Course Title: Develop and apply industry knowledge
Part A: Course Overview
Program: C6102
Course Title: Develop and apply industry knowledge
Portfolio: BUS
Nominal Hours: 15.0
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.Course Code |
Campus |
Career |
School |
Learning Mode |
Teaching Period(s) |
EMPL5392C |
City Campus |
TAFE |
650T TAFE Business |
Face-to-Face |
Term1 2014,
Term1 2015, Term2 2012, Term2 2013 |
Course Contact: Sally Parrott
Course Contact Phone: +61 3 9925 5175
Course Contact Email: sally.parrott@rmit.edu.au
Course Description
This unit describes the performance outcomes, skills and knowledge required to research, analyse and apply knowledge of the various components of the public relations industry, including legal and ethical constraints and strategic communications management planning.
Pre-requisite Courses and Assumed Knowledge and Capabilities
None
National Competency Codes and Titles
National Element Code & Title: |
CUFGEN01A Develop and apply industry knowledge |
Elements: |
1. Seek information on the structure and operation of the industry |
2. Seek information on industry employment obligations and opportunities |
|
3. Seek information on new technology
|
|
4. Update industry knowledge
|
Learning Outcomes
This unit describes the skills and knowledge required to access, increase and update knowledge of the film, television, radio and multimedia industry, including the role of different industry sectors, and the impacts of changing technology. This knowledge underpins effective performance in all sectors.
Overview of Assessment
Students must demonstrate an understanding of all elements of a particular competency to be deemed competent. Assessment methods have been designed to measure achievement of each competency in a flexible manner over a range of assessment tasks.
Assessment will incorporate a variety of methods including assignments, journals, presentation and written or test. Students are advised that they are likely to be asked to personally demonstrate their assessment work to their teacher to ensure that the relevant competency standards are being met.