies to diverse audiences within and external to the fashion enterprise field.
Course Learning Outcomes
Upon successful completion of this course, you will be able to:
CLO 1: Apply a body of theoretical and practical knowledge in the domain of fashion buying to identify fashion trends and develop a buying plan.
CLO 2: Evaluate the fashion buying systems and processes connected to fashion enterprise practice.
CLO 3: Research and analyse fashion product consumption to develop successful propositions.
CLO 4: Demonstrate creativity and critical thinking to propose innovative solutions.
CLO 5: Communicate proposed solutions using diverse formats and strategies appropriate for diverse audiences.
Overview of Learning Activities
Your learning will be facilitated via a range of in-class and online activities that will require both individual and collaborative engagement. Class activities promote your ability to enquire, investigate, analyse and solve fashion business problems.
Overview of Learning Resources
RMIT will provide you with resources and tools for learning in this course through our online systems.
A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources relevant to the focus of your own learning.
RMIT Library provides extensive resources for fashion and textiles students.
Search the library and consult the Fashion and Textiles Subject Guides for more information.
The library also provides guides on academic referencing and assistance is available via phone, chat and email.
Overview of Assessment
You will be assessed on how well you meet the course’s learning outcomes and on your development against the program learning outcomes.
Assessment Tasks:
Assessment Task 1: Buying Strategies Project A: Research, 30%, CLO 1, CLO 2 and CLO 3
Assessment Task 2: Buying Strategies Project B: Buy Plan, 50%, CLO 2, CLO 3 and CLO 4
Assessment Task 3: Buying Considerations, 20%, CLO 2 and CLO 5
Feedback will be given on all assessment tasks.
If you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or Equitable Learning Services if you would like to find out more.
Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions.