Course Title: Develop graphic designs for branding and identity

Part A: Course Overview

Program: C6152 Advanced Diploma of Graphic Design

Course Title: Develop graphic designs for branding and identity

Portfolio: DSC Portfolio Office

Nominal Hours: 55

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.


Course Code




Learning Mode

Teaching Period(s)


Brunswick Campus


320T Architecture & Urban Design


Term1 2017,
Term2 2017,
Term1 2018,
Term2 2018,
Term1 2019,
Term2 2019

Course Contact: Alistair Briggs

Course Contact Phone: +61 9925 9446

Course Contact Email:

Course Description

In this course you will develop the skills and knowledge required to create graphic designs for branding and identity. You will combine creative and technical design expertise to convey key messages about organisations or brands and their underpinning philosophies.

Pre-requisite Courses and Assumed Knowledge and Capabilities

None required.

National Competency Codes and Titles

National Element Code & Title:

CUAGRD607 Develop graphic designs for branding and identity


1 Interpret creative briefs

2 Evaluate potential approaches to branding and identity

3 Generate and assess ideas

4 Develop designs to support branding and identity

5 Finalise designs

6 Evaluate design work and process

Learning Outcomes

Overview of Assessment

Assessment is on-going throughout the course. Assessment tasks will require you demonstrate the application of knowledge and skills through practical projects and/or exercises. The assessment tasks are:
Major projects incorporating design and printed outcomes
Research reports or presentations

An assessment charter summarises your responsibilities as an RMIT student as well as those of your teachers.